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Aweber

Aweber

Email Marketing & More for Small Businesses

#15 dans Email marketing
2 min read · Updated 11/17/2025
Aweber homepage screenshot

At a glance

Quick overview for Aweber: rating, pricing summary, key features, and highlights.

Ciroapp review

2.7
Feature-rich, hampered by operational flaws.

We find AWeber provides a functional email marketing platform targeting small businesses with strong automation and AI tools. However, external feedback detailing unexpected billing practices and unannounced account suspensions raises significant concerns about user trust and service reliability. Overall, the reported operational and customer service drawbacks severely counteract the platform's solid feature set.

Pros

  • Pro:Access to 24/7 support via phone, chat, and email (as advertised).
  • Pro:Robust AI assistants available for drafting emails and refining subject lines.
  • Pro:Flexible pricing tiers starting low for 500 contacts, available with a free trial.
  • Pro:Unlimited features provided on the Plus plan, including automations and landing pages.

Cons

  • Con:Numerous reports of 'sneaky billing,' including charging for unsubscribed or inactive lists.
  • Con:Customer accounts or essential features often suspended without prior email notification.
  • Con:Users report significant difficulty securing refunds, even when canceling during the trial period.
  • Con:Arbitrary rejection of imported customer lists, leading to account suspension risks.
Free trial
Yes — 14 days
Range: $12.49–$20.00/month (billed annually)Free plan, Free trial, Monthly subscription, Yearly subscription
This section is a summary. Detailed sections about features, use cases, pricing, and reviews follow below.
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Aweber review, pricing, features, pros & cons

Struggling to find an all-in-one marketing solution that truly understands the small business budget and workflow? Getting your communications automated often feels complex and expensive. AWeber addresses this by giving you easy-to-use marketing solutions built for quicker success.

You can quickly connect with customers, automate key processes, and start selling your vision to the world. ✨

What is Aweber?

AWeber is a dedicated email and automation solution created to support small businesses. Their goal is to provide powerful tools that help you grow at a fraction of the cost of other systems. The platform focuses on making it easy to grow your customer base and increase your total revenue. ✅

It offers ready-made, eye-catching landing pages and sign-up forms that you can effortlessly add to your website. If you're ready to sell directly, you can also set up your own online store in just minutes. This complete system is designed to take your business to the next level.

Aweber Key Features

✨ Seamless Audience Growth and Design

AWeber makes it effortless to capture new leads and rapidly grow your audience base. You get ready-made, eye-catching landing pages that require minimal setup time. It's simple to add sign-up forms directly to your existing website right away.

This allows you to start collecting contact information the moment your marketing campaigns begin.

✨ Built-In E-commerce for Direct Sales

You can quickly turn your email list into an excellent revenue stream with the built-in e-commerce features. AWeber lets you set up your own functional online store in just minutes. You gain the essential flexibility to get paid through one-time purchases or recurring subscription plans.

The system supports collecting payments in over 100 currencies, helping you sell your products globally.

✨ Powerful Automation Made Simple

Email automation removes the difficult need for constant manual effort in your marketing workflow. AWeber provides core automations that are already 90% built and ready to go. You only need to customize these proven templates to match your specific goals and then activate them.

This ensures your leads receive the right personalized message at the perfect time in their customer journey.

✨ Advanced Sales Funnels and Retention

Automating your sales funnel helps you maximize revenue potential without added stress. You can easily set up powerful automations to encourage return purchases. This system allows you to:

  • Set up specific emails for upsells.
  • Recover carts abandoned late in the process.
  • Create timely cross-sell opportunities.

Combined with personalized emails, these automations help you nurture trust and build lasting customer loyalty.

✨ Leverage AI for Faster Content Creation

Save valuable hours you would normally spend sitting down and drafting marketing copy. You can leverage the platform's specialized AI tools to significantly speed up content creation tasks. The AI writing feature assists you in generating compelling email body copy quickly and efficiently.

Plus, the handy Subject Line Assistant helps you craft immediate, eye-catching headlines that increase your email open rates.

✨ Promotional Tools for Content Creators

The platform helps significantly simplify content promotion across all your multiple channels. You can automate complex procedures to secure more sales on platforms like Etsy with far less hands-on manual work. AWeber can also automate reliably getting more views on your latest YouTube video just minutes after you publish.

It seamlessly ensures your brand-new blog posts get the reader engagement they truly deserve.

✨ Stress-Free Transition and Expert Support

If you are moving from another service provider, AWeber guarantees a smooth, stress-free transition process. Experts perform free, comprehensive migrations of your entire account, saving you immense time and effort. Once your setup is complete, you benefit from guaranteed, reliable 24/7 support.

The highly trained, in-house specialists are available to help you via phone, live chat, or email whenever you need assistance.

Use Cases

🛒 Launching Your Online Store Quickly

Need to start selling your products or services right away? AWeber makes it easy to set up your own online store in just minutes. You can get paid through flexible payment plans and subscriptions.

Your store can automatically collect payments in over 100 currencies, making global sales simple. This complete system allows you to skip complex platform setups and focus on moving your vision into the market.

🤖 Boosting Conversions with Smart Automations

Don't let potential sales just walk away. AWeber provides 90% built automations designed to maximize revenue. You just need to customize these workflows and activate them for instant results.

This includes setting up specific emails for recovering abandoned carts. You can also easily configure automated upsells and cross-sells to increase the average order size without manual effort. The system does the heavy lifting so your sales funnel is always generating profit.

✏️ Problem: Marketing Content Takes Too Long

Many small business owners waste hours drafting emails and testing subject lines. This slows down campaign creation and delays getting your message out.

Approach: Use AWeber’s built-in AI writing tools. The AI Writing Assistant and Subject Line Assistant quickly draft compelling content and headlines. This saves you significant time in the editing and creation process.

Outcome: You create personalized, high-engagement campaigns faster. You can focus on nurturing customer trust and loyalty instead of worrying about writer's block.

🚀 Automating Content Promotion

If you are a content creator, getting eyes on your latest work is crucial. AWeber helps turn content into profit by automating your promotion workflow.

When you publish a new blog post or upload a YouTube video, AWeber automatically gets more readers or viewers instantly. This removes the manual step of individually sharing announcements. You can also automate securing more Etsy sales with less tedious work.

💼 Stress-Free Migration from Another Provider

If you are worried about switching email service providers, AWeber offers a solution built for ease. A professional team of experts provides free migrations to move your entire account.

You schedule the move, and they handle the technical setup, including transferring emails, workflows, and integrations. This ensures a quick, stress-free transition, letting you access industry-leading tools faster. You also get reliable 24/7 support through phone, chat, or email if you ever need help.

🧲 Attracting New Leads Effortlessly

You need simple, effective ways to grow your customer base. AWeber provides ready-made, eye-catching landing pages that require minimal setup. You can also create powerful sign-up forms that are easy to add to your existing website.

Tip: Use simple email automations that respond instantly when a new lead signs up, nurturing the relationship right from the beginning.

Pricing Overview for Aweber

Pricing range
$12.49–$20.00/month (billed annually)
Pricing types
Free plan, Free trial, Monthly subscription, Yearly subscription

Aweber offers flexible email marketing plans that scale based on your subscriber count, starting at $12.49 per month when billed annually for up to 500 contacts. There are three primary tiers—Lite, Plus, and Done For You—designed for different business needs and levels of support.

Plans & Pricing

Lite

Yearly$12.49/month (billed annually)
0-500 subscribers (advertised price tier); Limited to 3 landing pages, 3 automations, and 3 users.
  • Create landing pages, automate sales funnels, and sell directly through email
  • Web Push Notifications (up to 50,000 subscribers/sends)
  • Simple subscriber and message analytics
  • AWeber Ecommerce (1.0% transaction fee)
Start your 14-day trial

Plus

Yearly$19.99/month (billed annually)
0-500 subscribers (advertised price tier); Most features are listed as Unlimited.
  • Unlimited automations and landing pages
  • Advanced subscriber and message insights (analytics)
  • Priority 24/7 Phone, Chat, and Email support
  • Remove AWeber branding
  • AWeber Ecommerce (0.6% transaction fee)
Start your 14-day trial

Done For You

Yearly$20.00/month (billed annually) + $79 setup fee
One-time $79 setup fee required ($599 value).
  • Full email marketing setup done in 7 days by experts
  • Includes emails, landing pages, workflows, and integrations built
  • 30 days of unlimited edits to perfect the system
Get Expert Services

Aweber costs between $12.49/month and $20.00/month (billed annually) for 0-500 subscribers with three options: Lite at $12.49/month, Plus at $19.99/month, and Done For You at $20.00/month plus a $79 setup fee.

These pricing points reflect the annual billing option for the entry-level subscriber count. Your monthly cost will increase as your list grows beyond 500 subscribers.

Lite

Price: $12.49/month (Billed annually) Websites Supported: Not explicitly stated Best For: Creators starting a side hustle or selling courses Refund Policy: Not explicitly stated Other Features:

  • Limited to 3 Landing pages and 3 Email automations
  • 1.0% Ecommerce transaction fees
  • Includes Web Push Notifications service
  • Send to basic segments only

This is a solid choice for creators who want to upgrade their email game without committing to the highest feature set. It provides necessary tools for basic funnels and direct selling.

Plus

Price: $19.99/month (Billed annually) Websites Supported: Not explicitly stated Best For: Businesses focused on growth requiring advanced insights and priority support Refund Policy: Not explicitly stated Other Features:

  • Unlimited automations, landing pages, and list profiles
  • Priority 24/7 Phone, Chat, and Email support
  • 0.6% low Ecommerce transaction fees
  • Remove AWeber branding
  • Advanced audience and account analytics

The Plus plan is the most popular, perfect for growing businesses ready to integrate deep insights and leverage unlimited features for full automation. You'll also benefit from priority customer service.

Done For You

Price: $20.00/month (Billed annually) + $79 setup fee Websites Supported: Not explicitly stated Best For: Businesses needing a quick, professional account setup and migration Refund Policy: Not explicitly stated Other Features:

  • Full email marketing setup completed in 7 days
  • Includes emails, landing pages, workflows, and integrations built by experts
  • 30 days of unlimited edits to fine-tune the system

If you need your email system launched quickly and professionally without hands-on setup, the Done For You package provides expert help and complete migration services.

If you're not ready to commit, Aweber offers a way to get started for free, likely a free tier, alongside a 14-day free trial for their paid plans. Service cancellation is available in writing at any time with no penalty, although a specific money-back guarantee is not detailed.

User Reviews

User feedback drawn from Trustpilot highlights significant issues, focusing primarily on billing transparency and account management practices. Users frequently cite instances of unexpected charges and "sneaky billing," such as being billed for unsubscribed contacts or experiencing price jumps after promotional periods ended.

Some customers reported that charges continued well after they attempted to cancel annual subscriptions. Customer support experiences are highly polarized; although AWeber advertises award-winning 24/7 service, several reviewers detail unhelpful interactions, arbitrary account suspensions (often related to list importing issues), and frustrating difficulty obtaining refunds even during specified trial periods, leading to claims of "unethical" practices.

Platform reliability also poses problems, with landing pages occasionally being taken offline for internal reviews without customer notification. Given the reported operational and trust issues, potential users should observe extreme caution, closely monitoring their billing statements, list importation methods, and ensuring cancellation requests are fully processed.

😬

What users say elsewhere

Alex M.
· Trustpilot
4.0 / 5

I have been an AWeber client for a while and usually I'm quite happy with their offering. Their helpline is reliable and quick whenever I do need assistance with campaigns. This long-term relationship suggests consistent service quality has been provided.

David W.
· Trustpilot
1.0 / 5

My landing pages were taken offline suddenly for an 'automated systems review.' There was absolutely no email notification about this issue beforehand. I wasted several hours attempting to troubleshoot the unexpected problem myself until I contacted support.

No reviews yet.

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Why use Aweber?

Choosing AWeber means investing in a trustworthy solution built to simplify dense marketing tasks. This platform takes the tedious effort out of growing your audience so you can focus on your business. You get access to industry-leading tools proven effective for customer acquisition and retention. 💡

Here's why AWeber drives real success for its users:

  • Automate Your Sales Funnel: You can easily increase revenue through powerful automations. Set up specific emails for upsells, cross-sells, and recovering abandoned carts without manual effort.
  • Keep Customers Engaged: Build strong trust and loyalty using personalized emails and quick campaign creation tools. Use email automations to respond to leads right when they need information, nurturing the relationship throughout the customer journey.
  • Simplify Content Promotion: AWeber helps turn content into profit. You can automate getting more readers to your latest blog post or increase views on YouTube minutes after publishing. They can even automate securing more Etsy sales with less manual work.
  • Save Hours Using AI: Leverage the AI writing and Subject Line Assistant to quickly draft compelling marketing content. Many core automations are already 90% built; you just need to customize them and then activate.
  • Stress-Free Transition and Support: If you're moving from another provider, AWeber offers free migrations performed by a team of experts. Plus, you get reliable 24/7 support through phone, live chat, or email from highly trained in-house specialists.

Ready to transform your workflow with Aweber?

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Frequently Asked Questions

How does AWeber handle cancellations and service termination?

You must submit a written request to cancel your service. This request needs your Account Login, Email, and the response to your Security Question. Cancellation is effective only after AWeber confirms receipt of your request.

What happens if I exceed the subscriber count limit during my 14-day free trial?

If you exceed the subscriber limit or the allotted email sending limit during the Free Trial, the trial ends instantly. Your selected paid subscription will begin automatically at that point.

What are the main limitations of the Lite plan compared to the Plus plan?

The Lite plan limits you to 3 users, 3 landing pages, and 3 email automations. The Plus plan provides unlimited usage for these three features, along with more advanced analytics.

Does AWeber offer priority customer support and at what times?

Yes, Priority 24/7 Phone, Chat, and Email support is included only with the Plus plan. Lite plan users receive standard support via Chat and Email.

How much email can I send relative to my subscriber count?

Sending limits vary by tier. Lite plan users can send up to 10 times their subscriber count monthly. Plus plan users are allowed up to 12 times their subscriber count monthly.

How is the transaction fee structured when selling products through AWeber Ecommerce?

Transaction fees depend on your subscription level. Lite plan users pay a 1.0% fee on sales, while Plus plan users benefit from a lower 0.6% transaction fee.

Can I import a list of contacts I bought online or received from a co-registration service?

No, importing purchased leads, co-registration lists, or 'safe lists' is strictly forbidden. You may only email people who have specifically requested information directly from you.

What kind of migration assistance is provided if I switch from another provider?

AWeber offers free migration services performed by experts. They will access your old ESP account as a Data Processor to move your data, provided you give clear instructions.

Which payment processors integrate with AWeber's Ecommerce platform?

AWeber integrates with various payment processors for Ecommerce, including Stripe. Stripe is responsible for handling payment receipts, refunds, and chargebacks.

What are the billing and currency requirements for paying my subscription?

All payments related to your subscription must be submitted in US dollars. The payments must also be withdrawable from a US bank.

What happens to my data files if I miss a payment?

If payment is not received within 20 days of the invoice date, your account is considered in default. All files, information, and mail under the account will be deleted 20 days after the initial due date.

Is AWeber's pricing based on the number of users or the number of subscribers?

Pricing scales primarily based on your subscriber count (e.g., 0-500). However, the Lite plan limits team access to 3 users, while the Plus plan provides unlimited users.

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