Lusha uses credit-based pricing with five plans. The Free plan gives you 40 credits per month at $0, while paid tiers run from $37.45 to $299.95 per month when billed yearly, plus a custom-priced Scale plan for large organizations.
Lusha costs between $0 and $299.95 per month with five plans: Free at $0, Starter at $37.45, Pro at $52.45, and Premium at $299.95 (paid tiers are billed yearly), plus Scale at custom pricing.
Here's a closer look at each plan.
Free
Price: $0/month, billed monthly
Other Features:
- 40 credits per month
- 1 seat included
- Verified emails & phones
- Basic & advanced filters
- Automated email sequences, call recordings & AI Insights
The Free plan is a genuine way to test Lusha. You don't need a credit card, and you still get verified contact data and email automation. It suits solo prospectors or anyone checking data quality before paying.
Starter
Price: $37.45/month, billed yearly
Other Features:
- 4,800 credits per year, granted upfront
- 1 seat included
- Contact & company lookalikes
- Bulk enrichment
- AI assistant
- 5 buying intent topics
Starter works well for individual sellers with steady outreach. You keep everything from Free and add lookalike searches, bulk enrichment, and an AI assistant. Paying yearly cuts the cost by 25% versus monthly billing.
Pro
Price: $52.45/month, billed yearly
Other Features:
- 7,200 credits per year, granted upfront
- 2 free seats
- API access
- CSV enrichment
- Signals and webhooks
Pro is a good fit for small teams that automate their prospecting. The API and webhooks push Lusha data straight into your CRM and workflows. CSV enrichment also helps when you work through big contact lists.
Premium
Price: $299.95/month, billed yearly
Other Features:
- 40,800 credits per year, granted upfront
- 5 free seats
- API Advanced
- Team management and credit allocation
- 5 buying intent topics with unlimited results
Premium is Lusha's most popular plan. It's aimed at established sales teams that need admin controls, deeper API access, and shared credit management. Keep in mind that teams larger than 5 users should contact Sales.
Scale
Other Features:
- Custom credits and seats, granted upfront
- 50%+ off the price per credit
- SSO and advanced compliance
- 25 buying intent topics with unlimited results
- Dedicated success team and priority support
Scale is built for large organizations. Lusha customizes the credits, seats, and pricing, and the per-credit discount rewards volume. Reach out to their sales team for a quote.
How credits work: revealing a verified email costs 1 credit, while a phone number costs 5. Monthly plans roll unused credits over up to 2x your plan limit; annual plans grant all credits upfront and reset them at the end of the cycle. You can cancel anytime from Account Settings, and cancellation takes effect at the end of your billing period. There's no money-back guarantee listed, so estimate your credit needs before committing to an annual plan.
