Hello Bar offers a free-forever Starter plan plus three paid tiers ranging from $29 to $99 per month when billed annually. Pricing scales with monthly popup views, and custom pricing is available for agencies and enterprises.
Hello Bar & Subscribers costs between $0 and $99 per month with five plans: Starter at $0 (free forever), Growth at $29/month, Premium at $49/month, and Elite at $99/month — all paid plans billed annually — plus custom pricing for Agency or Enterprise.
Here's a quick look at what each plan includes so you can match one to your traffic.
Starter
Price: $0, free forever
Websites Supported: Multiple websites supported
Best For: Testing the popup builder on a low-traffic site
Other Features:
- Unlimited popups with pre-built themes
- Up to 5,000 views (lifetime)
- 1 seat with basic support
- No credit card required
Starter is a genuinely useful free tier. You get the full popup builder and unlimited popups, so it's a smart way to try Hello Bar before spending anything. Just know the 5,000-view lifetime cap runs out fast on a busy site.
Growth
Price: $29/month, billed annually
Websites Supported: Multiple sites (view limit applies per website)
Best For: Growing sites ready to capture more leads and run their first A/B tests
Refund Policy: 30-day money-back guarantee for first-time annual customers
Other Features:
- Up to 50,000 popup views/month (600,000/year)
- Unlimited popups, subscribers, and A/B tests
- 3 seats
- Advanced-level support, design features, and integrations
Growth is the natural first upgrade. You unlock full A/B testing, customizable targeting, and enough views for a site that's finding its feet. If you're outgrowing the free plan, start here.
Premium
Price: $49/month, billed annually
Websites Supported: Multiple sites supported
Best For: Teams that need scale, priority support, and unlimited optimization
Other Features:
- Up to 150,000 popup views/month (1.8 million/year)
- Unlimited seats, popups, subscribers, and A/B tests
- Priority support
- Webhooks, CRM sync (HubSpot, Salesforce), and premium integrations
Premium is where teams land. The seats are unlimited, support is prioritized, and you get the advanced integrations like webhooks and deeper CRM sync. It fits marketers running serious campaigns across several sites.
Elite
Price: $99/month, billed annually
Websites Supported: Multiple sites supported
Best For: High-traffic sites that need maximum capacity and unlimited seats
Other Features:
- Up to 500,000 popup views/month (6 million/year)
- Unlimited popups, subscribers, seats, and A/B tests
- Priority support and premium design features
Elite is built for busy sites pushing serious view volume. Skip it if you're under 150,000 monthly views — Premium handles that at half the price.
Agency or Enterprise
Price: Custom pricing
Best For: Agencies managing multiple sites or anyone needing higher view volume and dedicated support
This is the option for agencies and high-volume operators. If your monthly views run into the millions across many sites, a bespoke plan gives you the headroom you need — reach out for a quote.
Every plan works across multiple websites, each with its own campaigns, subscribers, and analytics. One thing to check before buying: paid view limits apply per website, and campaigns pause automatically when you hit your cap until the next cycle. If you'd rather not commit annually, toggle "Pay Monthly" on the pricing page to see month-to-month rates.
You can start for nothing — Starter is free forever and doesn't ask for a credit card. Paid plans come with no contracts or cancellation fees, and first-time annual customers are covered by a 30-day money-back guarantee. Upgrades take effect immediately with prorated pricing, downgrades apply at your next billing cycle, and cancelling moves you to the free Starter plan without losing your campaigns or subscriber data.
