Notify Me vs Shopify
Features, use cases, pros and cons, and pricing side by side — and which one to pick.
Quick verdict: Pick Notify Me if you already run a Shopify or BigCommerce store and want sold-out pages to capture sales; pick Shopify if you're building the store itself.
Best for: Shopify stores with frequent stockouts or limited product drops, Merchants who want to collect emails from shoppers hitting sold-out pages
Read the full Notify Me review
Best for: First-time founders who want a store live fast, Brands selling both online and in person with POS
Read the full Shopify reviewCommission may apply at no extra cost
Notify Me vs Shopify: features compared
Compare key features side by side
Feature Comparison Summary
Which should you choose?
Choose Notify Me if
- You already have a store and want sold-out pages to capture demand
- You want to start free with waitlists, preorders, and wishlists included
- You need alerts flowing into Klaviyo, Mailchimp, or Omnisend automatically
Choose Shopify if
- You're launching a complete online store from scratch
- You sell in person and online and need synced POS
- You want one platform that scales from first product to enterprise
Notify Me vs Shopify: pros and cons
Notify Me
Notify Me! turns sold-out pages into waitlists, pre-orders, and wishlists, then feeds demand signals into Klaviyo, Mailchimp, Omnisend, and PushOwl. Its 4.9/5 rating across 3,400-plus reviews shows real recovery power, but it's locked to Shopify and BigCommerce and SMS costs vary by country. Overall, it's a strong pick for stores losing sales to stockouts.
Pros
- Bundles four revenue-recovery tools — back-in-stock alerts, pre-orders, wishlists, and low-stock reminders — into one app, replacing what would otherwise require several single-purpose subscriptions
- Proven at scale — 35,000+ Shopify and BigCommerce stores, $502M+ in recovered merchant sales, and a 4.9/5 Shopify App Store rating across 3,400+ verified reviews with 97% five-star feedback
- Alerts sync natively into Klaviyo, Mailchimp, Omnisend, and PushOwl, and widgets work with page builders like PageFly, GemPages, and EComposer — no CSV exports or glue code required
Cons
- Built exclusively for Shopify and BigCommerce — merchants on WooCommerce, Magento, or custom platforms can't use it
- SMS and WhatsApp messages are billed separately at rates that vary by country, so total notification costs are hard to predict until you check the per-country rate tables
- Setup isn't fully self-serve — some reviewers needed support help integrating widgets with their themes or handling product variants
Shopify
Shopify pulls your store, checkout, payments, POS, and multi-channel selling into one admin, backed by Shop Pay's proven conversion lift and a 21,000+ app ecosystem. Expect costs and app subscriptions to climb as you grow. Overall, it's the safest default for anyone serious about selling online, from first sale to full scale.
Pros
- One centralized admin handles website, checkout, payments, POS, shipping, and marketing, so online and in-store sales stay in sync without juggling separate tools
- Shop Pay checkout converts up to 50% higher than guest checkout per an external April 2023 study, and products appear automatically to 250M+ pre-verified Shop app shoppers
- Sidekick AI lives directly in the admin to spot growth opportunities and automate tedious tasks, with no extra tool to manage
Cons
- Third-party transaction fees apply if you don't use Shopify Payments — 2% on Basic down to 0.2% on Plus — which cuts into margins on every sale
- POS Pro costs an extra $89/month per retail location on every non-Plus plan, a significant add-on for multi-location retailers
- The Basic plan has no additional staff accounts and limited checkout customization, forcing an upgrade as soon as you hire help
Notify Me and Shopify in detail
Notify Me
Notify Me! is a Shopify and BigCommerce app that turns out-of-stock moments into revenue. It replaces "Sold out" buttons with waitlist signups, preorder options, and wishlists, then feeds those signals into your email and marketing tools. It's built for e-commerce merchants who want to capture demand on products they can't currently ship—from small brands to the 35,000+ stores already using it.
Standout features
- Turn "Sold out" into signups
- Keep selling with pre-orders
- Wishlists that reveal demand
- Plugs into the stack you already run
- Built for developers, too
Use cases
- Turn sold-out pages into waitlists
- Keep selling through supply gaps
- Gauge demand with wishlists
- Feed alerts into your marketing stack
Shopify
Shopify is an all-in-one commerce platform for building, running, and growing a business. It covers your website, checkout, payments, POS, shipping, and marketing from one admin. You can sell online, in person, on social, and through AI chat channels. It serves everyone from solo entrepreneurs to enterprise brands — Mattel and Glossier run on it.
Standout features
- Sell everywhere your shoppers are
- A checkout built to close sales
- Sidekick works inside your admin
- Go live in three steps
- Room to extend and grow
Use cases
- Launching a first store as a solo founder
- Running online and in-person sales from one system
- Scaling a small team into a full operation
- Expanding into international markets
Pricing compared
List prices from each vendor's pricing page, before taxes and add-ons. Costs are per month.
| Pricing compared | Notify Me | Shopify |
|---|---|---|
| From (cheapest paid plan) | $19.90/mo Starter | $39/mo Basic |
| Free plan | Yes Lifetime caps: 100 back-in-stock requests, 5 SMS, 5 WhatsApp messages, 5 pre-orders, 50 wishlist actions; 10 notifications/month | No |
| Free trial | Not stated | 3 days |
| Money-back guarantee | 30 days | Not stated |
| Annual billing savings | Up to 20% | Up to 26% |
| Pricing model | Flat price | Flat price |
| Cost for 1 user | FreeCheaper Free plan, billed annually | $29/mo Basic plan, billed annually |
| Cost for 5 users | $15.92/mo Starter plan, billed annually · price per account (user limit not stated) | $29/mo Basic plan, billed annually · price per account (user limit not stated) |
| Cost for 10 users | $15.92/mo Starter plan, billed annually · price per account (user limit not stated) | $29/mo Basic plan, billed annually · price per account (user limit not stated) |
| Cost for 25 users | $15.92/mo Starter plan, billed annually · price per account (user limit not stated) | $29/mo Basic plan, billed annually · price per account (user limit not stated) |
| Plans | 6 | 4 |
| Prices checked | Vendor page checked Oct 13, 2026 | Vendor page checked Oct 12, 2026 |
| Price history | Tracking prices since Sep 9, 2026. No price change detected yet. | Tracking prices since Oct 1, 2026. No price change detected yet. |
- Cheapest plan that fits each team size. Per-user plans are multiplied by the number of users (respecting stated minimums and seat packs). Plans that include some users cost their base price plus the extra-user price for each user beyond those included. Flat-priced plans with no stated user limit are counted as one licence per user.
Cheaper for your team size
For 1 user (billed annually), Notify Me costs $0/mo vs Shopify at $29/mo.
- Only Notify Me has a free plan.
Computed from published list prices on the dates shown. Excludes taxes, add-ons and promotions.
More comparisons
Frequently Asked Questions
Can I use Notify Me without Shopify or BigCommerce?
No. Notify Me is built specifically for Shopify and BigCommerce stores. You'll need one of those platforms first, which is why many merchants end up using both tools together.
Do Notify Me and Shopify compete with each other?
They complement each other. Shopify runs your entire store; Notify Me is an app that adds back-in-stock alerts, preorders, and wishlists on top of it.