Wave offers a fully featured free plan called STARTER, along with a comprehensive PRO Plan that costs $190 annually. Pricing for the PRO plan is per business and includes reduced transaction rates for online payments.
Wave costs between $0 and $190 per year (for core software) or starting at $199 per month (for advisory services) with three main options: STARTER at $0, PRO Plan at $190/year, and Wave Advisors starting at $199/month.
Here’s a breakdown of the three main options available to help you choose the best fit for your business needs.
STARTER Plan
Price: $0
Websites Supported: Not explicitly stated (per business)
Best For: Businesses just starting out or needing basic bookkeeping and invoicing tools.
Refund Policy: Not applicable (Free plan)
Other Features:
- Create unlimited estimates, invoices, and bills.
- Full bookkeeping records.
- Invoice on-the-go with the mobile app.
- Manage cash flow and customers in one dashboard.
This plan is perfect if you are a solopreneur or a small business needing reliable, foundational accounting functionality without a recurring monthly fee. Keep in mind that payment processing through this plan involves standard transaction fees (2.9% + $0.60 per credit card transaction).
PRO Plan
Price: $190 USD/year (or $19 USD/month)
Websites Supported: Not explicitly stated (per business)
Best For: Growing businesses looking to save time and streamline their cash flow management.
Refund Policy: You can cancel your subscription at any time; cancellation takes effect at the end of the billing period.
Other Features:
- Everything in the STARTER plan, plus immediate access to add-ons.
- Discounted online payments (2.9% + $0 for the first 10 transactions monthly).
- Auto-import and auto-categorize bank transactions.
- Digitally capture unlimited receipts and track expenses.
- Automate late payment reminders.
Choose the PRO Plan if you want to automate tedious data entry and improve efficiency. The reduced payment processing fees and automated reminders can really help you maximize profitability and save valuable time.
Wave Advisors
Price: Starting at $199/month
Websites Supported: Not explicitly stated (per business)
Best For: Business owners who want to outsource their financial management entirely or receive expert coaching.
Refund Policy: Not explicitly stated.
Other Features:
- Includes all PRO Plan features.
- A dedicated bookkeeper for accurate, up-to-date books.
- Monthly financial statements prepared for you.
- Expert support to answer complex bookkeeping questions.
- Onboarding support when switching from other accounting software.
If you prefer to focus solely on running your business, the Wave Advisors service offers hands-off bookkeeping and personalized financial guidance from in-house experts. This is the ultimate solution for peace of mind, especially around tax time!
Wave makes it easy to get started for free with the STARTER plan, letting you test out basic invoicing and bookkeeping capabilities right away. While there is no traditional free trial for the paid PRO Plan, you can switch between plans easily and cancel your paid subscription whenever you need to. Your cancellation will simply remain active until the end of your current billing period.