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Polylang

Polylang

The Simplest Way to Build a Multilingual WordPress Site

#2 dans Multilingual WordPress plugins
2 min read · Updated 10/6/2025
Polylang homepage screenshot

At a glance

Quick overview for Polylang: rating, pricing summary, key features, and highlights.

Ciroapp review

4.3
High Performance, Agency-Ready Multilingual Tool

We find Polylang to be an exceptionally strong technical solution built directly into the WordPress core. Its focus on performance and robust multilingual SEO features makes it ideal for scaling agency needs and serious e-commerce platforms. Overall, Polylang is a premium choice for speed-conscious global projects.

Pros

  • Pro:Optimized for high performance, maintaining Core Web Vitals and avoiding bloat.
  • Pro:Offers significant volume discounts (up to 80%) for agencies with multiple sites.
  • Pro:Comprehensive integration with WooCommerce, synchronizing products and attributes.
  • Pro:Automatic technical SEO implementation, including required `hreflang` tags.

Cons

  • Con:No explicit money-back guarantee or free trial for the Pro features.
  • Con:Dedicated support is strictly reserved for customers purchasing a Pro license.
  • Con:Community support through forums may be unresponsive for free users.
Range: 99€–495€/yearFree plan, Yearly subscription
This section is a summary. Detailed sections about features, use cases, pricing, and reviews follow below.
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Polylang review, pricing, features, pros & cons

When you need your WordPress site to reach a global audience, setting up translations can be complex and often impact site performance. Polylang addresses this common frustration directly. It provides a simplified setup that lets you translate content effortlessly and maintains your Core Web Vitals for speed.

✨

What is Polylang?

Polylang is the trusted solution designed to make your WordPress website truly multilingual. It helps businesses, agencies, bloggers, and e-commerce stores speak to a global audience with ease. With over 800,000 sites already using it, it’s a widely recognized and proven tool.

The setup process is remarkably fast; you simply use the installation wizard to add your required languages and the language switcher. Polylang’s interface is designed to align perfectly with standard WordPress workflows, allowing you to start translating directly from your familiar admin screens. ✅

Polylang Key Features

✨ Effortless Setup and WordPress Workflow

Getting started with Polylang is incredibly simple. You begin with a quick installation wizard which guides you through the essential steps. You can easily add all the languages you need and set up a language switcher right away.

The main focus is making translation management feel natural. The interface is purposefully designed to align perfectly with standard WordPress workflows. You can start translating your content directly from the admin screen you already know.

✨ Translate Everything Effortlessly

With Polylang, you can translate virtually every component of your site. This ensures all content and supporting elements define a unified user experience for every language. For maximum speed and flexibility, you have the option to use both manual translation or machine translation assistance.

We cover all essential content types, including:

  • Posts, pages, and media.
  • Categories, custom post types, and custom taxonomies.
  • URL slugs, widgets, and navigation menus.

✨ Fully Optimized for International E-commerce

If you run an online store, Polylang fully optimizes WooCommerce to significantly boost your international sales. You can easily make your entire store multilingual.

You translate all key WooCommerce elements directly within the existing interface. This includes products, categories, emails, tags, and product attributes. A huge benefit is that Polylang automatically synchronizes stock levels and prices across different language translations. This ensures a seamless and professional shopping experience for all your global customers.

✨ Superior, Bloat-Free Performance

Performance is a top priority for us. Polylang ensures a high-quality, high-speed experience for your visitors because our code is meticulously focused on efficiency. It achieves this by maintaining a completely "bloat-free" structure.

Polylang uses no extra database tables and generates no custom shortcodes. Instead, it relies only on WordPress's built-in core features. This approach protects your site's speed and helps maintain excellent Core Web Vitals scores. We also ensure full compatibility with standard cache plugins, like WP Rocket.

✨ Built-in Technical SEO Advantages

Polylang is SEO-ready, which means your translated content can rank easily in global search engines. We automatically implement critical technical search features, allowing you to gain more traffic from international visitors immediately. This includes essential items like hreflang tag attributes and Open Graph tags.

You also gain maximum flexibility in configuring your multilingual URLs. You can choose to use a single directory for languages, a separate subdomain, or even an entirely different domain for each installed language.

✨ Designed for Developers and Agencies

Polylang provides a powerful, developer-friendly foundation for your projects. Agencies and developers need robust tools for complete customization and integration. We make sure our solution meets those needs.

The plugin is fully integrated with the WordPress REST API, which makes interacting with external systems seamless. You can easily extend Polylang functionality using available hooks and APIs. This ensures smooth, reliable integration into any complex WordPress project you undertake.

Use Cases

🛒 Boosting International E-commerce Sales

If you need to sell products in multiple countries, Polylang makes WooCommerce multilingual effortlessly. You simply translate products, categories, emails, and attributes directly from the familiar interface. This ensures global shoppers have a clear and trustworthy purchasing experience.

Crucially, the plugin automatically synchronizes prices and stock across all language versions. This feature lets you focus on marketing while the platform handles the complex inventory logistics for international expansion.

⚡ Maintaining Peak Website Performance

Many translation tools introduce bloat that damages site speed and Core Web Vitals. Polylang prioritizes performance by design. It uses zero extra database tables and relies only on WordPress's built-in core features.

This bloat-free approach protects your loading speeds and ensures high performance remains consistent, even on complex multilingual sites. It's fully compatible with caching solutions like WP Rocket.

🌐 Simplifying Agency Workflow and Client Handoff

Agencies need development flexibility and an intuitive solution for their clients. Polylang streamlines your processes, attracting more international leads by allowing you to offer portfolios and testimonials in multiple languages.

For the client, the setup is straightforward, starting with an installation wizard to add languages and switchers. This provides them with an intuitive tool to manage translations long-term, ensuring project longevity and satisfaction.

🔎 Achieving Technical SEO Excellence Automatically

To rank in international markets, your site requires precise technical SEO implementation. Polylang handles this automatically, covering essentials like hreflang tag attributes.

It also provides flexibility in how you structure your multilingual URLs. You can choose to use one directory, a subdomain, or even a separate domain for each language, which helps you maximize traffic and rank effectively in more regions.

Tip: Remember to translate key URL slugs to offer a fully localized SEO experience for users and search engines.

📝 Comprehensive Translation of All Content Assets

Building a truly global website means translating more than just posts and pages. Polylang gives you comprehensive control over your entire WordPress ecosystem. You can translate custom post types, tags, media descriptions, and custom taxonomies.

You also gain the flexibility to handle translation through machine assistance or manual entry, adapting the workflow to your specific content needs. This ensures menus, widgets, and even media stay localized.

💻 Integrating Multilingual Content into External Systems

Problem: A development team needs to share translated WordPress content with a separate platform, like a mobile app or custom portal.

Approach: Polylang is fully integrated with the WordPress REST API. This integration allows developers to pull translated text and interact easily with the content from external systems.

Expected outcome: Developers can extend the functionality using available hooks and APIs, ensuring seamless integration into intricate project requirements.

Pricing Overview for Polylang

Pricing range
99€–495€/year
Pricing types
Free plan, Yearly subscription

Polylang Pro offers straightforward annual pricing based entirely on the number of sites you need to cover. Plans start at 99€ per year for a single site, and you receive substantial volume discounts as you move up the tiers.

Plans & Pricing

1-Site License

Yearly99€
1 site
  • 1 site license
  • DeepL Machine Translation integration
  • Multilingual SEO
  • Professional Support
Buy 1 site license - 99€

3-Site License

Yearly198€
3 sites
  • 3 site license
  • DeepL Machine Translation integration
  • Multilingual SEO
  • Professional Support
  • 33% discount
Buy license - € (Not specified)

5-Site License

Yearly297€
5 sites
  • 5 site license
  • DeepL Machine Translation integration
  • Multilingual SEO
  • Professional Support
  • 40% discount
Buy license - € (Not specified)

25-Site License

Yearly495€
25 sites
  • 25 site license
  • DeepL Machine Translation integration
  • Multilingual SEO
  • Professional Support
  • 80% discount
Buy license - € (Not specified)

Polylang Pro costs between 99€ and 495€ per year with four main plans: the 1-site license at 99€, the 3-site license at 198€, the 5-site license at 297€, and the 25-site license at 495€.

Since pricing scales directly with your usage, getting the Pro license is incredibly simple. This structure lets you choose the perfect fit for your specific website development requirements.

1-Site License

Price: 99€/year Websites Supported: 1 site Best For: Beginners or single-project business owners Refund Policy: Not explicitly stated Other Features: DeepL Machine Translation, Multilingual SEO, Professional Support, XLIFF Import/Export capabilities

This is the starting point if you manage one specialized WordPress site and want all the powerful features of Polylang Pro. It gives you comprehensive translation tools and access to professional support right away, ensuring your single site runs smoothly.

3-Site License

Price: 198€/year Websites Supported: 3 sites Best For: Small developers or professionals running a handful of websites Refund Policy: Not explicitly stated Other Features: Block Editor and Site Editing Support, Developer-Friendly API compatibility, Flexible Language Switcher, 33% discount compared to three 1-site licenses

Stepping up to the 3-site license offers better value than purchasing three separate single licenses. If you run multiple niche sites or handle a few client projects simultaneously, this tier is a budget-friendly option that adds substantial flexibility.

5-Site License

Price: 297€/year Websites Supported: 5 sites Best For: Growing agencies or developers with a moderate portfolio of client sites Refund Policy: Not explicitly stated Other Features: Use of subdirectories, subdomains, or separate domains for language configuration, 40% discount, 50% renewal discount for following years

This license is a smart choice for agencies maintaining a moderate portfolio of client websites or for businesses managing up to five different market-based sites. Here, the cost efficiency becomes very noticeable, saving you time and money.

25-Site License

Price: 495€/year Websites Supported: 25 sites Best For: Large agencies or enterprises managing extensive portfolios Refund Policy: Not explicitly stated Other Features: Highest volume discount (80% off the single-site price), professional support access, full features list included for all 25 sites

For high-volume users, such as large development agencies or enterprises, the 25-site license delivers the maximum discount and flexibility. You get a robust, high-performance translation solution for a large number of projects at a highly optimized annual price.

While Polylang Pro does not explicitly mention a free trial, the core Polylang plugin is available for free, which allows you to sample some foundational functionality. All Polylang Pro licenses are valid for one year and offer you a generous 50% renewal discount for continuous access to support and updates.

User Reviews

Polylang currently possesses minimal public feedback on Trustpilot, registering only one review, resulting in a 3.2-star average. While there isn't enough data for a broad consensus on overall reliability or usability, the sole review highlights a critical concern regarding customer service structure.

The user, trying to implement the tool for a charity organization, reported being very disappointed because professional support was only accessible to paying customers. This user felt they were directed toward an unresponsive forum, implying that support for the free tier or community users is sorely lacking or ineffective.

This isolated criticism focuses almost entirely on the lack of responsive support options outside of paid packages, urging potential users to consider the Pro license for dedicated help. We cannot synthesize broader trends regarding pricing value, feature accuracy, or onboarding ease based on this minimal dataset.

🧐

What users say elsewhere

Anonymous T.
· Trustpilot · Nov 25, 2024
1.0 / 5

I am very disappointed trying to use Polylang for my charity organization. Support is non-existent unless you pay for it. We were sent towards a community forum where no one even replies.

No reviews yet.

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Why use Polylang?

Choosing Polylang means investing in quality, performance, and rapid international growth. This solution simplifies complex technical requirements, allowing you to confidently manage and expand your global reach.

  • Fully Optimized for International E-commerce: You can seamlessly make WooCommerce multilingual to boost international sales. Polylang lets you translate all WooCommerce elements—products, categories, emails, and attributes—and automatically synchronizes prices and stock across all language translations.
  • Achieve Superior Site Performance: The code is meticulously focused on high performance. Polylang promises a bloat-free experience because it uses no extra database tables or custom shortcodes. Instead, it relies only on WordPress’s built-in core features, which ensures your site remains fast and protects vital Core Web Vitals.
  • Built-in Technical SEO Advantages: Polylang helps your content rank better in more languages. Technical SEO is automatically implemented, covering essential items like hreflang tag attributes. You gain flexibility to choose how URLs appear—using one directory, a subdomain, or one domain per language.
  • Comprehensive Content Translation: You can translate nearly every piece of content that makes up your WordPress site. This includes posts, pages, media, categories, custom post types, menus, and even URL slugs. Polylang supports both manual and machine-assisted translation methods for maximum flexibility.
  • Designed for Developer and Agency Needs: The plugin is developers-friendly, supporting easy integration into projects. It’s fully integrated with the WordPress REST API, enabling interaction with external systems. Developers can also easily extend functionality using hooks and APIs.
  • Access Professional Support: If you run into issues, professional support is available from experienced WordPress developers. This team is fluent in both English and French and is committed to assisting you effectively and promptly. 💡

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Polylang Alternatives

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Frequently Asked Questions

Does Polylang Pro offer a free trial or money-back guarantee?

Polylang Pro does not explicitly offer a free trial or a money-back guarantee for the paid versions. You can, however, use the free core Polylang plugin to try out foundational functionality before upgrading.

How much is the renewal cost after the first year of my license?

You receive a significant 50% discount on the renewal price if you continue your yearly subscription. This discount ensures you maintain access to professional support and automatic updates.

What happens if I stop renewing my license key?

If you do not renew your key, the plugin will continue to operate on your site. However, you will immediately lose access to professional helpdesk support and essential automatic plugin updates.

How is the license counted for local development and staging sites?

You only need one license for your public site. Development environments using common testing domains, like `localhost`, `*.test`, or `staging.*`, are specifically excluded from your site count.

Does the professional support cover issues with third-party themes or plugins?

No, per the terms, support covers only Polylang installation, usage, and bug fixes in our product. It does not include resolving conflicts with external themes or third-party plugins.

What APIs and developer tools are available in Polylang Pro?

Developers can easily integrate with external systems using the full integration with the WordPress REST API. The Pro version also supports XLIFF for streamlined import and export of translation files.

Are there any compatibility issues with the DeepL machine translation feature?

Yes, the DeepL Machine Translation integration currently does not work with Elementor and associated page builders. You should check compatibility if you rely on those tools.

In what languages is the professional support team fluent?

The professional support team, consisting of experienced WordPress developers, is available to assist you in both English and French from Monday to Friday.

How does the licensing structure differ from a per-usage model?

The license structure is based purely on the maximum number of websites you intend to use the plugin on. It is not calculated based on monthly traffic, users, or translated words.

How long will the Polylang language cookie remain active on a user’s browser?

The default expiration time for the `pll_language` cookie, which remembers the user's selected language, is one year. This duration can be customized by applying a filter if needed.

Is Polylang fully compatible with the new WordPress Block Editor and Site Editing features?

Yes, Polylang Pro includes full compatibility and integration with both the WordPress Block Editor and the newer Site Editing functionalities for translation management.

Does Polylang provide synchronized features for WooCommerce products across languages?

Yes, Polylang fully supports WooCommerce translation. It automatically synchronizes product prices, stock levels, taxonomies, and attributes across all language versions.

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