Features, use cases, pros and cons, and pricing side by side — and which one to pick.
Best for: Coaches and consultants who sell structured programs and want content, scheduling, and client communication in one place, Course creators who want to launch without assembling and paying for a separate website builder, email tool, and checkout system
Read the full Kajabi reviewBest for: Coaches scaling out of 1:1 client work into group programs, Consultants productizing their frameworks into courses
Read the full Kartra, WebinarJam & EverWebinar reviewCommission may apply at no extra cost
Compare key features side by side
Feature Comparison Summary
Kajabi bundles courses, coaching, podcasts, paid newsletters, communities, and checkout into one platform, so you skip the cost and hassle of connecting separate tools. Templates make launching simple, but the breadth brings a learning curve, some lock-in, and less depth than specialist tools. Overall, it's a solid pick for creators who monetize expertise across multiple formats.
Kartra bundles pages, email, checkouts, courses, and memberships into one connected system, with WebinarJam and EverWebinar handling live and automated webinars. The catch: no public plan pricing, and vendor-reported claims you can't verify. Overall, it's a solid pick for non-technical experts who want fewer tools, as long as you confirm costs during signup.
Kajabi is an all-in-one learning management and digital product platform. You can package your knowledge as online courses, one-on-one or group coaching programs, subscription podcasts, paid newsletters, communities, or bundled memberships. Every product type runs on the same underlying system, so your content, audience, checkout, and communications stay connected instead of spread across separate vendors.
Kartra is an all-in-one platform for coaches, consultants, and service providers moving their expertise online. It covers pages, funnels, email marketing, courses, memberships, checkouts, and affiliate management in one connected system — the company says it replaces 8-12 separate tools. WebinarJam adds live webinar hosting; EverWebinar handles automated presentations. Kartra reports 60,000 customers, 718,000 pages launched, and $1.5B earned by creators.
List prices from each vendor's pricing page, before taxes and add-ons. Costs are per month.
| Pricing compared | Kajabi | Kartra, WebinarJam & EverWebinar |
|---|---|---|
| From (cheapest paid plan) | $179/mo Basic | $29.99/mo Recurring price points |
| Free plan | No | No |
| Free trial | Not stated | Yes |
| Money-back guarantee | Not stated | Not stated |
| Annual billing savings | Up to 20% | — |
| Pricing model | Flat price | Flat price |
| Cost for 1 user | $143/mo Basic plan, billed annually | $99/moCheaper Recurring installment price points plan, billed annually |
| Cost for 5 users | $143/mo Basic plan, billed annually · price per account (user limit not stated) | $99/mo Recurring installment price points plan, billed annually · price per account (user limit not stated) |
| Cost for 10 users | $143/mo Basic plan, billed annually · price per account (user limit not stated) | $99/mo Recurring installment price points plan, billed annually · price per account (user limit not stated) |
| Cost for 25 users | $143/mo Basic plan, billed annually · price per account (user limit not stated) | $99/mo Recurring installment price points plan, billed annually · price per account (user limit not stated) |
| Plans | 4 | 3 |
| Prices checked | Checked Oct 12, 2026 | Checked Oct 12, 2026 |
| Price history | Tracking prices since Oct 1, 2026. No price change detected yet. | Tracking prices since Sep 9, 2026. No price change detected yet. |
For 1 user (billed annually), Kartra, WebinarJam & EverWebinar costs $99/mo vs Kajabi at $143/mo.
Computed from published list prices on the dates shown. Excludes taxes, add-ons and promotions.
Yes. Kartra offers a low-risk trial, and most users build their first funnel, lead magnet, or mini course during it. Trial length isn't published, so confirm terms at signup.
Kartra pairs with WebinarJam for live events and EverWebinar for automated ones, with email follow-up built in. Kajabi's webinar capability isn't documented here, so Kartra fits webinar-driven sellers better.