HeyGen Review, Pricing, Features with Pros and Cons

In this HeyGen review, you'll find more information about its features, pricing, pros and cons and why you should consider using it.
9.2/10 (Expert Score)
Product is rated as #8 in category AI Video Generator
9.2Expert Score
No camera? No crew? No problem!

Unlock the future of video creation with HeyGen’s all-in-one platform, where cutting-edge AI meets user-friendly design. Say goodbye to costly production and hello to customizable avatars, multilingual voice options, and automated workflows. With HeyGen, high-quality video content is just a few clicks away, freeing you to focus on what really matters—your message.

Customer support
Value for money
Ease of use
  • Customization
  • Zapier integration
  • Cost-effective
  • User-friendly interface
  • Community Support
  • Credit system
  • Quality concerns
  • Limited emotional range

Dive into the transformative world of HeyGen, a trailblazing platform that’s redefining the video creation landscape.

From AI-driven avatars to voice cloning and seamless Zapier integration, discover how HeyGen is making high-quality video production not just accessible but also incredibly efficient.

Whether you’re a seasoned pro or a complete novice, this article unpacks why HeyGen could be the game-changing solution you’ve been waiting for.

Read further to learn more about HeyGen, in our review we will detail its features, pros and cons with our rating, and a conclusion about why you should use it.

Click on “open” if you want to see exactly what we will talk about in the rest of this article.

Table of contents open


What is HeyGen?

HeyGen is an AI-powered video creation platform designed to simplify the video production process. It allows users to generate videos from text using AI-generated avatars and voices.

The platform offers a range of features such as a diverse collection of over 100 avatars, 300+ voices in 40+ languages, and customizable templates.

Heygen interface

Aimed at reducing production costs and time, HeyGen eliminates the need for expensive equipment, actors, and complex editing tools.

Users can create videos for various use-cases including product marketing, content marketing, sales outreach, and learning & development. With pricing starting from $30, it enables the creation of up to 100 videos per month.

HeyGen specifications

FeaturesAI Assistant / AI Video Generator / AI features / AI-Generated Video / AI-Powered Assistant Tool / AI-Powered Tools / Create your own avatar / Custom Avatars / Generate avatar / Generative outfit / Human-like content / Male & Female Voices / Multi-Language / Real Human Voice / Talking Avatars / Talking Photo / Text-to-Speech / Voice Cloning / Zapier Integration
Best suited forIndividuals, Freelancers, Small businesses, Mid size businesses, Large enterprises
Website languagesEnglish
Website URLVisit official website
Support linkSupport page
Live chatNo
Company addressLos Angeles, California
Year founded2020


HeyGen pricing: How much does HeyGen cost?

Explore HeyGen’s flexible pricing options designed to fit every budget and need.

With plans ranging from $0 to $899 per month, and even customized enterprise solutions, there’s a perfect fit for everyone from individual creators to large corporations.

Dive in to find the plan that unlocks your full video creation potential.

Pricing rangeFrom $29 to $899 per month
Pricing typesAnnual subscription / Monthly subscription
Free planYes
Free trialNo
Money back guaranteeYes, 15 days
Pricing page linkSee plans

HeyGen pricing plans


Free Plan

  • Cost: $0 per month
  • Features:
    • 1 Free Credit
    • 1-min Max Video Duration
    • 1 Seat
    • 120+ Public Avatars
    • 300+ voices
    • Voice Clone as a paid add-on

Creator Plan

  • Cost: $29 per month
  • Features:
    • 15 Credits per Month (Additional cost for more credits)
    • 5-min Max Video Duration
    • 1 Seat
    • Premium Voices
    • Auto Captions
    • No Watermark

Business Plan

  • Cost: $89 per month
  • Features:
    • 30 Credits per Month (Additional cost for more credits)
    • 20-min Max Video Duration
    • 3 Seats
    • API Access
    • 4K Resolution
    • Brand Kit
    • Priority Video Processing

Enterprise Plan

  • Cost: Customized
  • Features:
    • Custom number of seats
    • Avatar Pro as a paid add-on
    • SSO (SAML)
    • Customized Solutions
    • Dedicated Data Center
    • Dedicated Account Manager

Each plan offers different levels of functionality, allowing you to choose the one that best suits your needs. Whether you’re an individual creator or a large enterprise, HeyGen has a pricing plan tailored for you.


HeyGen features: What can you do with it?

From AI-powered avatars and voice cloning to seamless integrations and workflow automation, our feature set is crafted to meet diverse needs.

Whether you’re looking to create engaging marketing videos, interactive presentations, or personalized content, HeyGen’s features offer the tools and flexibility to bring your vision to life.

Generative outfit

Heygen generative outfit

HeyGen’s Generative Outfit feature allows you to customize your avatar’s clothing for various occasions. This feature enhances the versatility of your chosen avatar by offering a wide range of clothing options.

The Generative Outfit feature enables you to elevate your avatar for any occasion. Whether it’s a casual setting or a business meeting, you can adapt your avatar’s appearance accordingly. The platform offers various clothing options for both male and female avatars. These include:

  • White T-shirt: A simple and casual look.
  • Causal Outfit: For everyday scenarios.
  • Business Casual: Suitable for professional settings.
  • Glamorous Evening: For special events and parties.
  • Ethnic Style: To represent cultural backgrounds.

How to Create AI Outfit

  • Step 1: Create An Avatar Pro. AI Outfit is a paid add-on service specifically designed for Avatar Pro. Users can start by creating an Avatar Pro.
  • Step 2: Select Main Character. After creating an Avatar Pro, users can select it as the main character for outfit customization. The platform allows you to choose which avatar you want to dress up.
  • Step 3: Input Your Prompt. This step involves telling the AI what type of clothing style you desire for your avatar. If you’re unsure, the AI can provide suggestions based on different scenarios.
  • Step 4: Save and Use. Once the outfit is finalized, users can save it to their account and it’s ready for use in videos.

Custom Avatar in HeyGen

HeyGen’s Custom Avatar features serve as a cornerstone for creating highly personalized and engaging videos. Leveraging the platform’s cutting-edge AI technology, these avatars go beyond mere visual representations; they bring a new level of realism and interactivity to your video content.

Heygen custom avatar

Variety of Avatars

HeyGen offers a wide array of avatars that cover different ethnicities, ages, and even professional roles. Whether you’re looking to create a corporate training video or a personalized marketing campaign, you’ll find an avatar that resonates with your target audience.

High-Quality Graphics

The avatars are designed with meticulous attention to detail, boasting high-quality graphics that make them appear almost lifelike. This level of realism adds credibility to your videos, making them more compelling to viewers.

Voice Cloning

One of the standout features is the voice cloning option. You can upload an audio sample, and HeyGen’s AI will generate a voice clone that can be used with your custom avatar. This adds a layer of personalization that pre-recorded voices simply can’t match.

Lip-Syncing Capabilities

The platform uses advanced algorithms to ensure that the avatar’s lip movements are perfectly synchronized with the spoken words. This lip-syncing technology adds to the realism and can be particularly useful in scenarios where accurate representation of speech is crucial, such as educational videos or product demonstrations.

Multi-Language Support

HeyGen’s Custom Avatars are not limited to English; they support multiple languages. This is particularly useful for businesses looking to expand their reach globally. You can create videos in various languages without having to worry about the avatar’s lip-syncing or voice clarity.

Voice Cloning for HeyGen Custom Avatars

Heygen voice cloning

HeyGen’s Voice Cloning feature allows you to add a personalized touch to your custom avatar by using your own voice.

This feature enhances the realism and personalization of the videos you create. HeyGen provides samples for both male and female voices, showcasing the capabilities of their AI voice technology.

These samples include:

  • Male – Original: Original human voice sample.
  • Male – AI Voice: AI-generated male voice.
  • Female – Original: Original human voice sample.
  • Female – AI Voice: AI-generated female voice.

How to Create AI Voice

There are two methods to create your own AI voice:

Create Your AI Voice Using An Audio Recording
  1. Supported Languages: English, German, Polish, Spanish, Italian, French, Portuguese, and Hindi.
  2. Audio Quality: Clear audio quality is required.
  3. Background Noise: The audio should be free from any background noise.
  4. Duration: 2-10 minutes of audio is needed.
Create Your AI Voice Using Video Footage
  1. Audio Quality: Clear audio quality is required.
  2. Background Noise: The footage should be free from any background noise.
  3. Language: English only.

Both methods allow you to further customize your avatar, making it more aligned with your personal or brand identity.

Talking Photo in HeyGen

Heygen talking photo

Real Human Voice

This feature uses advanced voice synthesis technology to generate voices that closely mimic human speech patterns. It’s not just about reading the text; the technology also adds intonation and emotion to make the speech sound more natural and engaging.

Lip-Syncing with Script

HeyGen uses AI algorithms to analyze the text script you provide and then synchronizes the mouth movements of the photo accordingly. This lip-syncing technology ensures that the words being spoken align perfectly with the mouth movements, providing a realistic talking experience.

300+ Voices in 40+ Popular Languages

The platform offers an extensive library of over 300 voices that can speak in more than 40 languages. This feature is particularly useful for businesses and individuals who want to reach a global audience. You can select a voice that fits the context and cultural nuances of your target audience.

Bring Photos Alive

This feature transforms static portrait photos into dynamic, talking visuals. It’s not just the mouth that moves; subtle facial expressions are also generated to make the photo appear more lifelike. This is especially useful for creating engaging social media content, digital marketing campaigns, or interactive presentations.

Custom Recording

HeyGen allows you to upload your own voice recording to be used with the TalkingPhoto feature. This offers a level of personalization that pre-recorded voices can’t match. Whether it’s a personal message or a specialized script, your own voice can make the content more authentic.

Faster and More Expressive

The TalkingPhoto feature is designed for speed without compromising on quality. The AI algorithms work quickly to generate the talking photo, making it a time-efficient solution for creating content. Additionally, the technology is capable of adding emotional nuances to the speech, making the talking photo not just faster but also more expressive.

Text to Speech Online

Heygen text to speech

Natural-Sounding Speech

HeyGen’s Text to Speech feature employs advanced AI algorithms to produce natural-sounding speech. Unlike traditional text-to-speech engines that may sound robotic, HeyGen aims for a more lifelike, human-like intonation and rhythm in the speech it generates.

Male & Female Voices

The platform offers a balanced selection of both male and female voices. This diversity allows you to choose a voice that aligns with the tone and context of your content, whether it’s a corporate presentation, an audiobook, or a marketing video.

40+ Languages with Diverse Accents

HeyGen supports over 40 languages and offers a variety of accents within those languages. This feature is particularly beneficial for businesses or content creators who aim to reach a global audience. The diverse range of accents allows for more localized and culturally appropriate voiceovers.

You Can Pause or Stop Speaking

One of the unique features of HeyGen’s Text to Speech service is the ability to pause or stop the speech. This functionality provides greater control over the voiceover, allowing you to insert pauses for emphasis or to stop the speech entirely if needed. This is especially useful for interactive presentations or educational content where timing and pacing are crucial.

Talking Avatars in HeyGen

Heygen talking avatar

Real Human Voice

HeyGen’s Talking Avatars feature utilizes real human-like voice technology. This ensures that the voice accompanying the avatar sounds natural and engaging, rather than robotic, enhancing the overall quality of the video.

100+ Real Human Avatars

The platform offers a library of over 100 AI-generated avatars that resemble real humans. These avatars are designed with high-quality graphics and realistic features, making them suitable for various types of video content.

Diverse Ethnicities

HeyGen provides avatars that represent a wide range of ethnic backgrounds. This diversity allows you to create videos that resonate with a global audience, making your content more inclusive and relatable.

All Age Ranges

The platform includes avatars that span various age groups, from children to seniors. This feature enables you to target specific age demographics with your video content, whether it’s a product aimed at younger audiences or corporate training materials for professionals.

Lip-Syncing with Script

HeyGen’s advanced lip-syncing technology ensures that the avatar’s mouth movements are perfectly synchronized with the spoken script. This adds a layer of realism to the video, making it more engaging for the viewer.

40+ Languages with Diverse Accents

Similar to the Text to Speech feature, the Talking Avatars also support over 40 languages and offer a variety of accents. This enables you to create videos that can effectively communicate with audiences from different linguistic and cultural backgrounds.

HeyGen’s Zapier Integration

Heygen zapier


The primary advantage of using HeyGen’s Zapier integration is the time-saving aspect. It automates repetitive tasks such as video uploading or notification sending, allowing you to concentrate on more creative and strategic elements of your work.

Seamless Integration

HeyGen’s Zapier integration offers the ability to connect with over 5,000 other apps. This creates a seamless workflow, enabling you to integrate HeyGen’s video creation capabilities into your broader digital ecosystem effortlessly.

Full Functionality

The integration is not just about connectivity; it also extends the full range of HeyGen’s capabilities into your automated workflows. You can generate avatar videos, create video templates, and develop talking photos, all without having to switch between different platforms.

Save Time With HeyGen Zapier Integration

Beyond just saving time, the HeyGen Zapier integration also adds efficiency to your workflow. It can automate tasks like uploading videos to your preferred platforms or sending notifications when a video is ready, allowing you to focus solely on the creative aspects of video production.

Streamline Processes

The integration enables you to connect HeyGen with your favorite apps and tools, such as project management software, CRM systems, or social media platforms. This ensures that your video creation process is fully integrated into your existing operational workflows, making everything run more smoothly.

No Coding Required

One of the most user-friendly aspects of HeyGen’s Zapier integration is that it requires no coding skills. The Zapier interface is intuitive, allowing you to set up automated workflows easily. You can specify triggers and actions in Zapier, and the platform takes care of the rest, making your video creation process as hassle-free as possible.


HeyGen review: Why you should use it?

HeyGen offers a comprehensive suite of features that streamline the video creation process, making it accessible and cost-effective. With its AI-powered avatars and voices, you can produce high-quality videos without the need for expensive equipment or specialized skills.

The platform supports multiple languages and offers a range of customization options, from voice cloning to lip-syncing. It also integrates seamlessly with Zapier, allowing for automated workflows that can save you time and effort.

Heygen conclusion


  • Cost-Effective: Significantly cheaper than traditional video production methods.
  • Ease of Use: User-friendly interface that requires no technical expertise.
  • Customization: Wide range of avatars, voices, and languages for personalized content.
  • Automation: Zapier integration for streamlined workflows.
  • Community Support: Generally positive reviews, indicating a satisfied user base.


  • Quality Concerns: Some users have reported issues with video and audio quality.
  • Limited Emotional Range: The AI-generated avatars and voices lack nuanced emotional expressions.
  • Credit System: Some users find the credit system for video generation to be restrictive.

By combining affordability, ease of use, and a rich feature set, HeyGen stands out as a compelling option for anyone looking to produce high-quality videos with minimal hassle.


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HeyGen Review, Pricing, Features with Pros and Cons
HeyGen Review, Pricing, Features with Pros and Cons

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9.2 / 10