Odoo Review, Pricing, Features with Pros and Cons

Are you on the hunt for a business software that not only streamlines your operations but also offers value for your investment?

Dive into our in-depth analysis of Odoo, a rapidly evolving suite of integrated business applications that promises ease of use and exceptional customer service.

But it’s not all sunshine and rainbows; we also uncover some pitfalls you’ll want to avoid. Why is Odoo the game-changing solution your business has been waiting for?

Read further to learn more about Odoo, in our review we will detail its features, pros and cons with our rating, and a conclusion about why you should use it.

Click on “open” if you want to see exactly what we will talk about in the rest of this article.

Odoo is an integrated suite of open-source business applications designed to cover a wide range of company needs, including CRM, eCommerce, accounting, inventory, point of sale, and project management.

The platform aims to streamline operations by offering interconnected apps that eliminate the need for painful integrations between disparate software solutions.

With a focus on usability and scalability, Odoo’s framework is designed to evolve rapidly, benefiting from the contributions of a large community of developers and business experts.

The software’s unique value proposition lies in its ease of use and full integration capabilities, allowing businesses to automate processes and achieve a comprehensive overview of their operations.

Odoo specifications

Odoo pricing plans

One App – Free Plan

• • Cost: $0
  • Features: Access to one app only with unlimited users. Available on Odoo Online.

Standard Plan

• • Cost: $9.10 per user per month (Discounted to $11.20 for initial users)
  • Features: Access to all apps. Available on Odoo Online.

Custom Plan

• • Cost: $13.60 per user per month (Discounted to $17.00 for initial users)
  • Features: Access to all apps, and includes additional features like Odoo Studio, Multi-Company support, and External API. Available on Odoo Online, Odoo.sh, and On-premise.

Odoo offers a robust suite of features designed to streamline and optimize everything from Finance and Sales to Human Resources and Marketing.

Whether you’re looking to manage employee records, automate marketing campaigns, or enhance customer service, Odoo’s feature-rich platform has you covered.

Finance apps

Accounting
Handles a wide array of financial transactions, offering features like general ledgers, balance sheets, and comprehensive financial reporting.

The module is designed to give businesses a real-time view of their financial status, helping in better decision-making. It also integrates seamlessly with other modules, such as invoicing and expenses, to provide a unified financial dashboard.

Invoicing
Simplifies the invoicing process by facilitating the creation, sending, and tracking of invoices. The feature supports multiple currencies and tax rates, making it versatile for global operations.

Automated reminders can be set up for overdue payments, and the system integrates well with payment gateways to facilitate quicker settlements.

Expenses
Provides a robust system for managing and tracking all business-related expenses. Users can easily scan and upload receipts, categorize expenses, and submit them for approval.

The feature also allows for multi-level approval workflows and integrates with the accounting module for seamless reimbursement and auditing.

Spreadsheet (BI)
Offers advanced business intelligence capabilities integrated directly into spreadsheets. With this feature, Odoo allows users to pull real-time data from various modules for analysis.

Custom dashboards can be created, and data visualization tools like pivot tables and charts are supported, making it easier to interpret complex data.

Documents
Serves as a centralized platform for all document storage, sharing, and management needs. The feature supports version control, metadata tagging, and has robust search functionality.

Access permissions can be set to control who can view or edit documents, and it integrates with other modules for streamlined document access.

Sign
Enables the digital signing of documents and contracts, making transactions more efficient and legally binding.

The feature supports multiple types of digital signatures and includes an audit trail for compliance purposes. It also allows for the setting up of multi-level approval workflows for document signing.

Sales apps

CRM
The Customer Relationship Management (CRM) feature is designed to manage and analyze customer interactions throughout the customer lifecycle. It offers a customizable dashboard that displays key performance indicators, customer data, and sales metrics.

Automated lead assignment and follow-up scheduling are also part of this feature. Additionally, it integrates with email platforms for seamless communication, making it easier to nurture leads and close deals.

Sales
This feature provides a comprehensive solution for managing the entire sales process, from initial quotes to final invoicing. It includes functionalities for quote management, automated follow-ups, and contract management.

The system supports multiple pricing models and has a built-in approval system for discounts. Sales analytics are also available, offering insights into performance metrics like revenue, profit margins, and customer acquisition costs.

Point of Sale
Designed to support retail operations, this fully integrated Point of Sale (POS) system offers real-time inventory tracking, customer profiles, and sales analytics. It’s designed to work both online and offline, syncing data when reconnected.

The feature also supports multiple payment methods, including credit cards, cash, and mobile payments, making transactions flexible for customers.

Subscriptions
Aimed at businesses with recurring revenue models, this feature manages recurring billing and customer subscriptions effectively. It provides tools for setting up different subscription tiers, billing cycles, and automated renewals.

Churn analytics and customer retention strategies are also part of this feature, helping businesses understand and reduce customer turnover.

Rental
This feature is designed to manage rental agreements for both products and services. It includes real-time availability tracking, automated billing based on rental periods, and maintenance scheduling.

The system also supports multi-location inventory, making it easier to manage products or services available for rent across different locations.

Amazon Connector
This feature allows for a seamless integration with Amazon’s marketplace. It enables automated product listing, inventory syncing, and order management between the Odoo system and Amazon.

This streamlines the process of selling products online, making it easier to manage listings and fulfill orders directly from the Odoo interface.

Websites apps

Website Builder
The Website Builder feature offers a user-friendly, drag-and-drop interface that allows businesses to create and customize their websites without requiring coding skills. Advanced design features like parallax scrolling, video backgrounds, and A/B testing are also available.

Additionally, the feature comes with built-in SEO tools for meta tags and URL structuring, making it easier to optimize the website for search engines.

eCommerce
Odoo provides a comprehensive platform for online selling, offering functionalities like product listings, stock management, and shopping carts. It is fully integrated with other business functions like inventory and accounting, allowing for a unified management experience.

Abandoned cart recovery and customer reviews are also supported, enhancing user engagement and increasing sales opportunities.

Blogs
The Blogs feature facilitates content creation and audience engagement by providing a platform for blogging. Odoo supports multiple authors, categories, and tags, allowing for a structured content strategy.

Analytics for reader engagement and social sharing metrics are included, and SEO optimization features ensure that the content reaches a wider audience.

Forum
This feature enables community building by allowing for discussions and customer support through forums. It offers functionalities like topic threading, user badges, and a reputation system.

Moderation tools for spam control and content filtering are also included, ensuring that the community remains a safe and valuable resource for users.

Live Chat
The Live Chat feature offers real-time customer interaction directly on the website, enhancing customer service and increasing conversion rates. It includes automated chatbots, canned responses, and customer sentiment analysis.

The feature also supports multi-agent handoffs, allowing for a seamless transition between automated and human support.

eLearning
Designed for educational and training purposes, this feature supports the creation and management of online courses and training programs. Odoo includes course creation wizards, learner analytics, and certification management.

Gamification elements like badges and leaderboards are also supported, making the learning experience more engaging for users.

Inventory & MRP

Inventory
The Inventory feature provides a comprehensive solution for managing stock levels, orders, and deliveries. It offers multi-warehouse support, real-time inventory tracking, and automated reorder points to prevent stockouts.

The system also includes batch and serial number tracking for better traceability. Shipping integrations with major carriers streamline the order fulfillment process, making it easier to manage inbound and outbound logistics.

Manufacturing
This feature is designed to handle all aspects of manufacturing processes, including resource planning, work order management, and real-time production tracking. Material Requirement Planning (MRP) is integrated, allowing for efficient allocation of materials and labor.

Odoo also supports just-in-time manufacturing and can be configured to meet specific production workflows, ensuring optimal efficiency and output quality.

PLM (Product Lifecycle Management)
The PLM feature manages the entire product lifecycle, from initial concept to production and retirement. It includes functionalities like version control, change management, and digital prototyping.

Collaboration tools are also available, facilitating communication between engineering, design, and manufacturing teams. This ensures that product development is aligned with business goals and market needs.

Purchase
This feature handles all aspects of the purchasing process, from creating purchase orders to managing vendor relationships.

It offers functionalities like automated Request for Quotations (RFQs), vendor rating systems, and three-way matching for orders, deliveries, and invoices. Price negotiation features and bulk purchasing options are also included, allowing for cost-effective procurement.

Maintenance
Designed to manage maintenance schedules for equipment and machinery, this feature includes both preventive and reactive maintenance functionalities.

Scheduling tools, work order management, and spare parts inventory are all part of this feature. Maintenance alerts can be set up to notify relevant personnel when equipment is due for service, ensuring uninterrupted operations.

Quality
Odoo aimed at ensuring quality control and compliance with industry standards and regulations. It offers functionalities like quality checkpoints, failure analysis, and corrective action plans.

Audit trails and compliance documentation are also included, making it easier to adhere to regulatory requirements and pass quality audits.

Human Resources

Employees
The Employees feature serves as a centralized HR database, managing employee records, payroll, and benefits. Odoo includes functionalities for onboarding checklists, document storage, and self-service portals where employees can update their personal information.

The system also integrates with various payroll providers, ensuring accurate and timely salary disbursements.

Recruitment
This feature streamlines the entire recruitment process, from job postings to candidate onboarding. Odoo offers a candidate database, interview scheduling, and automated offer letters.

The system also includes onboarding checklists and integrates with job boards, making it a comprehensive solution for talent acquisition.

Time Off
The Time Off feature automates the management of employee leaves, vacations, and time-off requests. It includes functionalities for leave accruals, holiday calendars, and automated approval workflows.

Odoo supports multiple leave policies and types, providing flexibility for both employees and HR managers.

Appraisals
Designed to facilitate employee performance reviews, this feature includes functionalities like peer reviews, self-assessments, and goal tracking.

Customizable review cycles and templates allow HR managers to tailor the appraisal process to meet specific organizational needs. Performance analytics are also available, providing insights into employee strengths and areas for improvement.

Referrals
The Referrals feature encourages employees to refer potential candidates for job openings. Odoo includes functionalities for tracking referrals, distributing rewards, and automated notifications.

Analytics are also available to measure the effectiveness of the referral program, helping HR managers optimize their talent sourcing strategies.

Fleet
This feature manages all aspects of company vehicles, from acquisition to maintenance and disposal. It includes real-time tracking, fuel log entries, and cost analysis functionalities.

Maintenance alerts can be set up to notify relevant personnel when a vehicle is due for service, and the system also tracks expenses related to each vehicle for budgeting and auditing purposes.

Marketing apps

Social Marketing
The Social Marketing feature provides a centralized platform for managing social media campaigns across multiple platforms like Facebook, Twitter, and LinkedIn. Odoo offers functionalities for post scheduling, real-time analytics, and ROI tracking.

Audience targeting features are also included, allowing marketers to segment their audience based on demographics, interests, and behavior.

Email Marketing
This feature facilitates the entire process of email marketing, from template design to campaign tracking. It offers functionalities like audience segmentation, A/B testing, and delivery optimization.

Detailed performance analytics, including open rates, click-through rates, and conversion rates, are available to measure the effectiveness of each campaign.

SMS Marketing
Designed to support marketing campaigns via SMS, this feature includes functionalities for bulk sending, tracking, and opt-in/opt-out management. Odoo supports multiple SMS gateways and allows for the creation of SMS templates.

Campaign analytics are also available, offering insights into metrics like delivery rates, open rates, and conversion rates.

Events
The Events feature handles all aspects of event management, from planning and promotion to attendee management and ticket sales.

It offers functionalities like online ticket sales, attendee check-in, and event analytics. Sponsorship management and promotional tools, such as discount codes and social media sharing, are also included.

Marketing Automation
This feature automates repetitive marketing tasks, allowing businesses to run multi-channel campaigns with ease. It includes functionalities for customer segmentation, automated workflows, and performance tracking.

Odoo also supports conditional triggers based on customer behavior, allowing for more personalized and effective campaigns.

Surveys
The Surveys feature enables the creation, distribution, and analysis of customer surveys. It offers functionalities like question branching, real-time results, and data export options.

Odoo supports multiple languages and allows for the customization of survey templates. Reporting features are also available, providing insights into customer feedback and market trends.

Services apps

Project
The Project feature offers a comprehensive solution for project management, covering aspects like task assignment, milestone tracking, and team collaboration. It includes functionalities like Gantt charts, Kanban boards, and real-time notifications.

The system also integrates with other modules like Timesheet and Inventory, providing a unified platform for project execution and resource management.

Timesheet
This feature is designed to track the time employees spend on various tasks and projects. It offers functionalities like time entry, approval workflows, and real-time reporting.

The system supports both manual time entry and automated tracking, and it integrates seamlessly with the Project and Payroll modules, facilitating accurate billing and compensation.

Field Service
The Odoo feature manages all aspects of on-site service delivery, from appointment scheduling to invoicing. It includes functionalities like route optimization, real-time tracking, and customer signature capture for service verification.

Inventory management for field technicians ensures that the right parts are always available, enhancing service quality and customer satisfaction.

Helpdesk
This feature provides a robust ticketing system for customer support, offering functionalities like ticket routing, SLA tracking, and customer satisfaction surveys.

A knowledge base for self-service is also included, and the system integrates with other customer-facing modules like Live Chat and Email, providing a unified customer support experience.

Planning
The Planning feature handles resource planning and scheduling, allowing for optimal allocation of human and material resources. It includes functionalities like drag-and-drop scheduling, capacity planning, and conflict resolution.

Real-time updates and notifications ensure that all team members are aligned, and the system integrates with other modules like Inventory and Project for streamlined operations.

Appointments
This feature automates the process of customer appointment scheduling, offering functionalities like online booking, automated reminders, and payment processing.

Odoo supports multiple locations and service providers, allowing for a flexible and scalable booking system. Analytics are also available, providing insights into booking trends and customer behavior.

Productivity

Discuss
The Discuss feature serves as an internal communication platform, facilitating team interactions through chat and forums. It offers functionalities like direct messaging, group chats, and topic-based forums.

File sharing and real-time notifications are also included, making it easier for teams to collaborate and stay updated on project developments.

Approvals
This feature manages workflow approvals for various business processes such as purchase orders, expense reports, and time-off requests. Odoo offers functionalities like multi-level approval workflows, automated notifications, and audit trails.

The system integrates with other modules like Finance and Human Resources, ensuring that approvals are aligned with organizational policies.

IoT
The IoT feature enables integration with Internet of Things devices for real-time data collection and analysis. It offers functionalities like device management, data visualization, and real-time alerts.

The system supports a wide range of IoT protocols and can be integrated with third-party IoT platforms, providing a scalable solution for data-driven decision-making.

VoIP
This Odoo feature supports Voice-over-IP communications, offering functionalities like call recording, queue management, and real-time analytics.

It integrates with other customer-facing modules like CRM and Helpdesk, enhancing the quality of customer interactions. The system also supports internal calls, making it a comprehensive solution for business communications.

Knowledge
The newest addition to the Productivity suite of Odoo, the Knowledge feature provides a centralized repository for company knowledge and documentation. It offers functionalities like content categorization, user permissions, and advanced search capabilities.

Version control and multimedia support are also included, making it a robust platform for knowledge management and dissemination.

Odoo is a comprehensive suite of integrated business applications that offers value for money and ease of use. Its customer service is highly praised, particularly for its attentiveness to specific needs.

The software is also rapidly growing and offers long-term support options for larger customers. However, it’s not without its drawbacks.

Users have reported issues with multi-company functionality and electronic accounting, particularly for businesses operating in Mexico. Additionally, the software can become costly if you require custom-built solutions, as you’ll need to pay for consultancy services.

Pros and Cons

Pros:

• Value for Money: Competitive pricing plans make it accessible for businesses of all sizes.
• Ease of Use: User-friendly interface that doesn’t require a steep learning curve.
• Customer Service: Highly responsive and tailored to your specific needs.
• Rapid Growth: Constant updates and long-term support options.

Cons:

• Multi-Company Issues: Errors and bad interface, particularly for businesses in Mexico.
• Complex Reporting: Difficult to develop reports without third-party tools.
• Additional Costs: Custom-built solutions require additional consultancy fees.

Odoo Review, Pricing, Features with Pros and Cons

• 1Overview
• 2Pricing
• 3Features
• 4Conclusion
• 5FAQ

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