Features, use cases, pros and cons, and pricing side by side — and which one to pick.
Best for: Shopify stores with frequent stockouts or limited product drops, Merchants who want to collect emails from shoppers hitting sold-out pages
Read the full Notify Me reviewBest for: Brick-and-mortar retailers already using Square POS who want their online and in-person inventory to stay in sync automatically, Restaurants and cafes that need pickup and delivery orders tied to their existing Square setup
Read the full Square Online reviewCommission may apply at no extra cost
Compare key features side by side
Feature Comparison Summary
Notify Me! turns sold-out pages into waitlists, pre-orders, and wishlists, then feeds demand signals into Klaviyo, Mailchimp, Omnisend, and PushOwl. Its 4.9/5 rating across 3,400-plus reviews shows real recovery power, but it's locked to Shopify and BigCommerce and SMS costs vary by country. Overall, it's a strong pick for stores losing sales to stockouts.
Square Online makes it easy to launch a store that shares inventory, orders, and payments with your Square POS, and the free plan with included hosting removes upfront costs. Design flexibility is limited and you're tied to Square's ecosystem for payments. Overall, it's a low-risk pick for Square users, but less compelling for anyone else.
Notify Me! is a Shopify and BigCommerce app that turns out-of-stock moments into revenue. It replaces "Sold out" buttons with waitlist signups, preorder options, and wishlists, then feeds those signals into your email and marketing tools. It's built for e-commerce merchants who want to capture demand on products they can't currently ship—from small brands to the 35,000+ stores already using it.
Square Online is a hosted ecommerce platform that provides website templates, a drag-and-drop style editor, product management, checkout, and payment processing in a single package. Square provides the web hosting itself, so there is no separate hosting account or server to manage. Inventory, orders, and payments flow through your Square account, which means items you sell in a physical location and items you sell online can be managed from the same dashboard.
List prices from each vendor's pricing page, before taxes and add-ons. Costs are per month.
| Pricing compared | Notify Me | Square Online |
|---|---|---|
| From (cheapest paid plan) | $19.90/mo Starter | $10/mo Start running your business with Square |
| Free plan | Yes Lifetime caps: 100 back-in-stock requests, 5 SMS, 5 WhatsApp messages, 5 pre-orders, 50 wishlist actions; 10 notifications/month | Yes |
| Free trial | Not stated | Not stated |
| Money-back guarantee | 30 days | Not stated |
| Annual billing savings | Up to 20% | — |
| Pricing model | Flat price | Flat price |
| Cost for 1 user | Free Free plan, billed annually | Free Cash or check plan, billed annually |
| Cost for 5 users | $19.90/mo Starter plan, billed monthly · price per account (user limit not stated) | $10/mo Start running your business with Square plan, billed monthly · price per account (user limit not stated) |
| Cost for 10 users | $19.90/mo Starter plan, billed monthly · price per account (user limit not stated) | $10/mo Start running your business with Square plan, billed monthly · price per account (user limit not stated) |
| Cost for 25 users | $19.90/mo Starter plan, billed monthly · price per account (user limit not stated) | $10/mo Start running your business with Square plan, billed monthly · price per account (user limit not stated) |
| Plans | 6 | 4 |
| Prices checked | Vendor page checked Oct 13, 2026 | Checked Oct 12, 2026 |
| Price history | Tracking prices since Sep 9, 2026. No price change detected yet. | Tracking prices since Oct 1, 2026. No price change detected yet. |
For 1 user (billed annually), Notify Me and Square Online both cost $0/mo.
Computed from published list prices on the dates shown. Excludes taxes, add-ons and promotions.