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BigCommerce

BigCommerce

Ecommerce for Growing Brands

#10 dans Ecommerce
2 min read · Updated 10/5/2025
BigCommerce homepage screenshot

At a glance

Quick overview for BigCommerce: rating, pricing summary, key features, and highlights.

Ciroapp review

2.2
Robust tools meet customer service disconnect.

We observe BigCommerce heavily emphasizing high-level enterprise tools, like guaranteed 0% transaction fees and robust infrastructure for scalability. However, user reviews detail severe service issues, including unexpected server outages and deeply unresponsive customer support, even for priority users. Overall, BigCommerce provides impressive technical capability that is unfortunately undermined by inconsistent stability and poor customer experience.

Pros

  • Pro:Guaranteed 0% transaction fees on the Enterprise plan.
  • Pro:High reliability with 99.99% reported uptime.
  • Pro:Industry-leading optimized one-page checkout available.
  • Pro:Customizable, non-cookie cutter themes compared to competitors.

Cons

  • Con:Customer service is frequently reported as unhelpful, non-existent, or indifferent.
  • Con:Specific users mention significant, unexpected server downtime (e.g., 25-hour outages).
  • Con:Platform infrastructure (CMS, blog system) reportedly struggles with SEO and formatting.
  • Con:Essential features like product filters are locked behind high-tier plans.
Free trial
Yes
Range: Not explicitly stated (Request Quote)Free trial, Monthly subscription, Yearly subscription
This section is a summary. Detailed sections about features, use cases, pricing, and reviews follow below.
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BigCommerce review, pricing, features, pros & cons

Is your current platform limiting your ability to grow and convert shoppers? ✨ Growing brands need flexibility and reliable performance to succeed. BigCommerce Essentials provides powerful built-in tools that help you convert more visitors and accelerate revenue faster.

What is BigCommerce?

BigCommerce Essentials is a top-rated ecommerce platform designed specifically for fast-growing businesses, including high-volume operations and B2B SMBs. It operates as a high-performance platform that truly scales with you. Built-in flexibility means you have the freedom to customize your store and save money at the same time.

You get robust features that ensure efficient operation, allowing you to focus on expanding your brand and attracting more shoppers. ✅

BigCommerce Key Features

✨ Unmatched Reliability and Low Cost of Operations

Ensure your store never misses a sale, even when traffic is peaking. The BigCommerce platform offers best-in-class 99.99% uptime reliability. This level of stability means your customers can always access your site, ensuring smooth transactions when revenue potential is highest.

You can truly rely on this performance during crucial periods. For ten years running, BigCommerce has maintained a perfect 100% uptime record during Cyber Week. This dependable infrastructure also helps lower your total cost of ownership over time.

Operating efficiently also means protecting your brand and customer data. The platform ensures multiple Tier 1 security compliance standards. These include crucial certifications like ISO, PCI, SOC, GDPR, and CCPA.

✨ Designed to Convert: Industry-Leading Checkout

Turn website visitors into loyal customers quickly and smoothly. BigCommerce provides an optimized one-page checkout experience designed specifically to boost conversion rates. This streamlined process removes friction and ensures a seamless purchasing journey for shoppers.

Shoppers benefit from extreme flexibility right at the point of sale. Features include passwordless one-click checkout options, which dramatically speed up the purchase process. You can also integrate popular digital wallets and buy now, pay later solutions directly, making payment easier than ever.

✨ Build Your Site Your Way with Flexibility

Gain the freedom to customize your store exactly how you envision it without needing extensive coding knowledge. Developing a high-converting website is simple thanks to the extensive platform flexibility. You can use the powerful drag-and-drop Page Builder to create engaging layouts easily.

If you prefer to integrate external tools, connecting is seamless. All designs automatically support built-in mobile responsiveness right away. This ensures your store looks fantastic on any device.

Here’s how you gain design freedom:

  • Utilize the customizable themes available on the platform.
  • Connect the system seamlessly with WordPress.
  • Use the intuitive drag-and-drop Page Builder.

✨ Smarter Payments and Maximized Savings

You save money on every transaction by securing highly competitive rates. You have the freedom to choose your preferred payment partner from over 55+ options. This gives you control over your financial operations and allows you to seek the best possible rates for your needs.

Crucially, the platform guarantees zero percent additional transaction fees, regardless of which payment provider you select. Avoiding proprietary platform fees ensures your business keeps much more of its revenue as sales volume increases. Preferred payment partners offer competitive rates starting at 2.59%.

✨ Scale Robustly: Multi-Site and B2B Management

Grow your operations rapidly without having to adopt new systems or constantly replatform. The system is built to handle significant scaling, supporting large operations and future growth. This prevents the platform from limiting your brand's ambitions.

Expand your presence quickly using the Multi-Storefront feature. This powerful capability lets you manage multiple diverse branded sites from a single, centralized back-end administration area. You can even quickly spin up a new brand using the same core infrastructure.

Furthermore, you can significantly boost B2B and wholesale sales efficiently. Features like customer groups help you tailor pricing, access, and experience specifically for key business buyers. You can also connect offline and online sales using the Buy Online, Pick Up in Store option.

✨ Attract and Acquire Shoppers Through Marketing

Expand your reach and attract heavy traffic from across the internet where your desired customers are already shopping. BigCommerce provides tools to market your products across key digital channels. You can easily sell directly on major social media platforms, including Meta and TikTok.

Beyond social acquisition, placement opportunities maximize visibility on major marketplaces. You can place your products on sites like Amazon and Walmart, helping you reach large, diverse shopper bases efficiently. Powerful, built-in SEO tools also ensure you maximize site traffic from search engines like Google Shopping.

✨ Dedicated, Expert Guidance When You Need It

Get reliable assistance around the clock to solve any challenge your business faces. The platform provides reliable 24x7 live support whenever you need it. This key assistance is US-based, ensuring you get expert help as quickly as possible.

If you require help with setup or specialized strategic guidance, additional resources are available. New customers on annual plans, such as Pro or Plus, may access specialized Launch Coaches. For advanced development needs, you can connect with verified freelancers through Upwork or engage specialized agency partners who have deep platform expertise.

Use Cases

🛡️ Scaling Operations for Peak Season Reliability

It's stressful when high sales volume risks crashing your site. Growing brands need absolute confidence that the store stays live during crucial periods. BigCommerce provides best-in-class 99.99% uptime year-round.

This reliability means you never lose sales due to platform failure when peak traffic hits. The platform ensures 100% uptime, a record maintained for ten straight years during Cyber Week.

💲 Boosting Conversion and Cutting Payment Fees

Problem: Generic checkouts create friction, and high transaction fees reduce your profit margin.

Approach: Use the industry-leading, optimized one-page checkout. This flow is designed specifically to convert visitors into paying customers swiftly. You also select your preferred payment partner, ensuring competitive rates starting at 2.59% without additional transaction penalties.

Outcome: Better conversion rates increase revenue immediately. You save money by avoiding unnecessary payment provider fees, lowering your total cost of ownership.

🌍 Launching a Separate Retail Line or Regional Storefront

You don't need separate administrative systems just to sell under a new brand or in a new region. BigCommerce enables rapid experimentation and expansion with its integrated tools. You can manage multiple websites, including distinct brands or foreign sites, from one centralized back-end dashboard using Multi-Storefront functionality. This significantly streamlines operations and speeds up brand deployment.

Tip: Use this feature to quickly spin up a new brand without rebuilding your entire operational foundation.

📈 Expanding Sales Channels Beyond Direct-to-Consumer (DTC)

To accelerate revenue, you must reach customers where they shop. BigCommerce provides necessary tools to expand beyond your main storefront. You can efficiently sell B2B and wholesale inventory using robust features like defined customer groups and specialized price lists.

Additionally, you are equipped to maximize outreach by selling directly on social media channels like Meta and TikTok, and major marketplaces like Amazon and Walmart.

🎨 Customizing Your Store Design Without Developer Dependency

Flexibility is key for growing brands that need to evolve their look quickly. You gain design freedom using customizable themes and the intuitive drag-and-drop Page Builder tool. If you currently use WordPress for your main content, you can connect the platform seamlessly.

This means your operational efficiency improves because you build your site the way you want it without reliance on complex coding.

🤝 Streamlining Setup and Gaining Expert Onboarding Guidance

Getting a new ecommerce site running perfectly can be challenging. BigCommerce offers two critical layers of support to ensure your success. First, you get reliable 24x7 live, US-based support to solve any immediate technical issues.

Second, new customers who choose annual Pro or Plus plans can save 50% on Launch Coach services. These experts provide personalized setup advice to maximize your store's immediate potential.

Pricing Overview for BigCommerce

Pricing range
Not explicitly stated (Request Quote)
Pricing types
Free trial, Monthly subscription, Yearly subscription

BigCommerce primarily uses a quote-based model for its high-end Enterprise plan, offering customized pricing based on the business's specific volume and feature needs. For smaller businesses, alternative tiered plans like Essentials, Pro, and Plus are available, and you can start with a free trial.

Plans & Pricing

Enterprise

Contact for pricing
Pricing is custom (Request Quote)
  • 0% additional transaction fees
  • Unlimited staff accounts
  • 24/7 priority support
  • Multi-Storefront access
  • Unlimited API calls
  • Migration assistance
Request Pricing

Essentials

Contact for pricing
Pricing not explicitly stated
  • Start free trial available
  • Ecommerce for Growing Brands
Start free trial

BigCommerce costs between Not explicitly stated and Not explicitly stated per period with 1 plan visible: Enterprise at Not explicitly stated.

Since pricing for the most scalable options is custom, the UI requests a quote. The detailed information below relates specifically to the features included in the Enterprise service level. If you are looking for small business solutions, BigCommerce points you toward their Essentials plans.

Enterprise

Price: Request a quote Websites Supported: Multiple (via Multi-Storefront feature) Best For: Ecommerce success for mid-market and enterprise brands Refund Policy: Not explicitly stated Other Features:

  • No additional transaction fees (0%)
  • Unlimited staff accounts and API calls
  • 24/7 priority support (phone, chat, and ticket)
  • Multi-currency support and Price lists
  • Migration assistance

The Enterprise plan is tailored for large-scale operations that require maximum performance and flexibility. You benefit from highly specific features like comprehensive migration assistance and fully customizable checkout options. This plan ensures your operations run smoothly, offering robust security standards and dedicated customer success management.

Essentials

Price: Not explicitly stated Websites Supported: Not explicitly stated Best For: Growing brands and small businesses Refund Policy: Not explicitly stated Other Features:

  • Start free trial available
  • Top-rated for B2B SMBs
  • Access to Launch Coaches (likely for Pro/Plus annual plans)

The Essentials plan is where smaller brands and growing businesses can start their journey. While specific pricing details are not published here, it's explicitly recommended as the starting point if you're not ready for an enterprise solution. It provides the core tools needed to design, convert, market, and grow your online presence.

If you want to experience the platform before committing, BigCommerce offers a free trial for you to test out the features and see how it fits your needs. This makes it easy to explore the potential before engaging with a sales team or making a payment commitment.

User Reviews

User reviews for BigCommerce show a sharp division in experience, reflected by the low Trustpilot score (1.4). While some users find the platform intuitive and highly customizable compared to standard competitors, the dominant sentiment focuses on major technical and support failures.

Recurring complaints highlight unexpected and significant unreliability issues, with multiple reports of severe, multi-hour server outages. Furthermore, customer service is frequently described as the "worst," often failing to solve problems or responding with indifference, even for Enterprise customers.

Pricing is another common pain point; users note continuously rising costs while crucial features, like advanced product filters, are gated at expensive tiers. Negative feedback also targets the core infrastructure, calling the CMS and blog system poor for SEO ranking and difficult to format.

Users looking to scale must carefully weigh the platform's robust B2B architecture against these consistent complaints regarding responsiveness and stability. 🤯

What users say elsewhere

Alex M.
· Trustpilot
1.0 / 5

I am on the enterprise plan and the support is completely non-existent. This platform has simply been an absolute disaster, wasting both time and money for our business. I would strongly advise others to stay away from it.

John K.
· Trustpilot
5.0 / 5

I've been using BigCommerce for a few years and I am quite happy with the platform. I find it much more intuitive and user-friendly than my Shopify site. The support response time is also very quick when I need help, which is vital.

No reviews yet.

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Why use BigCommerce?

Choosing the right platform means securing both performance and potential for future growth. BigCommerce excels by offering deep capabilities typically reserved for much larger systems, giving growing brands a real competitive edge.

Here’s why it’s the right time to make the move:

  • Experience Unmatched Reliability. BigCommerce boasts best-in-class 99.99% uptime. Crucially, it has maintained a perfect 100% uptime during Cyber Week for ten years running, ensuring smooth operation during peak sales periods.
  • Maximize Shopper Conversion. The platform offers an industry-leading, optimized one-page checkout designed specifically to convert website visitors. You can choose your preferred payment partner and benefit from competitive rates starting at 2.59% without facing additional fees.
  • Build Your Site Your Way. You gain platform flexibility with tools like the drag-and-drop Page Builder and customizable themes. You can also seamlessly connect the system with WordPress or utilize built-in mobile responsiveness for effective design.
  • Scale Robustly, Locally or Globally. Grow your business quickly with features like Multi-Storefront, which lets you manage multiple sites from one back-end. You can also boost B2B and wholesale sales efficiently using features like customer groups.
  • Get Expert Guidance, 24/7. If you face any ecommerce challenges, BigCommerce offers reliable 24x7 live, US-based support. Additionally, you can utilize Launch Coaches or find specialized agency partners and verified freelancers through Upwork.💡

Ready to transform your workflow with BigCommerce?

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Frequently Asked Questions

Does BigCommerce charge additional transaction fees if I use my own payment provider?

No, the Enterprise plan guarantees 0% additional transaction fees. You can use any of the 55+ payment providers without incurring extra penalties from BigCommerce. Details for the Essentials plans are not explicitly stated.

What kind of security certifications does BigCommerce maintain?

BigCommerce adheres to strong security standards, including Tier 1 security compliance like ISO, PCI, SOC, GDPR, and CCPA. It is specifically ISO/IEC 27001:2013 and PCI DSS 3.2, Level 1 certified.

Are we limited in the number of staff accounts that can access our store’s backend?

If you are on the Enterprise plan, you benefit from unlimited staff accounts. This lets your entire team access the platform controls without needing to purchase individual licenses.

Is it possible to use BigCommerce as a headless commerce solution?

Yes, flexibility is a core feature. Enterprise plans are API-driven and headless ready, allowing you to use BigCommerce to power sales through custom front-ends or multiple applications.

What is the typical free trial length for BigCommerce Essentials plans?

A free trial is available for the Essentials plans, allowing you to test features before committing. However, the specific number of days included in the free trial period is not explicitly stated on the official site.

What level of customer support is included with the different plans?

Essentials customers receive 24/7 live, US-based support. Enterprise clients receive dedicated 24/7 priority support via phone, chat, and ticket, including express ticket routing for faster resolution.

Can I manage multiple stores and different brands from a single BigCommerce account?

Yes, through the Multi-Storefront feature, you can manage multiple sites from one single backend. This feature supports expanding your brand or managing regional storefronts efficiently.

Does BigCommerce offer assistance if we need to migrate our existing website?

Yes, if you select the Enterprise plan, you receive migration assistance. An expert team will help ensure your transition to the new platform is smooth and seamless.

Can I accept payments and settle transactions in multiple currencies?

Yes, the Enterprise plan offers full multi-currency support. This allows you to display, transact, and settle payments in over 100 currencies using your chosen payment gateway.

What is the uptime reliability of the BigCommerce platform?

BigCommerce reports a best-in-class reliability of 99.99% uptime. The platform also states it has maintained 100% uptime during the critical Cyber Week sales period for the last ten years.

Who does BigCommerce Essentials mainly target?

Essentials is designed for growing brands, small businesses, and B2B high-volume SMBs. It aims to provide core tools for design, conversion, and growth without requiring an Enterprise solution.

Are there limitations on how many API calls we can run to sync data?

No, if you are an Enterprise customer, you benefit from unlimited API calls. This allows maximum flexibility when integrating and syncing third-party systems like ERPs.

Can I receive setup guidance when launching a new store?

Yes, Launch Coaches are available to provide expert guidance on setting up your store. New customers on annual Pro or Plus plans can save 50% on this coaching service.

Does BigCommerce provide a money-back guarantee after signing up?

The platform clearly offers a free trial option before committing, but a formal money-back guarantee policy is not explicitly stated on the official site.

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