The main difference between GetResponse and ActiveCampaign lies in their feature sets and pricing models. Both Getresponse and Activecampaign are comprehensive all-in-one marketing solutions, enriched with advanced tools like marketing automation, segmentation, a versatile landing page builder, CRM capabilities, and much more. However, the key difference lies in the range of features they provide and how they structure their pricing to cater to diverse business needs.
In this versus, we compare GetResponse vs ActiveCampaign in-depth to help you choose one of them. If you want to know more details, we recommend you to read our GetResponse review and ActiveCampaign review.
However, you can also directly find the Best Email Marketing Software Page, we list them by ranking (based on our review rating), you can find all the comparisons we made and we explain how you should choose the proper one.
Here is what we will talk about in the rest of this article:
To make your choice quick and efficient, here is a short summary about our comparison of GetResponse vs ActiveCampaign. Find out their ratings, features, prices and then discover the winner of the versus.
Getresponse basic plan starts from $19 per month. You can save money up to 18% by subscribing annually and up to 30% by subscribing it for 2 years at a time.
4 formulas are possible (the prices indicated correspond to a monthly payment, it is possible to pay less by paying the totality of the subscription in one time). We list here only the most useful features to keep this part readable. GetResponse pricing is complicated to understand and depends on the number of contacts on your lists. We assume 1000 contacts.
The Basic offer at 13€/month
Unlimited emails
Automation
Unlimited landing pages
1 sales funnel
Facebook ads
The Plus Offer from 45€/month
Unlimited emails
Automation
Unlimited landing pages
5 sales funnels
Facebook ads
Automation builder (5 streams max)
Webinars (100 participants max)
Scoring
Collaborative work (3 users)
The Professional offer from 89€/month
Unlimited emails
Automation
Unlimited landing pages
5 sales funnels
Facebook Ads
Unlimited automation builder
Webinars (300 participants max)
Scoring
Collaborative work (5 users)
The Enterprise offer on quotation and from 100 000 contacts
ActiveCampaign is available in four main plans, each with different values: Lite, Plus, Professional and Enterprise. Therefore, the price also varies depending on the number of contacts in the database.
Note that ActiveCampaign has a very comprehensive list of features and so we expected high prices. But surprisingly, they have made their overall strategy quite competitive, with a relatively inexpensive plan for all business categories. ActiveCampaign is available in four main plans, each with different values: Lite, Plus, Professional and Enterprise. Therefore, the price also varies depending on the number of contacts in the database. We advise you to pay annually because there is a big difference in price, especially on the lite offer. However, keep in mind that you may be able to try this service for free for 14 days and no credit-card required.
GetResponse offers a starting price of $13.24/mo, providing access to all basic features. Additionally, they offer a free plan with core platform features. On the other hand, ActiveCampaign starts at $49 per month, which is more than three times higher than GetResponse, and it does not offer a free plan like its competitor.
Learn more in the section below with our comparison of the different features of GetResponse vs ActiveCampaign .
Features comparison
We highlight the main differences between GetResponse vs ActiveCampaign
Here is a quick summary of the differences between the features and services offered by GetResponse vs ActiveCampaign:
Features overview
In this section, we will compare only the big differences between GetResponse and ActiveCampaign, and we will assign a winner for each feature or service. So we will compare first:
Ease of use
Email Automation
Detailed reports
Deliverability
Ease of use
When it comes to ease of use, Both GetResponse and ActiveCampaign provide a variety of professional features while maintaining their user-friendly interfaces as email marketing platforms. Users have the flexibility to customize the dashboard to meet their specific requirements, incorporating valuable insights like contact trends, conversion funnel data for GetResponse, and pipeline activity for ActiveCampaign. This allows marketers to have a tailored and efficient experience, leveraging the platforms’ powerful tools to enhance their email marketing strategies.
🏆 Winner: Both
Email Automation
GetResponse provides numerous templates and triggers, including page visits, purchases, cart abandonment, etc., but these are limited to the Marketing Automation plan and above. Unlike ActiveCampaign, where this feature is available across all plans.
On the other hand, ActiveCampaign gives you access to a wide range of triggers and actions. With ActiveCampaign’s Sales or Bundle plans, their CRM software enables automatic updates for deal-related properties, contacts, and lists.
GetResponse offers comprehensive reporting tools to track email performance, including open rates, click-through rates, and conversions, providing valuable insights to optimize marketing campaigns effectively. GetResponse lacks a heatmap feature, which could provide valuable visual insights into user engagement and interaction with email campaigns.
Meanwhile, ActiveCampaign offers extensive reporting, encompassing email campaign data along with insights on contact trends, deal performance, chat conversions, automation analytics, and more, providing users with comprehensive visibility into various aspects of their marketing and sales efforts.
Both ActiveCampaign and GetResponse prioritize high deliverability for email campaigns. ActiveCampaign shows better deliverability compared to GetResponse, indicating its effectiveness in reaching subscribers’ inboxes. Deliverability is crucial, and ActiveCampaign’s superior ratio sets it apart from its competitor.
Find out what current users think about GetResponse and ActiveCampaign
If you need some external reviews of Ciroapp, you can read the reviews written by their users. Feel free to add your own on these platforms once you are an experienced user of GetResponse or ActiveCampaign, to help our community to choose.
Now that you have read everything and know all the differences between GetResponse and ActiveCampaign, it’s time to define a winner! Find out in the following whom the winner of this versus is ⚡.
Winner
GetResponse vs ActiveCampaign: Who is the winner?
The winner of this versus is ActiveCampaign. It is true that both ActiveCampaign and GetRespose have their strengths and weaknesses. However, when comparing the two, ActiveCampaign comes out on top. ActiveCampaign offers, an intuitive interface, E mail automation feature, detailed reports and deliverability feature with its best.
Although GetResponse offers a more affordable pricing plan and provides impressive and intuitive interface, and comprehensive customer support, it’s not enough to outweigh ActivCampaign overall advantages.
ActiveCampaign vs GetResponse: Which one will you use?
At Ciroapp, we are always striving to provide the best possible experience for our readers. We understand that making a decision between two software can be a difficult task. That’s why we want to hear from you! Your valuable opinion can help us improve our future versus articles and guide our readers in making informed decisions. By casting your vote, you not only help us, but also the community of readers who rely on our content. So, share your thoughts with us and let us know which software you prefer!
