Sendcloud vs Starshipit

Sendcloud and Starshipit both excel at automating e-commerce fulfillment perfectly. The key difference lies in their pricing model and favored source of carrier rates. Sendcloud provides pre-negotiated rates and hybrid pricing, often catering to Europe. Starshipit favors Bring Your Own carrier rates and uses a fixed volume-based subscription cost.

Sendcloud
Sendcloud

Comprehensive shipping automation for e-commerce.

Ciroapp review
4.3
#2 in Ecommerce Shipping

Sendcloud provides a robust, highly-integrated shipping platform crucial for scaling e-commerce operations throughout Europe. We found the combination of extensive carrier access, high reliability, and instrumental specialist support delivers significant operational advantages. Overall, this is a top-tier choice for businesses ready to automate their fulfillment process and enhance the post-purchase experience.

Pros

  • Smooth, highly intuitive user interface and streamlined workflow.
  • Access to competitive rates from 160+ carriers on a single platform.
  • Dedicated and instrumental onboarding support mentioned repeatedly by users.
  • Saves hours via comprehensive batch label creation and automation.

Cons

  • Some users report difficulty contacting general customer support staff.
  • Recent shift to a subscription model disliked by long-term customers.
  • Defaulting to certain expensive carriers (like DPD) can increase costs unexpectedly on certain accounts.
Pricing
€0–€639/month
Free trial14 days
Money-back
Best for
Startups needing zero-cost shipping management (Permanent Free plan), European e-commerce businesses scaling across the continent and beyond, Businesses prioritizing access to discounted, pre-negotiated carrier rates immediately
Starshipit
Starshipit

Excellent support for scaling e-commerce operations.

Ciroapp review
4.3
#1 in Ecommerce Shipping

We find Starshipit offers a robust, feature-rich platform ideal for retailers focused on high volume and cost control. The ability to integrate existing carrier rates without per-label fees is a major value differentiator. Overall, Starshipit is a professional solution backed by exceptional onboarding support, making it a strong choice for businesses ready to scale.

Pros

  • Exceptional, personalized, and efficient setup and onboarding process.
  • Allows merchants to integrate their own carrier rates without added per-label fees.
  • Intuitive platform simplifies daily operations, saving significant time and effort.
  • Advanced automation supports complex shipping rules and courier selection.

Cons

  • Subscription pricing structure is considered high by some users.
  • Automated updating of customer shipping addresses occasionally fails, incurring extra fees.
  • End-customer tracking notifications sometimes lack necessary sender detail, causing confusion.
Pricing
$45/mo
Free trial30 days
Money-back
Best for
E-commerce businesses with existing, favorable negotiated carrier contracts (BYO), High-volume merchants needing fixed, predictable monthly operational costs (No per-label fee), Businesses requiring sophisticated automation to select the cheapest carrier rule-by-rule
Quick verdict
Choose Sendcloud if you ship mainly in Europe, need a permanent zero-cost starting plan, and want access to 160+ bundled discounted rates immediately
Choose Starshipit if your business relies heavily on existing negotiated carrier contracts and you need exceptional, personalized onboarding support to configure complex shipping rules

AboutSendcloud

Sendcloud is Europe’s #1 shipping software, trusted by over 25,000 growing e-commerce businesses. It is designed specifically to simplify and streamline the entire parcel delivery process for you.

This platform uses an end-to-end strategy called “Connected Shipping.” It helps you manage needs from the product checkout right through to handling returns. You can easily connect your existing sales channels using over 100 integrations, including Shopify and WooCommerce.

It handles the boring, repetitive tasks so you can focus on strategy. You get quick access to 160+ carriers like DHL, UPS, and FedEx. This means you can ship smarter, faster, and more reliably without relying on extra staff or complex logistics. ✨

AboutStarshipit

Starshipit is comprehensive shipping automation technology built for businesses of all sizes, from small retailers to large fulfillment providers. It’s designed to streamline your logistics by managing all your orders and couriers from one dashboard. You can easily connect your current eCommerce platforms directly to over 60 couriers. This software is your partner for growth, helping you deliver great shipping experiences reliably. ✨

Highlights

Quick winners by category at a glance.
Ease of Use
Both Sendcloud and Starshipit are praised for their streamlined, intuitive user interfaces and daily operational efficiency. Both save users significant fulfillment time.
Tie
Feature Set
Both tools offer full parity on core features like automation, branded tracking, returns, and customs documentation. Neither tool is dramatically deficient.
Tie
Value for Money
Starshipit avoids extra per-label fees on monthly plans, offering predictable, fixed volume-based costs. Sendcloud's hybrid pricing adds complexity and variability.
Customer Support
Starshipit offers dedicated, highly praised local expert onboarding and personalized support across all its standard tiers.
Integration Options
Sendcloud integrates with 100+ platforms and 160+ carriers, giving users significantly broader connectivity options instantly.
Scalability
Both Sendcloud and Starshipit offer tiered, volume-based plans leading efficiently up to customized, high-throughput Enterprise solutions.
Tie

Feature Comparison

Compare key features side by side
Permanent Free Plan
Sendcloud:
Starshipit:
Sendcloud
Free Trial Duration
Sendcloud:14 Days
Starshipit:30 Days
Starshipit
Built-in Discounted Carrier Rates
Sendcloud:Yes (160+ carriers)
Starshipit:No (Focuses on BYO rates)
Sendcloud
BYO Carrier Contracts Integration
Sendcloud:Yes (Paid plans only)
Starshipit:Yes (All paid plans)
Tie
Per-Label Transaction Fee
Sendcloud:Yes (Hybrid model)
Starshipit:No (Included in subscription)
Sendcloud
Number of Connected Couriers
Sendcloud:160+
Starshipit:60+
Sendcloud
Branding Customization
Sendcloud:Branded pages (White-label on Pro)
Starshipit:Branded pages (Standard feature)
Tie
Real-time Rate Comparison
Sendcloud:Yes (During label creation)
Starshipit:Yes (Can auto-select cheapest)
Tie
Live Checkout Rates Display
Sendcloud:Not explicitly detailed
Starshipit:
Starshipit
International Customs Automation
Sendcloud:Yes
Starshipit:Yes (80+ countries supported)
Starshipit
Onboarding Support
Sendcloud:Dedicated Onboarding Specialist
Starshipit:Dedicated Local Team (Free for all)
Tie
Automation Rules Max (Lite/Starter)
Sendcloud:5 rules (Lite)
Starshipit:Supports sophisticated complex rules
Tie
Support Channels (Lowest Paid Tier)
Sendcloud:Email and Live Chat
Starshipit:Call or Email (Dedicated team access)
Tie
Pricing Currency
Sendcloud:Euros (€)
Starshipit:Australian Dollars (AUD)
Tie
Returns Portal Management
Sendcloud:
Starshipit:
Tie
Feature Comparison Summary
4
Sendcloud
8
Ties
3
Starshipit

Features Overview

We highlight the main differences and pick a winner for each feature.

Pricing Model Simplicity

Sendcloud uses a hybrid model; Starshipit uses predictable fixed monthly volume tiers.

Starshipit

Sendcloud utilizes a monthly subscription fee combined with a variable small per-label processing fee. This structure makes tracking shipping costs slightly complex upfront. It does offer a fantastic permanent free tier for bootstrapped e-commerce shops. Starshipit employs fixed monthly subscription tiers based purely on your intended label volume. This transparent model includes no additional per-label fees on top of the fixed subscription amount. Starshipit offers a longer 30-day free trial across all its standard paid plans. The key difference is budget predictability when volume fluctuates heavily. Starshipit gives you clearer cost certainty for your monthly operations. If you prioritize a zero-cost entry point and immediate discounted rates, Sendcloud’s structure will be more appealing.

Carrier Access & Rates

Sendcloud offers 160+ bundled rates; Starshipit thrives using your existing negotiated contracts.

Sendcloud

Sendcloud provides instant access to a vast network of over 160 international and local carriers globally. Users can immediately benefit from Sendcloud's highly competitive, pre-negotiated discount rates. Paid users can easily upload and use their existing carrier contracts for maximum flexibility. Starshipit integrates with over 60 couriers and is designed specifically to utilize your Bring Your Own (BYO) negotiated carrier rates. Importantly, Starshipit guarantees no additional per-label fees when you use your own existing contracts. Choose Sendcloud if immediate access to discounted rates and a massive carrier pool is essential for your scale. Pick Starshipit if maximizing the value of your already negotiated contracts is your top priority. Starshipit's model avoids adding vendor fees on top of your existing courier arrangements, protecting your margins.

Automation & Rules

Both automate core tasks; Starshipit is better suited for complex rule-based carrier selection.

Starshipit

Sendcloud handles crucial automation like bulk label creation and automatic order import, reliably eliminating manual entry friction. The Lite plan starts by allowing users to implement 5 specific automation rules. This ensures basic fulfillment runs smoothly every day. Starshipit focuses significantly on advanced, sophisticated automation rules crucial for high volume. Retailers can configure rules to automatically select the cheapest or fastest carrier for every single shipment easily. This automation focus accelerates complex warehouse processes like pick and pack. Starshipit is designed for deeper integration into operational efficiency regarding carrier logic and routing. Sendcloud excels at general fulfillment automation and label printing speed. Starshipit's ability to auto-select the cheapest carrier rule-by-rule offers superior cost optimization on the fly.

Onboarding & Support

Starshipit offers highly-praised, personalized local support; Sendcloud support levels vary by subscription tier.

Starshipit

Sendcloud users report strong, dedicated onboarding specialists who make implementation quick and successful. General support starts with email/live chat on lower tiers, restricting phone support to Growth and higher plans. Pro customers get a dedicated Customer Success Manager. Starshipit provides free, dedicated onboarding from a local team of shipping experts for every customer. User reviews consistently mention individuals by name, highlighting this exceptional, hands-on, personalized support experience. Starshipit provides call or email support universally. Starshipit’s commitment to personalized, local support is a major differentiator, ensuring complex setups run flawlessly from day one. Sendcloud reserves high-tier support for its most expensive plans. If personalized configuration during setup is critical for your complex shipping needs, Starshipit provides reliable human expertise.

Free Plan Availability

Sendcloud offers a permanent Free plan; Starshipit provides only a standard 30-day trial.

Sendcloud

Sendcloud offers a valuable, permanent Free plan that includes 1 user and uses Sendcloud's discounted carrier rates exclusively. This is perfect for new startups taking their first steps in e-commerce. You can ship merchandise without a subscription cost or carrier contract commitment. Starshipit does not offer a free tier for ongoing use by small businesses. However, it does provide a generous, full-featured 30-day free trial on all standard paid plans. This allows ample time for testing complex configuration setups. Sendcloud is the clear winner for bootstrapping businesses that need zero-cost software to manage basic fulfillment needs. Starshipit requires volume commitment immediately after the trial expires. For long-term, low-volume operation, Sendcloud provides continuous utility that Starshipit cannot match.

Live Rate Display

Starshipit explicitly offers live rates at checkout; Sendcloud prioritizes rate filtering during label printing.

Starshipit

Sendcloud focuses on helping users optimize shipping decisions internally by allowing comparison and filtering of carrier costs. This rate selection occurs during the label creation process before dispatch. Specific functionality for displaying live rates at checkout is not detailed in the data. Starshipit explicitly highlights the ability to display accurate, real-time shipping options and live rates dynamically at the e-commerce checkout screen. This gives customers the control they crave. Offering options like same-day or express delivery can boost customer conversion rates significantly. Starshipit provides a crucial revenue-driving conversion feature by giving customers transparency upfront. This helps reduce cart abandonment due to unexpected shipping costs. If you utilize calculated shipping rates at checkout to maximize conversion and transparency, Starshipit is better integrated for that function.

Customer Tracking

Both provide professional, branded tracking pages, building customer loyalty post-purchase.

Tie

Sendcloud allows users to fully customize tracking pages and email notifications using their unique logos and brand voice. This creates a professional experience that builds trust post-sale. Highest tiers even allow you to remove the Sendcloud logo completely for white-labeling. Starshipit also provides proactive status notifications and personalized, branded tracking pages effortlessly. This focus reduces the strain on your help desk by cutting down on 'Where's my package?' queries. The goal is enhanced customer communication. Both platforms are essential tools for turning a logistical pain point into a brand opportunity. They both minimize customer inquiry volume through transparency. Starshipit and Sendcloud deliver excellent, reliable branded post-purchase experiences, making this category a strong tie based on core functionality.

International Scale

Both simplify customs; Sendcloud focuses on European export, Starshipit notes global reach.

Tie

Sendcloud simplifies the complexity of international logistics by handling complicated tasks like creating official customs paperwork automatically. The platform explicitly supports shipping from eight key European nations. It is designed to maximize seamless European market growth. Starshipit also automates necessary customs documentation for compliance and manifesting quickly. The platform has been used by retailers exporting to over 80 countries worldwide. This supports simple global scaling. While both capably handle the core necessity of automating customs documents, Starshipit mentions a broader geographical implementation reach. Sendcloud is heavily rooted in European e-commerce. If expansion outside of the European core is critical, Starshipit’s wider documented capabilities may provide more comfort.

Our Verdict

Objective guidance based on features, pricing, and user fit.

Trying to decide between Sendcloud and Starshipit means choosing between two top shipping automation routes. It's truly a close call, with both platforms earning high 4.3-star ratings from global users. Your final decision should truly hinge on your carrier contract preference and approach to billing certainty. Sendcloud offers unparalleled immediate carrier access and a robust free entry point. With 160+ carriers and a permanent Free plan, Sendcloud minimizes initial friction for small players. You get bundled discounted rates instantly and strong, branded post-purchase features. Choose Sendcloud if you operate in Europe and want flexibility combined with a massive carrier pool. Starshipit is built for high-volume cost calculation and superior, dedicated customer support. It lets you Bring Your Own (BYO) carrier contracts without any nasty per-label fees added by the platform. Starshipit's personalized, local onboarding ensures even complex automation is set up perfectly the first time. The real difference lies in how they handle billing and existing contracts. If utilizing existing carrier contracts without extra fees is critical, Starshipit is simple and the clear choice. If you prefer accessing immediate, pre-negotiated rates and a zero-cost entry, Sendcloud shines. Pick Starshipit for cost predictability and expert, high-touch support that ensures smooth, fixed-cost operation. Go with Sendcloud if you are a European startup needing the permanent Free plan and access to their vast 160+ carrier network immediately.

Frequently Asked Questions

Which is better for small teams: Sendcloud or Starshipit?

Sendcloud offers a permanent Free plan for small teams and startups starting out. Starshipit requires you to buy a subscription plan after your 30-day trial ends. If eliminating subscription cost is the main goal, choose Sendcloud's Free tier first.

Does Starshipit charge a per-label fee like Sendcloud?

No, Starshipit uses fixed volume tiers with no extra per-label fee added on top of your subscription cost. Sendcloud uses a hybrid model of subscription plus a variable per-label processing fee.

Can I use my existing carrier contracts with both Sendcloud and Starshipit?

Yes, both Sendcloud and Starshipit allow you to upload and use your existing carrier contracts. Starshipit allows BYO contracts on all paid plans without the extra fees that Sendcloud charges per label.

Is Sendcloud focused only on the European market?

Sendcloud is positioned as Europe’s #1 software, strongly supporting shipping from eight core European nations. It is an excellent choice for businesses scaling quickly across Europe. Its large carrier network is essential for this growth.

Which platform offers better, more personalized onboarding support?

Starshipit wins here due to its highly praised, dedicated local onboarding team available for every customer. Sendcloud’s onboarding is also strong, but Starshipit’s personalized support receives frequent specific acclaim in reviews.

Which one has a longer free trial period?

Starshipit provides a generous 30-day free trial on all standard paid plans. Sendcloud provides users with a 14-day free trial for its paid subscription tiers.

Ready to Choose?

Both tools have their strengths. Choose based on your specific needs.