Keap vs Salesflare
Features, use cases, pros and cons, and pricing side by side — and which one to pick.
Quick verdict: Pick Keap if you run a follow-up-heavy service business and want marketing automation, scheduling, and payments in one place; pick Salesflare if you're a small B2B sales team that wants a CRM which fills itself in with almost no data entry.
Best for: Service businesses — coaches, consultants, agencies — that convert through multi-touch nurture rather than one-off transactions., Appointment-driven operations such as salons, clinics, tutors, and home services, where automated reminders and rebooking directly protect revenue.
Read the full Keap reviewBest for: Small B2B sales teams tired of manual CRM data entry, Agencies and consultants managing client relationships
Read the full Salesflare reviewCommission may apply at no extra cost
Keap vs Salesflare: features compared
Compare key features side by side
Feature Comparison Summary
Which should you choose?
Choose Keap if
- You sell through repeated follow-up, appointments, and invoicing.
- You want email, SMS, scheduling, and payments in one system.
Choose Salesflare if
- You want a CRM that fills itself in from email and LinkedIn.
- You're a small B2B team working in Gmail or Outlook.
- You want fast setup and free one-on-one training.
Keap vs Salesflare: pros and cons
Keap
Keap bundles CRM, email and SMS automation, scheduling, and payments into one system built for follow-up-heavy service businesses. Campaign Builder handles genuinely multi-step workflows, though mastering it takes weeks and costs climb as your contact list grows. Overall, it's a strong pick for owner-led teams that will actually invest in automation.
Pros
- Campaign Builder supports genuinely multi-step, behavior-triggered automation — SMS, internal tasks, tagging, and staff notifications inside one workflow, not just autoresponders.
- CRM, email, SMS, scheduling, invoicing, and payments share a single contact database, eliminating the sync tools and data gaps of a multi-vendor stack.
- Appointment reminders and pipeline task automation directly reduce no-shows and stalled deals, which is where small businesses measurably lose money.
Cons
- Campaign Builder is powerful but has a real learning curve — expect days to launch a first campaign and weeks before branching logic feels comfortable.
- Pricing scales with contact count and users, so costs climb meaningfully as your database grows — a real consideration for list-heavy businesses.
- There is no permanent free tier, so evaluation happens inside the trial window or after committing to a paid plan.
Salesflare
Salesflare pulls contacts and activity from Gmail, Outlook, and LinkedIn so records fill themselves in, then reminds you about follow-ups. Plans run $29–$99 per user monthly with a free trial but no free plan, and lead credits are capped. Overall, it's a strong pick for small B2B teams on Google or Microsoft email who want a CRM that updates itself.
Pros
- Fills in CRM records semi-automatically from Gmail, Outlook, and LinkedIn, so contacts, activity, and company details stay current without copy-pasting
- No hidden caps on contacts, users, email templates, sent emails, custom fields, workflows, dashboards, or pipelines — only monthly lead credits (5, 100, or 250 by plan) are limited
- Proactive follow-up reminders plus email, link, and website-visit tracking show you exactly when a lead is warm and when it's time to reach out again
Cons
- Signup and email tracking depend on Google or Microsoft accounts, so teams on other email providers may not get the core auto-fill functionality
- Lead credits are capped per plan (5 on Growth, 100 on Pro, 250 on Enterprise), and heavy prospecting teams will burn through them fast — extra packs cost $39–$129 on top of the subscription
- Enterprise requires a five-user minimum at $99 per user, which prices out very small teams that want done-for-you migration and a dedicated account manager
Keap and Salesflare in detail
Keap
Keap is a customer relationship management and marketing automation platform aimed at small businesses, typically teams without dedicated IT or marketing staff. Its core is the Campaign Builder, a visual editor where you assemble multi-step, trigger-based workflows that send emails and texts, create tasks, move contacts through pipelines, and collect payments. Around that sit contact management with tagging, lead capture forms and landing pages, appointment booking with automated reminders, invoicing, and reporting dashboards. The design assumption is follow-up-heavy selling: leads get nurtured over days or weeks until they book, buy, or opt out.
Standout features
- Campaign Builder and lifecycle automation
- CRM and sales pipeline management
- Email and SMS marketing
- Appointments, payments, and invoicing
- Lead capture, reporting, and mobile access
Use cases
- Automated lead nurture for service businesses
- No-show reduction for appointment-based businesses
- Pipeline discipline for small sales teams
- Recurring billing and payment follow-up
Salesflare
Salesflare is an intelligent sales CRM built for small and medium-sized businesses selling B2B. It connects to your Gmail or Outlook inbox and LinkedIn, then pulls contact and activity data into the CRM semi-automatically. The idea is simple: the CRM works for you, not the other way around. More than 10,000 companies use it, and it holds a 4.8/5 rating from 400+ reviews.
Standout features
- A CRM that fills itself in
- Follow-ups that don't slip through
- See every deal at a glance
- Prospecting built right in
- Teamwork that comes standard
Use cases
- Your CRM finally fills itself in
- Catch leads before they go cold
- Prospect on LinkedIn without the copy-paste
- Run the pipeline as a team
Pricing compared
List prices from each vendor's pricing page, before taxes and add-ons. Costs are per month.
| Pricing compared | Keap | Salesflare |
|---|---|---|
| From (cheapest paid plan) | $24/mo Text Marketing Tier 2 | $29/mo Growth · per user |
| Free plan | No | No |
| Free trial | Not stated | Yes |
| Money-back guarantee | Not stated | Not stated |
| Annual billing savings | — | — |
| Pricing model | Flat price | Per user |
| Cost for 1 user | $24/mo Text Marketing Tier 2 plan, billed monthly | $29/mo Growth plan, billed annually |
| Cost for 5 users | $24/mo Text Marketing Tier 2 plan, billed monthly · price per account (user limit not stated) | $145/mo Growth plan, billed annually |
| Cost for 10 users | $24/mo Text Marketing Tier 2 plan, billed monthly · price per account (user limit not stated) | $290/mo Growth plan, billed annually |
| Cost for 25 users | $24/mo Text Marketing Tier 2 plan, billed monthly · price per account (user limit not stated) | $725/mo Growth plan, billed annually |
| Plans | 8 | 3 |
| Prices checked | Checked Oct 13, 2026 | Vendor page checked Oct 13, 2026 |
| Price history | Tracking prices since Oct 1, 2026. No price change detected yet. | Tracking prices since Oct 1, 2026. No price change detected yet. |
- Cheapest plan that fits each team size. Per-user plans are multiplied by the number of users (respecting stated minimums and seat packs). Plans that include some users cost their base price plus the extra-user price for each user beyond those included. Flat-priced plans with no stated user limit are counted as one licence per user.
Cheaper for your team size
Not enough published prices to compare team costs: check each vendor's pricing page.
Computed from published list prices on the dates shown. Excludes taxes, add-ons and promotions.
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Frequently Asked Questions
Which one is easier to learn?
Salesflare: sign up with Google or Microsoft, connect your inbox, and it works in minutes. Keap's Campaign Builder takes days to launch and weeks to master branching automations.