The main difference between Keap and Salesforce is that Keap offers a free plan but Salesforce does not offer this.
In this versus, we compare Keap vs Salesforce in-depth to help you choose one of them. If you want to know more details, we recommend you to read our Keap review and Salesforce review.
However, you can also directly find the Best Customer Relationship Management (CRM) Software, we list them by ranking (based on our review rating), you can find all the comparisons we made and we explain how you should choose the proper one.
Here is what we will talk about in the rest of this article:
Quick overview
Keap vs Salesforce at a Glance
To make your choice quick and efficient, here is a short summary about our comparison of Salesforce vs Keap. Find out their ratings, features, prices and then discover the winner of the versus.
Pros and Cons comparison
Keap Review – Small Business CRM and Automations
Salesforce Review – The Customer Company #1 CRM
Specifications comparison
Details | Keap | Salesforce |
---|---|---|
Features | Multiple Integrations / Multiple Marketing Automation / Reporting and Analytics / Small Business Automation / Small Business CRM / Templates and Customization / Webinars and Training Resources | Add-ons Features / Integrated Business System / Lead Management |
Best suited for | Small businesses | Mid size businesses, Large enterprises |
Website languages | English | English |
Website URL | Visit official website | Visit official website |
Support link | Support page | Support page |
Support email | contact@keap.com | contact@salesforce.com |
Live chat | Yes | Yes |
Company address | Chandler, Arizona | Salesforce Tower, 415 Mission Street, 3rd Floor, San Francisco, CA 94105 |
Year founded | 2001 | 1999 |
Pricing comparison
Compare the price between Keap vs Salesforce
Find out which software has the best valuable pricing, which one offers a free trial and money back guarantee.
Pricing comparison | Keap | Salesforce |
---|---|---|
Pricing range | From $159 to $229 per year | From $25 to $300 per month |
Pricing types | Annual subscription / Monthly subscription | Annual subscription / Monthly subscription |
Free plan | Yes | No |
Free trial | Yes, 14 days | Yes, 30 days |
Money back guarantee | No | No |
Pricing page link | See plans | See plans |
Keap Pricing details
Keap offers pricing plans that cater to the varying needs of businesses. The Pro plan is available at $159 per month and provides essential CRM features such as contact management, appointment scheduling, automation, and email marketing.
It is suitable for small businesses looking to streamline their customer management processes. The Max plan, priced at $229 per month, includes advanced features like sales pipeline automation, lead scoring, and advanced reporting.
Both plans come with a free trial, allowing users to explore and experience the features before committing.
Keap’s pricing structure ensures that businesses of all sizes can access their powerful CRM platform and benefit from enhanced customer management and automation capabilities.

Pro ($159 /mo)
- Email marketing
- Appointments
- Quotes, invoices & payments
- Landing pages & online sales
- Lead & client management (CRM)
- Text marketing
- 1500 contacts and 2 users
- Additional users are $29 each
- Sales & marketing automation
- Dedicated phone line (US & Canada)
- Automated lead capture & follow-up
- Sales pipeline & analysis
Max ($229 /mo)
- Lead scoring
- Multi-page Landing pages
- Promo codes
- Additional users are $29 each
- Upsells and discounts
- Advanced reporting
- Text marketing
- 2500 contacts and 3 users
- Everything in Pro
- Lead Source attribution
- Marketing Analytics
Salesforce Pricing details
When it comes to acquiring Salesforce’s Customer Relationship Management (CRM), you have the option of selecting from one of four unique subscription packages. Essentials, Professional, Enterprise, and Unlimited are the different tiers available. The Essentials plan is the only one that can be purchased on a month-to-month basis; in order to purchase any of the other plans, you are forced to sign an annual contract.
Since the Salesforce CRM is a full set of tools, the prices below are just suggestions. The price of this system could go up by a lot, depending on what you need. For example, Pardot, Quip, Einstein AI, and Sales Dialer are some other additions that can be bought separately. If you want training and help with implementation, it will cost you more.

Essentials ($25 per month):
- Up to 10 users
- Manage contacts, leads, tasks, and opportunities
- Lead auto-assignment
- Duplication prevention
- Automatic web lead capture
- Email marketing
- Custom reports and dashboards
- Outlook/Gmail integration
- Salesforce app
Professional ($75/user/month):
- All of the features in Essentials
- Pipeline management
- Lead registration, Rules-based lead scoring
- Collaborative forecasting
- Mobile app
- Ordering and quoting
- Developer sandbox and permissions
Enterprise ($150/user/month):
- All of the features in Professional
- Automated workflow and approval
- Territory sales teams
- Advanced reporting, opportunity scoring
Unlimited ($300/user/month):
- Enterprise plus sales engagement hub
- 24/7 customer support
- Sales help with the Einstein AI tool
- Sales cadences