Zoominfo Review, Pricing, Features with Pros and Cons

In this Zoominfo review, you'll find more information about its features, pricing, pros and cons and why you should consider using it.
9/10 (Expert Score)
Product is rated as #11 in category Lead Generation
9Expert Score
It’s Our Business to Grow Yours

Zoominfo is a leading B2B data intelligence platform that provides businesses with comprehensive and real-time contact information, insights, and tools to power their sales and marketing strategies.

Customer support
Value for money
Ease of use
  • Advanced Search Capabilities
  • Unified Engagement Platform
  • Comprehensive Database
  • Real-time Data
  • Contact Enrichment
  • High pricing

Finding, gaining, and expanding a client base is essential for every successful company in the quickly changing business environment of today. Sales and marketing teams require accurate and up-to-date data for their go-to-market (GTM) strategy and successful target audience engagement. Zoominfo can help with this. It gives companies the tools they need to amplify their sales and marketing initiatives, align teams, and generate significant customer growth.

If you want to find out more about this tool, then you are lucky, as this Zoominfo review provides all the essential information that you need. 

Click on “open” if you want to see exactly what we will talk about in the rest of this article.


What is Zoominfo?

Zoominfo is a top platform for B2B data intelligence that enables companies to locate, engage with, and expand their client base. In order to help sales and marketing teams make educated decisions, tailor their outreach, and maximize their client acquisition methods, it offers a comprehensive and real-time database of corporate and contact information.

The tool’s commitment to data accuracy and quality ensures that businesses can access up-to-date and reliable information to fuel their growth strategies.

Basically, this software is a potent tool for gaining access to precise and trustworthy business data. The platform compiles information from several sources, including company websites, public documents, social media platforms, and user-submitted information.

Following the organization and enrichment of this data, users are given insightful knowledge about businesses, sectors, and influential decision-makers. A variety of strong features and tools are provided by Zoominfo to improve sales and marketing initiatives.

Users may segment and target particular businesses and decision-makers using its sophisticated search features based on a variety of factors, including industry, firm size, job description, and more. Its unified engagement platform aligns sales and marketing teams.

This collaboration enables seamless coordination and communication between teams, eliminating silos and streamlining the customer acquisition process.

Sales and marketing teams can leverage Zoominfo’s rich data to create targeted campaigns, prioritize leads, and deliver personalized messaging that resonates with their prospects. Teams that coordinate their activities can better allocate resources, collaborate toward common objectives, and increase sales.

Zoominfo specifications

FeaturesConvert Buyers at the Speed of Demand / Customize and Optimize Outbound Campaigns / Engage Customers / Gain In-Depth Reviews and Insights / Integrate Seamlessly with Salesforce / Receive Exceptional Customer Support / Scale Your Business / Unlock Insights / Unlock Invaluable Insights from LinkedIn
Best suited forSmall businesses, Mid size businesses, Large enterprises
Website languagesEnglish
Website URLVisit official website
Support linkSupport page
Live chatNo
Company addressVancouver, Washington
Year founded2019


Zoominfo pricing: How much does Zoominfo cost?

Zoominfo offers customized pricing plans tailored to meet the specific needs of businesses across different domains. The SalesOS, MarketingOS, and TalentOS plan cater to the unique requirements of sales, marketing, and talent acquisition teams. To obtain detailed pricing information for these plans, customers are encouraged to email the ZoomInfo team. By opting for custom pricing, businesses can ensure they receive a solution that aligns precisely with their goals and objectives.

This approach allows for flexibility and scalability, accommodating businesses of various sizes and complexities. The customized pricing model enables businesses to access the full suite of Zoominfo’s data intelligence platform, empowering them to drive growth, improve customer acquisition strategies, and optimize their operations effectively.

Pricing rangeCustom Pricing
Pricing typesQuote based
Free planYes
Free trialNo
Money back guaranteeNo
Pricing page linkSee plans

Zoominfo pricing plans


SalesOS (Custom through Email)
  • Engagement apps and integrations
  • Accurate email addresses, direct dial phone, and mobile phone numbers
  • Accelerate your entire sales process
  • Company insights and buying intent signals
MarketingOS (Custom through Email)
  • Digital marketing solutions for display advertising
  • Plug-and-play and flexible integrations
  • Achieve more ROI
  • Essential contact data and advanced company insights
TalentOS (Custom through Email)
  • Sourcing intelligence with candidate alerts and company scoops
  • Find the best talent faster
  • Engagement apps and integrations
  • Advanced candidate search with accurate contact data


Zoominfo features: What can you do with it?

Unlock Insights

Zoominfo provides businesses with a wealth of insights to unlock the full potential of their sales and marketing strategies. Its comprehensive database and real-time data allow users to gain valuable information about companies, industries, and key decision-makers. With this information, organizations are better equipped to comprehend their target market, spot new trends, and make informed choices.

By accessing in-depth insights through ZoomInfo, businesses can stay ahead of the competition and tailor their approach to meet the evolving needs of their customers.

Integrate Seamlessly with Salesforce

One of the top CRM systems on the market, Salesforce, is easily integrated with Zoominfo. Businesses may improve their sales and marketing operations, centralize their data, and streamline their workflows by integrating Zoominfo with Salesforce.

Contact lists, prospecting activities, and client information are all kept up to date and coordinated thanks to the connection, which enables the easy transmission of data between the two systems.

With this integration, businesses can leverage the power of Zoominfo’s data intelligence within their existing Salesforce environment, optimizing their pipeline management and maximizing their sales effectiveness.

Unlock Invaluable Insights from LinkedIn

LinkedIn is a powerful platform for professional networking and business insights. Zoominfo recognizes the value of LinkedIn and provides users with access to invaluable insights from this platform.

With Zoominfo’s integration with LinkedIn, users can find the right prospects, gather key information, and comprehensively understand their target audience. By combining the wealth of data from Zoominfo with the insights available on LinkedIn, businesses can identify opportunities, personalize their outreach, and build strong relationships with their prospects.

Customize and Optimize Outbound Campaigns

Zoominfo understands that every business has unique requirements when it comes to outbound campaigns. That’s why Zoominfo provides robust customization options, allowing users to tailor their campaigns to meet their specific needs.

With Zoominfo’s customization features, businesses can define their target criteria, segment their audience, and craft personalized messaging that resonates with their prospects.

By customizing outbound campaigns, businesses can increase their chances of success and optimize their efforts to drive higher engagement and conversions.

Gain In-Depth Reviews and Insights

When making critical business decisions, having access to in-depth reviews and insights is crucial. Zoominfo helps businesses by providing comprehensive and in-depth reviews of companies, giving users valuable information to evaluate potential prospects or partners.

These insights allow businesses to make informed decisions, mitigate risks, and identify the most promising opportunities. Businesses may better understand their target market, market trends, and rivals by utilizing Zoominfo’s in-depth reviews, giving them the knowledge and insight they need to make intelligent decisions.

Receive Exceptional Customer Support

Customer support is essential to any software solution, and Zoominfo recognizes the importance of providing exceptional support to its users. With ZoomInfo, businesses can expect dedicated customer support to address any queries or concerns.

Whether it’s onboarding assistance, technical support, or guidance on maximizing the platform’s features, Zoominfo’s customer support team is readily available to provide assistance and ensure a smooth user experience.

Businesses can rely on Zoominfo’s customer support to help them make the most of the platform and achieve their sales and marketing goals.

Engage Customers

Effective client engagement is essential for increasing conversions and establishing long-lasting bonds. Businesses are given the resources and information they need by Zoominfo to engage customers in a meaningful and personalized way. The sales and marketing teams can easily interact, harmonize their messaging, and produce audience-relevant campaigns thanks to its unified engagement platform.

By leveraging Zoominfo’s advanced search capabilities and contact enrichment features, businesses can tailor their outreach, deliver relevant content, and build connections that result in higher engagement and improved conversion rates.

Convert Buyers at the Speed of Demand

Speed is crucial in the hectic corporate world of today. Zoominfo offers real-time data and insights that help businesses swiftly convert customers. Businesses are better able to spot opportunities and connect with customers at the ideal time when they have up-to-date information on the company and decision-makers.

Zoominfo’s accurate and reliable data ensures that businesses can strike while the iron is hot, delivering timely and compelling messages that capture buyers’ attention and drive them toward making purchasing decisions.

By leveraging the speed and agility offered by Zoominfo, businesses can stay ahead of the competition and seize opportunities as they arise.

Scale Your Business

As businesses grow, scalability becomes a critical factor for success. Zoominfo offers the scalability businesses need to expand their customer base and drive revenue growth. With its vast database and comprehensive coverage, Zoominfo can support businesses at various stages of growth.

Whether it’s targeting new markets, expanding into new industries, or reaching out to a broader audience, Zoominfo provides the necessary resources and insights to fuel expansion.

Businesses may safely explore expansion prospects and extend their operations by utilizing Zoominfo’s scalable platform without sacrificing data quality or engagement techniques.


Zoominfo review: Why you should use it?

Zoominfo enables organizations to maximize the effectiveness of their sales efforts with its extensive database, smooth Salesforce connectivity, and priceless LinkedIn insights. Zoominfo is further established as a time-saver and reliable ally in navigating the evolving B2B market thanks to the opportunity to design outbound campaigns, read in-depth evaluations, and get excellent customer service.

Zoominfo is the answer to help you meet your objectives, whether you’re a sales representative, a sales team, or a startup company looking to reach your target audience and convert leads. Don’t miss out on the opportunity to harness the power of accurate contact information, personalized outreach, and real user experiences with Zoominfo.


Frequently Asked Questions

How can Zoominfo help us save time?

By offering a vast database and advanced search capabilities, Zoominfo saves time for sales teams by providing accurate contact information and enabling personalized outreach, eliminating the need for manual research and guesswork.

Can I export data from Zoominfo?

Zoominfo allows users to export data, empowering businesses to integrate the acquired information into their CRM or other systems for seamless lead management.

How can I cancel my Zoominfo subscription?

For cancellation inquiries, it’s best to reach out to Zoominfo’s customer support directly.

Zoominfo Review, Pricing, Features with Pros and Cons
Zoominfo Review, Pricing, Features with Pros and Cons