Formaloo vs Wufoo

People are often torn between Formaloo’s advanced database capabilities and Wufoo’s renowned simplicity. Formaloo offers truly unlimited usage and deep customization features for power users. Wufoo makes form building dead simple but imposes strict monthly limits on your submissions and users.

Formaloo
Formaloo

Powerful features with reliability concerns.

Ciroapp review
3.5
#4 in Online Form Builder

Formaloo offers an extremely versatile platform, transforming basic forms into relational databases, dashboards, and custom CRMs. While the feature set is impressive and generous, we found pervasive user frustration regarding reliability following updates and extremely poor customer service responsiveness. Overall, Formaloo demonstrates significant potential but requires immediate structural improvements in product stability and customer support to be fully dependable for core operations.

Pros

  • Functions as a versatile no-code database, CRM, and dashboard builder, not just a simple form tool.
  • Allows advanced customization using folder-level access management, custom CSS, and JavaScript.
  • Includes unlimited forms, submissions, questions, and database records, even on the free plan.
  • Offers numerous built-in templates and powerful calculation and conditional logic features.

Cons

  • Customer service responsiveness is often severely lacking, sometimes taking weeks to resolve critical issues.
  • Recent software updates have reportedly introduced substantial bugs, rendering existing forms unusable.
  • The user interface (UI) and workflow are frequently described as poorly responsive and confusing.
  • Reports indicate inconsistency in honoring promised benefits and limits for early adopters.
Pricing
$0/mo
Free trialYes
Money-back
Best for
Marketing agencies needing unlimited submission volume, Teams requiring custom CRM or no-code database views, Organizations needing deeply customized forms (CSS/JS)
Wufoo
Wufoo

Easy forms, hard customer support.

Ciroapp review
2.8
#5 in Online Form Builder

We found Wufoo excels at delivering a simple, code-free form builder ideal for users needing quick deployment and key integrations like payment processing. Overall, the serious and recurring complaints about nonexistent customer support and inflexible billing practices significantly overshadow the benefits of its award-winning interface.

Pros

  • Code-free simplicity built into an easy-to-use interface.
  • Excellent platform optimized for self-serving form creation.
  • Seamless integration for online payment processing (Stripe, PayPal).
  • Supports total brand control and customization.

Cons

  • Customer support is consistently reported as slow or nearly nonexistent.
  • Paid "expedited support" is often ineffective and delayed by up to 22 hours.
  • Forms may lack a modern or visually appealing design.
  • Inflexible billing practices, including difficulty changing plans.
Pricing
$0/mo
Free trial
Money-back
Best for
Small businesses collecting simple payment forms frequently, Users prioritizing speed and dead-simple form deployment, Anyone needing reliable integration with Authorize.Net, Stripe, or PayPal
Quick verdict
Choose Formaloo if you run complex marketing campaigns, require unlimited submission volume, and need the forms to function as a custom no-code database or CRM.
Choose Wufoo if you need the fastest, simplest builder for professional payment forms and your monthly entry volume will not exceed 5,000 without budget approval for overages.

AboutFormaloo

Formaloo provides a set of powerful, user-friendly survey tools designed specifically for effectiveness. It helps you collect the feedback you need without unnecessary friction. Marketing teams looking to transform insights into real results will find this platform perfect. You're ready to start building impactful campaigns today! ✅

AboutWufoo

Wufoo is an extremely powerful online form builder trusted by over three million users and many popular brands. You can easily create the forms you need to collect valuable data, files, and payments. The builder provides an easy-to-use experience, complete with templates, galleries, and robust reporting tools. It’s designed to let you customize forms to your heart's delight. Whether you are a webmaster or a marketing manager, the goal is to provide a flexible tool that integrates immediately into your existing framework. 💡

Highlights

Quick winners by category at a glance.
Ease of Use
Wufoo has an award-winning, simple interface for code-free form creation. Formaloo's interface is reported as complex and sometimes unresponsive.
Feature Set
Formaloo includes complex database/CRM tools, custom code injection, and unlimited features. Wufoo focuses mostly on core form building.
Value for Money
Formaloo offers unlimited submissions, forms, and questions across all their tiers. Wufoo forces users into expensive tiers based on entry volume.
Customization
Formaloo offers deep customization using custom CSS, Javascript, and multiple custom domains. Wufoo is more focused on visual branding only.
Pricing Model
Formaloo bases plans on seats and features, avoiding confusing usage limits or potential overage fees. Wufoo charges for entries.
Customer Support
Both Formaloo and Wufoo receive significant user complaints about very poor support responsiveness and unreliability.
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Feature Comparison

Compare key features side by side
Unlimited Submissions/Entries
Formaloo:True (All plans)
Wufoo:False (Tiered Limits, max 200k)
Tie
Code-Free Interface Simplicity
Formaloo:Complex/Responsive Issues Reported
Wufoo:Award-Winning Simplicity
Tie
Custom CSS/JavaScript Injection
Formaloo:True (Team+)
Wufoo:True (Available)
Tie
No-Code Database/CRM Views
Formaloo:True (Core Functionality)
Wufoo:False (Standard Reporting Only)
Tie
Max Monthly Entries (Top Tier)
Formaloo:Unlimited
Wufoo:200,000
Formaloo
Overage Fee per Entry
Formaloo:None
Wufoo:$0.05 USD
Wufoo
Built-in Workflows/Automation
Formaloo:True (Pro+)
Wufoo:False
Formaloo
Accept Payments
Formaloo:True (Via Payment Gateway)
Wufoo:True (Stripe, PayPal, Authorize.Net)
Tie
Unlimited E-Signatures
Formaloo:True (Pro+)
Wufoo:False
Formaloo
Self-Hosted Deployment Option
Formaloo:True (Enterprise)
Wufoo:False
Formaloo
Field Encryption
Formaloo:False (Advanced Audit Controls)
Wufoo:True (Advanced+)
Tie
Remove Branding/White-label
Formaloo:True (Team+)
Wufoo:True (Starter+)
Tie
Pricing Based On
Formaloo:Features/Seats (Unlimited Usage)
Wufoo:Usage (Entries) + Users
Formaloo
Users/Seats Limit (Top Tier)
Formaloo:Based on Enterprise negotiation
Wufoo:60 Users
Tie
Free Plan Submissions Limit
Formaloo:Unlimited
Wufoo:100 Entries
Formaloo
Feature Comparison Summary
6
Formaloo
8
Ties
1
Wufoo

Features Overview

We highlight the main differences and pick a winner for each feature.

Usage Limits & Scale

Formaloo gives you truly unlimited submissions on all plans, including free. Wufoo charges overage fees if you exceed strict entry caps.

Formaloo

Formaloo provides unlimited forms, submissions, and database records across every tier. You will never incur unexpected costs based on usage with Formaloo. Wufoo limits monthly entries, charging $0.05 per extra submission if exceeded. Wufoo’s top tier only allows 200,000 entries before overages kick in. If volume is a concern, Formaloo is the safer, more cost-effective choice. Wufoo's usage-based model requires careful monitoring, especially for high-volume campaigns. Formaloo is built to scale without penalties, offering peace of mind for marketing teams.

Ease of Use

Wufoo is celebrated for its instant, dead-simple interface. Formaloo’s setup is more complex and has reported responsiveness issues.

Wufoo

Wufoo proudly offers an award-winning interface for code-free form creation. Your team can build and embed professional forms instantly using Wufoo. This simplicity minimizes the learning curve for new users. Formaloo users often report that the UI is confusing or poorly responsive following updates. Formaloo requires a deeper dive to utilize its database features effectively. If speed and simplicity are your top priorities, Wufoo is the clear winner for deployment.

Database & CRM Tools

Formaloo transforms forms into custom no-code databases. Wufoo is a simpler tool for collection and standard reporting.

Formaloo

Formaloo functions as a versatile platform, enabling the creation of custom CRMs and dashboards. The platform’s power lies in how Formaloo handles and visualizes collected data. Wufoo handles data retention and standard analytics reporting reliably. Wufoo does not offer the advanced relational features of a custom database. If you plan to pivot your forms into applications, Formaloo is the only option here.

Customer Support

Both Formaloo and Wufoo receive significant, recurring complaints about slow or nonexistent customer support. Reliability is a major risk.

Tie

Formaloo users describe support as awful, sometimes taking weeks to resolve critical bugs. Wufoo customers paying for 'Priority Support' report waiting 22 hours for a response via chatbot. Reliability issues plague both platforms, compounded by poor resolution times. Choosing either Formaloo or Wufoo means accepting a high risk regarding vendor support and service. Users of both Formaloo and Wufoo report frustration with unresponsive help teams.

Advanced Customization

Formaloo allows deep customization with code and domains. Wufoo is visually flexible but less geared toward complex logic.

Formaloo

Formaloo’s Team plan unlocks custom CSS, JavaScript, and unlimited custom domains. You can align Formaloo perfectly with unique brand experiences or complex logic. Wufoo permits design customization that works well with or without using CSS. Formaloo offers unique features like visual logic jumps for complex questionnaire routing. If complex design or deep integration is key, Formaloo is the more powerful, flexible solution.

Payment Capabilities

Wufoo offers seamless integration with three major payment partners. Formaloo manages payments via connecting external gateways.

Wufoo

Wufoo integrates directly with Stripe, PayPal, and Authorize.Net for instant payment collection. Wufoo offers payment collection starting on the Professional plan. Formaloo supports collecting payments and recurring subscriptions. Formaloo requires you to connect your preferred payment gateway. Wufoo provides a slightly more integrated and streamlined payment acceptance experience.

Our Verdict

Objective guidance based on features, pricing, and user fit.

Choosing between Formaloo and Wufoo boils down to your need for scale versus simplicity. Formaloo is the modern powerhouse that offers unlimited capacity for data collection. This platform gives you peace of mind regarding high-volume campaigns, which is a massive advantage. Formaloo’s superpower is transforming simple forms into advanced databases and CRM tools. It allows deep technical customization using custom CSS and JavaScript. If you need powerful automation and unrestricted scale for complex operations, Formaloo is the one to pick. Wufoo excels as an established, easy-to-use veteran in the field. Wufoo’s award-winning interface means anyone can deploy professional forms instantly. It shines when integrating payments seamlessly with partners like Stripe and PayPal. The critical deciding factor is volume versus budget risk. Formaloo avoids usage limits entirely, but Wufoo will charge you $0.05 per entry once you exceed your limit. If you have any high-volume projects, Wufoo becomes dangerously expensive very fast. If you are a marketing team needing complex, unlimited forms, choose Formaloo. If you need 10 simple payment forms deployed by Tuesday, Wufoo is the simpler way to start. But be aware that both Formaloo and Wufoo have significant negative reports regarding customer support.

Frequently Asked Questions

Which is better for high-volume data collection: Formaloo or Wufoo?

Formaloo is significantly better for high volume. Formaloo offers unlimited monthly submissions on all plans, including free. Wufoo imposes strict entry limits and charges $0.05 per submission overage.

Is Wufoo worth the extra cost over Formaloo’s free plan?

Wufoo's paid plans become very expensive quickly based on entry limits. Formaloo’s free plan is far more robust, offering unlimited forms and submissions. Only choose Wufoo if simplicity or direct bank integrations are absolutely critical.

Can Formaloo operate as a CRM or database like Wufoo?

Yes, Formaloo functions far beyond a standard form builder. Formaloo can be used to build custom no-code databases, dashboards, and CRMs. Wufoo focuses primarily on simple collection and standard reporting.

Which tool offers better customer support, Formaloo or Wufoo?

Neither tool has good support performance based on user reviews. Both Formaloo and Wufoo receive significant complaints about unresponsiveness. Proceed cautiously if reliable customer support is essential for your operations.

Does Formaloo have self-hosting options like Wufoo?

Formaloo offers a dedicated self-hosted option through its Enterprise plan. This allows data to reside on your own servers. Wufoo does not offer any self-hosted or on-premise deployment options.

Which tool is easier for accepting payments, Formaloo or Wufoo?

Wufoo offers slick, direct integration with Stripe, PayPal, and Authorize.Net. Formaloo can accept payments but requires connecting an external payment gateway. Wufoo provides a slightly easier onboarding for commerce forms.

Ready to Choose?

Both tools have their strengths. Choose based on your specific needs.