Dive into the world of Zenfolio, the all-in-one platform revolutionizing the way photographers showcase, share, and sell their work. In this comprehensive guide, we unravel the myriad of features that make Zenfolio a top choice for professionals and enthusiasts alike.
From custom website designs to seamless e-commerce integration, learn how Zenfolio empowers photographers to elevate their online presence, engage with clients, and transform their passion into a thriving business.
Whether you’re a seasoned pro or just starting out, this article is your gateway to mastering the digital landscape of photography with Zenfolio. Dive in to discover the Art of Online Photography Mastery with Zenfolio: Your Ultimate Guide
Read further to learn more about Zenfolio, in our review we will detail its features, pros and cons with our rating, and a conclusion about why you should use it.
Click on “open” if you want to see exactly what we will talk about in the rest of this article.
Overview
What is Zenfolio?
Zenfolio is a comprehensive website builder tailored for photographers, offering a platform to showcase and sell their work. Recognized as a top choice among professional photographers, it provides an all-in-one solution that includes beautiful photography websites, galleries, and an e-commerce system.
Zenfolio’s user-friendly interface simplifies the process of creating and managing a photography portfolio, making it easier for photographers to focus on their art while efficiently handling the business aspect of selling photos online.
The platform’s popularity is evident in its large community of over 500,000 photographers, highlighting its effectiveness in meeting the specific needs of photography professionals.

Zenfolio specifications
Features | Automated Workflows / Client Galleries / Custom Layout Block / Custom Logo / Custom Website / Custom domain / External Links / Instagram Feed / Mobile-Friendly / Online Store / SEO Optimised / Templates / Video hosting |
Website URL | Visit official website |
Support link | Support page |
Company address | Redwood City, CA |
Year founded | 2005 |
Pricing
Zenfolio pricing: How much does Zenfolio cost?
Pricing range | From $9 to $40 per month |
Pricing types | Annual subscription / Monthly subscription |
Free plan | No |
Free trial | Yes, 14 days |
Money back guarantee | No |
Pricing page link | See plans |
Zenfolio pricing plans

Zenfolio offers three main pricing plans, each with specific features and storage capacities:
ProSuite Plan
- Price: $40
- Photo Storage: Unlimited
- Video Quality: 4K
- Custom Watermarks: 3
- Advanced Features: Includes Adobe Lightroom Plugin, People Filter, Expanded Lab Access
- Website Features: Multi-Page Custom Website, Templates, Custom Layout Block, Custom Domain, Custom Logo, Mobile Friendly, SEO Optimized, Instagram Feed, Direct Selling from Website, Free domain for the first year (.photography, .photos, .gallery, .studio)
- Blog Feature: Included
- Store Features: Sell Digital Downloads, Prints, and Packages, Smart Pricing, Coupon Creation, Email Marketing, Lab Access, Self-Fulfillment, Advanced Order Management, Automated Client Campaigns
- Add-Ons: PhotoRefine.ai included (valued at $84), BookMe Scheduling included (valued at $96), Options to add extra storage (up to 100TB) and video credits
- Uploading: Zenfolio Uploader (desktop application), Uploading from Browser
PortfolioPlus Plan
- Price: $23
- Photo Storage: 150 GB
- Video Quality: HD
- Custom Watermarks: 1
- Website Features: Similar to ProSuite with Multi-Page Custom Website, Templates, Custom Layout Block, etc.
- Store Features: Similar to ProSuite but without some advanced features like Automated Client Campaigns
- Add-Ons: PhotoRefine.ai at $7/month (billed annually), BookMe Scheduling at $10/month (billed annually), Options to add extra storage and video credits
- Uploading: Includes Zenfolio Uploader and browser uploading
Portfolio Plan
- Price: $9
- Photo Storage: 15 GB
- Video Quality: HD
- Custom Watermarks: 1
- Website Features: Multi-Page Custom Website with basic features
- Store Features: Basic selling features without advanced options like Email Marketing and Advanced Order Management
- Add-Ons: PhotoRefine.ai at $7/month (billed annually), BookMe Scheduling at $10/month (billed annually), Options to add extra storage and video credits
- Uploading: Zenfolio Uploader and browser uploading
Each plan caters to different levels of professional needs, from budding photographers to established studios, with scalable options like additional storage and advanced booking features.
Features
Zenfolio features: What can you do with it?
Step into the world of Zenfolio’s features, where functionality meets creativity. In this section, we delve into the diverse array of tools and capabilities that Zenfolio offers to photographers. From stunning, customizable website templates to advanced client galleries and robust e-commerce solutions, Zenfolio equips you with everything needed to showcase your work in the best light.
Discover how each feature is designed to enhance your online presence, engage your audience, and simplify your workflow, transforming your photography website into a dynamic and interactive experience.

Photography Website Templates

Zenfolio’s photography website templates are designed to cater to the diverse styles and preferences of photographers. Starting with a visually appealing template, users can customize their website into thousands of combinations by adding or moving content blocks.
This feature allows for easy uploading of photos and videos, ensuring a seamless integration of content into the website. The templates are not just about aesthetics; they are also about functionality, providing photographers with a platform that is both beautiful and easy to navigate.
The customization options extend to every aspect of the website, from the layout to the color scheme, enabling photographers to create a site that truly reflects their personal brand and style.
Additionally, Zenfolio’s templates are optimized for both desktop and mobile viewing, ensuring that photographers’ websites are accessible and visually appealing on any device. This level of customization and ease of use makes Zenfolio an attractive choice for photographers looking to establish a professional online presence.
Custom Layout Block

The Custom Layout block is a revolutionary feature in Zenfolio that offers unprecedented control over the design and organization of portfolio content. This tool allows users to configure multiple columns and rows within a single block, enabling a highly customized display of images or content.
Photographers can fine-tune their content blocks with detailed adjustments in text and font styling, spacing of elements, as well as borders and background colors. The infinite options available provide a vast canvas for creativity and personalization.
To assist in the design process, Zenfolio offers Suggested Layouts, which serve as creative starting points. These layouts, developed by Zenfolio’s team, offer a variety of gorgeous designs that can be further customized, allowing photographers to quickly start building their website in creative and unique ways.
This feature is particularly beneficial for photographers who want to showcase their work in a distinctive and organized manner, enhancing the visual appeal and user experience of their website.
Online Photography Store

Zenfolio’s platform enables photographers to set up their own online photography store, offering a comprehensive solution for monetizing their work. This feature allows photographers to capitalize on every shot, regardless of genre, by creating custom packages and enabling digital downloads.
Clients can choose from over 1,000 photo products, making it easy for photographers to offer a wide range of options. The online store is not just about selling prints; it also includes features for selling digital products, services, and even booking sessions.
The store is integrated with the website, providing a seamless shopping experience for clients. Photographers can manage their inventory, track orders, and handle payments all within the Zenfolio platform.
This feature is particularly useful for photographers looking to expand their business and reach a wider audience, as it simplifies the process of selling photos and related products online. The online store feature is designed to be user-friendly, ensuring that photographers can easily set up and manage their store without needing extensive technical knowledge.
Custom Site Domain

Zenfolio empowers photographers to enhance their online presence and brand identity with a custom site domain. This feature is crucial for photographers aiming to establish a professional image and stand out in the competitive online space.
A custom domain not only adds credibility to a photography business but also aids in brand recognition, making it easier for clients to remember and revisit the site. Moreover, having a custom domain is beneficial for SEO, as it can improve search engine rankings, making the photographer’s website more discoverable to potential clients.
Zenfolio simplifies the process of obtaining and setting up a custom domain, ensuring that photographers can easily personalize their website’s URL. This feature is particularly important for photographers looking to transition from hobbyists to professionals, as it signifies a serious commitment to their craft and business.
External Links and Customizable Menu Bar

Zenfolio allows photographers to add external links to their websites, enhancing the functionality and reach of their online portfolio. This feature enables users to link directly to external webpages, such as blogs or other professional platforms, from their homepage.
By integrating external content, photographers can provide a more comprehensive view of their work and professional activities. Additionally, Zenfolio offers the flexibility to customize the menu bar, allowing photographers to tailor the navigation of their site to their specific needs and preferences.
This customization can improve the user experience, making it easier for visitors to navigate the site and access important information. The ability to link to external content and customize the menu bar is particularly useful for photographers who have multiple online platforms and wish to create a cohesive online presence.
Mobile-Friendly Website Design

Zenfolio ensures that photographers’ websites are mobile-friendly, recognizing the importance of accessibility and responsiveness in today’s digital landscape. A mobile-friendly design means that photographers’ portfolios look great and function seamlessly on any device, whether it’s a desktop, tablet, or smartphone.
This feature is essential for reaching a wider audience, as more people use mobile devices to browse the internet. Zenfolio’s mobile-responsive design adapts to different screen sizes, ensuring that images and content are displayed optimally.
This not only enhances the visual appeal of the website but also improves the user experience, making it easier for potential clients to view and interact with the photographer’s work on-the-go.
The ability to share galleries and links directly from a mobile device further increases the reach and engagement of the photographer’s online portfolio. This mobile-friendly design is a key feature for photographers who want to ensure their work is accessible and appealing to a modern, mobile-savvy audience.
Video Hosting

Zenfolio includes video hosting as part of its portfolio features, allowing photographers to dazzle their clients by hosting videos directly on their websites and galleries. This feature saves time and provides a streamlined customer experience, as clients can view videos without leaving the photographer’s website.
The inclusion of video hosting is particularly beneficial for photographers who work with both stills and motion, as it allows them to showcase the full range of their capabilities in one place. This integrated approach to video hosting ensures that photographers can maintain a cohesive and professional online presence, enhancing their ability to attract and retain clients.
Sound and Video Integration
Zenfolio enhances the dynamic appeal of photographers’ portfolios by allowing the integration of sound and video. This feature enables photographers to use specialized content blocks for incorporating video and animated frames in various layouts, adding a new dimension to their online presence.
The ability to include multimedia elements like sound and video is particularly effective for storytelling or conveying complex concepts in a visually engaging manner.
This feature is not just about adding motion; it’s about using motion to express emotion, bringing a photographer’s art to life in a way that static images alone cannot. The inclusion of these elements can significantly enhance the viewer’s experience, providing a more immersive and interactive exploration of the photographer’s work.

Zenfolio provides shareable client galleries that are designed to be mobile-friendly and interactive, offering a platform for photographers to show, share, and sell their photos and videos.
These online galleries are crafted to impress, providing a professional and engaging showcase of the photographer’s work. The partnership with print labs is a key aspect of this feature, as it handles all production and shipping, simplifying the process of selling prints for the photographer.
This integration means that photographers can offer high-quality printed products to their clients without the need for managing the printing and shipping logistics themselves. The ease of sharing these galleries enhances the potential for photographers to reach a wider audience and increase sales.
Automated Workflows

Zenfolio’s automated workflows act like a virtual studio assistant, handling various administrative tasks behind the scenes. This feature allows photographers to spend more time behind the lens, focusing on their creative work.
The workflow tools enable clients to perform a range of actions directly from the photographer’s website, from ordering prints to instantly booking a shoot. This automation streamlines the business side of photography, reducing the time and effort required for administrative tasks.
By automating processes like booking, order management, and print fulfillment, Zenfolio helps photographers manage their business more efficiently, allowing them to focus on what they do best – creating stunning photography.
Conclusion
Zenfolio review: Why you should use it?
Zenfolio is highly recommended for photographers seeking an all-in-one platform to showcase and sell their work. It stands out as a comprehensive solution, offering a range of features from customizable website templates and client galleries to integrated selling tools and automated workflows.
The platform is user-friendly, making it easy for photographers to display their photos, book sessions, and sell products. Zenfolio’s unlimited storage for photos and advanced features like 4K video support, custom watermarks, and SEO optimization further enhance its appeal.
Pros:
- Comprehensive Features: Offers a wide range of tools for showcasing, sharing, and selling photography.
- User-Friendly Interface: Easy to use, making it accessible for photographers of all skill levels.
- Customization Options: Extensive customization capabilities for websites and galleries.
- Integrated E-commerce: Simplifies the process of selling prints and digital downloads.
- SEO Optimization: Helps in improving the visibility of photographers’ websites.
Cons:
- Cost: Some plans can be relatively expensive, especially for beginners or hobbyists.
- Learning Curve: While user-friendly, the vast array of features may require a learning period for new users.
- Template Limitations: Some users might find the template designs limiting in terms of creativity.
FAQ