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Submagic

Submagic

Submagic: Create captivating short-form videos in seconds with AI.

#1 dans Video repurposing
2 min read · Updated 10/6/2025
Submagic homepage screenshot

At a glance

Quick overview for Submagic: rating, pricing summary, key features, and highlights.

Ciroapp review

4.4
Efficient AI video tool with outstanding support.

We’ve found that Submagic delivers impressive time savings and provides creators with highly accurate AI captions, making it a powerful resource for professional short-form video creation. The robust customer service team consistently earns excellent feedback for swift and professional resolutions. Overall, we recommend Submagic highly for individuals and teams prioritizing efficiency and reliable human support.

Pros

  • Pro:Dramatically reduces editing time for subtitles (up to 80 minutes saved per video).
  • Pro:Customer support is highly responsive, attentive, and consistently professional.
  • Pro:High dictation accuracy, reliably handling jargon and various accents.
  • Pro:The platform is intuitive and very easy to use for daily content creation.

Cons

  • Con:The free trial is limited, requiring a paid plan to remove the mandatory export watermark.
  • Con:Users desire more customization, such as the ability to replace video/re-sync captions without re-editing.
  • Con:Some advanced features are siloed and not broadly accessible across all paid plans.
Free trial
Yes
Range: $12–$69/member/monthFree plan, Monthly subscription, Yearly subscription
This section is a summary. Detailed sections about features, use cases, pricing, and reviews follow below.
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Submagic review, pricing, features, pros & cons

Are you tired of spending precious hours editing short videos that often fail to capture attention? Submagic understands this frustration. This AI video editing tool turns your raw footage into viral shorts in just three clicks.

It truly helps you save time and instantly boost your audience engagement. ✨

What is Submagic?

Submagic is an all-in-one platform for effortless short-form video creation. It’s the new, fast way to edit videos and create captivating shorts that drive conversions. This powerful AI tool is widely trusted, used by over three million creators, and loved by established companies.

✅ Submagic is specifically designed to give teams and businesses everything they need to create professional and viral content much faster.

Submagic Key Features

✨ AI-Powered Captions for Global Accessibility

You can instantly boost your video accessibility using our beautiful, AI-powered captions. Submagic offers 99% accuracy, vastly reducing the need for manual corrections. This ensures your content is fully engaging, even when viewers watch without sound.

The platform supports caption generation in 48 different languages. For professional creators, you can access trendy animated captions and create custom caption templates. Advanced tools allow for the global translation of your captions and the use of a custom words dictionary to ensure brand accuracy.

✨ Text-Based Editing for Maximum Speed

Tired of long, clunky editing sessions? Submagic lets you trim your videos as easily as editing text. This powerful feature completely transforms your workflow.

It literally speeds up the process, potentially saving you more than 10 hours every week. The system automatically identifies and removes pauses and filler words in your audio. You can effectively cut silences and eliminate bad takes just by deleting their corresponding text.

This makes video editing intuitive, fast, and highly efficient.

✨ Dynamic Visuals and Story Amplification

Keep audiences captivated and prevent them from scrolling past your content. Submagic offers multiple visual tools to amplify your story. You can add engaging B-Roll footage to enhance your core message, which immediately increases overall engagement.

To keep viewers hooked, the platform includes beautiful transitions and dynamic Auto-Zooms. You can also incorporate Images & GIFs, Sound Effects, and Background Music directly into your video project. This layering of visual elements makes your content look professional and polished.

✨ Instant Content Repurposing Engine

You don't need to film new content to gain new viewers. Our AI instantly turns your existing long videos into impactful, viral shorts. The system intelligently extracts the best, most engaging moments from your longer footage.

This capability streamlines your content production dramatically. Whether you are working with a source video that is minutes long, the AI finds the clips that are most likely to drive conversions. This single-click automation allows creators to focus on generating quality source material rather than spending time manually clipping short segments.

✨ Audience Retention and Quality Refinement

Submagic uses specialized AI features designed to dramatically boost video engagement rates by over 50%. This starts with creating powerful, AI-powered hooks that immediately grab attention. These hooks are designed to stop the scroll right from the first few seconds.

For professional polish, tools like AI Eye Contact Correction ensure that speakers appear to look directly at the camera at all times. Additionally, the platform provides studio quality clean audio processing to make sure your message is delivered clearly and professionally. You can also generate AI hook titles and auto descriptions for better visibility.

✨ Scaling, Branding, and Workflow Automation

For businesses and growing teams, Submagic provides robust organizational features to maintain brand consistency and scale production. You can easily add your logos and custom brand assets to all exported videos. The system allows you to create multiple custom templates, ensuring a unified visual identity across all your channels.

When quality is paramount, the platform provides output up to 4K resolution at 60 FPS. The Video Editing API is also live, allowing users to automate their entire editing workflow completely. Businesses receive priority support and rendering services to manage high video volume easily.

Use Cases

✨ Boosting Viewer Engagement and Retention

Your videos must capture attention quickly to succeed on social platforms. Submagic uses AI to create effective hooks that stop the audience from scrolling right past your content. The tool instantly enhances your visual storytelling with effective B-Roll footage.

Keep viewers watching until the end with dynamic zooms and smooth transitions. These professional features boost your video engagement by over 50%. You can create captivating shorts that consistently stand out in busy feeds.

🔄 Repurposing Long-Form Content Instantly

Do you have valuable long videos like webinars, interviews, or podcasts? Submagic turns this existing content into powerful, viral short clips with just one click. The AI identifies and extracts the best moments for you.

This dramatically streamlines your content production process. You can instantly multiply your content output without needing extra recording or intensive editing hours. This strategy helps existing content reach new audiences rapidly.

🌍 Achieving Accessibility and Global Reach

To maximize your audience, your videos must be accessible even when the sound is off. Submagic provides beautiful, AI-powered captions with 99% accuracy across 48 languages.

This ensures your content is fully accessible globally, significantly boosting visibility. For professional accounts, you can enhance trust further using features like AI Eye Contact Correction and global caption translation to serve diverse viewers.

⏱️ Streamlining the Editing Workflow for Creators

Editing fillers and awkward silences usually takes significant time. With Submagic, you can cut silences and filler words by editing the video text just like a document. This feature aims to save you an estimated 10 hours every week.

The entire process converts raw footage into polished, viral shorts in just three clicks. This efficient approach allows you to focus more on creating content and less on tedious post-production work.

⚙️ Scaling Video Production for Agencies and Teams

Media agencies and growing businesses frequently need high volume output that adheres to strict brand guidelines. The Business + API plan supports high-volume content, up to 100 videos a month per member.

You can easily add logos and other brand assets to every export. Teams can also create up to 10 custom templates to ensure visual consistency across all client or company channels. Priority support and rendering are included for faster delivery.

✅ Problem → Approach → Outcome: Perfecting Speaker Delivery

Problem: A speaker records great info but seems distracted or looks slightly off-camera. The audience often notices small imperfections, which reduces viewer trust.

Approach: Use the Pro plan’s AI Eye Contact Correction feature and studio quality audio cleaning. Simultaneously, leverage text-based trimming to remove the 'ums' and stutters.

Expected outcome: The final short looks highly professional. The speaker appears fully engaged and the audio is crystal clear, making the message instantly more impactful.

Pricing Overview for Submagic

Pricing range
$12–$69/member/month
Pricing types
Free plan, Monthly subscription, Yearly subscription

Submagic uses a per member per month pricing model, offering significant savings of up to 41% when billed annually. Plans range from $12/member/month for individuals to $69/member/month for the full Business tier, billed monthly.

Plans & Pricing

Starter

Monthly$19
Yearly$12
15 videos/member/month (Max 2 minutes/video)
  • No Watermark
  • Auto captions AI
  • Free b-rolls & audio
  • Text-based trimming
  • Export in 1080p & 30 FPS
  • API & Integrations (10min/mo)
Start now

Pro

Monthly$39
Yearly$23
40 videos/member/month (Max 5 minutes/video)
  • All Starter features
  • Trendy animated captions
  • Custom caption templates (3 templates)
  • Storyblocks B-Rolls & Audio
  • Remove bad takes & silences
  • Generate AI hook titles
  • Studio quality clean audio
  • Translate captions globally
  • + 2 more features
Start now

Business + API

Monthly$69
Yearly$41
100 videos/member/month (Max 30 minutes/video)
  • All Pro features
  • Export in 4k & 60 FPS
  • Create 10 custom templates
  • Add logos & brand assets
  • Custom words dictionary
  • Priority support & rendering
  • API & Integrations (100min/mo)
Start now

Submagic costs between $12 and $41 per member per month, billed annually, across three scalable plans: Starter at $12, Pro at $23, and Business + API at $41.

We structure our plans to fit your content needs, whether you are an individual creator or a large team. Here is a breakdown of what each plan offers.

Starter

Price: $12/member/month (billed yearly) or $19/member/month (billed monthly) Websites Supported: Not explicitly stated Best For: Individuals to start with video creation Refund Policy: Not explicitly stated Other Features:

  • 15 videos per member/month
  • Maximum video duration of 2 minutes
  • No Watermark on exports
  • AI Auto captions and text-based trimming
  • Free B-rolls & audio
  • Export in 1080p and 30 FPS

This plan is ideal if you are just beginning to create short video content. It covers all the essentials for generating professional shorts on a limited monthly budget. You get core AI tools without having to worry about a visible watermark on your videos.

Pro (Professional)

Price: $23/member/month (billed yearly) or $39/member/month (billed monthly) Websites Supported: Not explicitly stated Best For: Pros to create impactful shorts with AI Refund Policy: Not explicitly stated Other Features:

  • 40 videos per member/month
  • Maximum video duration of 5 minutes
  • Storyblocks B-Rolls & Audio (upgrade)
  • AI Eye Contact Correction and global caption translation
  • Studio quality clean audio and AI hook title generation
  • Trendy animated captions and custom caption templates

The Pro plan is clearly marked as the most popular choice among users. If you are a professional creator needing more videos and advanced AI features, this plan provides significant production improvements. The inclusion of AI Eye Contact Correction and global translation makes content truly impactful.

Business + API

Price: $41/member/month (billed yearly) or $69/member/month (billed monthly) Websites Supported: Not explicitly stated Best For: Teams to scale video production with ease Refund Policy: Not explicitly stated Other Features:

  • 100 videos per member/month
  • Maximum video duration of 30 minutes
  • Export in 4K and 60 FPS
  • Priority support and rendering
  • Add logos & brand assets
  • Create 10 custom templates
  • Custom words dictionary

Scale up your video operations with the Business + API plan. It supports massive production volumes with long-form video capabilities. This plan is designed for growing teams who require deep customization, brand adherence, and top-tier performance features like 4K export and priority service.

Ready to get started? Submagic offers a great way to try before you commit! You can test the platform right now with 3 free videos, and no credit card is required to begin. This helps you ensure Submagic is the perfect fit for your video creation workflow.

User Reviews

Users praise Submagic overwhelmingly for its high efficiency and impressive AI capabilities. Many report dramatic time savings, sometimes reducing subtitling effort from 90 minutes to only 10 minutes.

The dictation accuracy is consistently highlighted as excellent, performing well even with complex scientific jargon or strong accents, confirming the tool’s core promise. A major strength is the customer support; staff members like Stefan and Delton are frequently mentioned for providing swift, professional, and attentive service, often resolving complicated issues quickly.

However, feedback is not entirely positive. Some users express frustration that the “free trial” is misleading since video export is blocked by a massive, unavoidable watermark unless a subscription is purchased.

There were also concerns about account access and unauthorized billing, illustrating structural payment issues the company has committed to resolving. Despite these financial frustrations, the widespread consensus is that Submagic is a powerful and reliable AI tool.

🏆

What users say elsewhere

Elias V.
· Trustpilot
5.0 / 5

I received the quickest and most excellent service from Stefan at 12:38 a.m. on Sunday morning! He solved my problem promptly and proactively anticipated my worry about running out of credits. Thank you very much, Submagic support team.

Arjun S.
· Trustpilot · Aug 22, 2024
5.0 / 5

It is easily the best tool in the market for subtitles. It reduced my editing time from 90 minutes down to just 10 minutes, with exactly the look I wanted. Great product by team Submagic.

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Why use Submagic?

Ready to transform your editing workflow and finally create high-performing videos? Submagic helps you get better results while saving significant time. Choose Submagic to optimize your content creation approach. 💡

  • Maximize Accessibility and Reach: Leverage beautiful, AI-powered captions with 99% accuracy across 48 languages. This ensures your videos are fully accessible even with the sound off, which automatically boosts your overall visibility.
  • Stop the Scroll Instantly: The platform creates effective, AI-powered hooks designed to immediately hold audience attention from the first seconds. It also enhances your visual storytelling with engaging B-Roll footage and seamless transitions.
  • Achieve Extreme Efficiency: Submagic speeds up your editing process dramatically, aiming to save you an estimated 10 hours every week. You can easily cut silences and filler words by editing your videos as simply as editing text.
  • Repurpose Long Content: Instantly turn your existing long videos into impactful, viral shorts. The AI extracts the best moments for you, streamlining your content production with ease.
  • Boost Viewer Engagement: Keep viewers captivated with professional features like dynamic zooms and smooth transitions. High-performing shorts created with Submagic can boost your video engagement by over 50%.

Ready to transform your workflow with Submagic?

Try it nowView pricing

Frequently Asked Questions

How does the free trial work, and do I need a credit card to start?

You can try Submagic by processing three free videos without needing to provide a credit card. However, be aware the free export option applies a large, mandatory watermark to the finished video file.

Is Submagic priced per user or based on the number of videos I create?

Submagic uses a 'per member per month' pricing model. You pay a set amount per team member, and each member then receives a specific quota of videos they can create each month.

What are the maximum video length and monthly limits for the standard plans?

The Starter plan processes 15 videos up to 2 minutes long monthly. The Pro plan allows 40 videos up to 5 minutes long. The Business + API plan offers the highest volume at 100 videos, each up to 30 minutes long.

Can I get a refund if I cancel my subscription?

The official site does not explicitly state a money-back guarantee or public refund policy. It is recommended to consult the full Terms of Service for specific rules regarding billing and cancellation.

How many languages does the AI captioning support for global accessibility?

Submagic's AI-powered captioning offers high accuracy across 48 different languages. This feature helps maximize your content’s accessibility and global reach, even when viewers watch with the sound off.

How do API usage limits work across the different paid plans?

The Starter and Pro plans include 10 minutes of API access per month. Users on the top-tier Business + API plan receive a much higher limit of 100 minutes of API usage monthly.

Which plan is best suited for growing teams and agencies?

The Business + API plan is designed specifically for teams needing to scale video production with ease. It offers the highest video quotas, 4K export quality, and unlimited users per workspace.

How many team members can be included in the different workspace plans?

The Starter plan is intended for individual users (1 user). The popular Pro plan supports up to 3 users, while the Business + API plan permits unlimited users within the workspace.

Can I use my custom brand assets and fonts on my videos?

The Pro plan allows for 3 custom caption templates; however, the ability to add your logos, brand assets, and custom fonts is included only in the Business + API plan.

What level of customer support is included with the subscriptions?

Submagic is praised by users for its responsive support team. However, priority support and faster rendering times are benefits reserved exclusively for users on the Business + API plan.

What is the key difference between monthly and annual billing?

Choosing monthly billing provides greater flexibility, but annual billing offers significant savings. Depending on your plan, annual payment can lead to discounts of up to 41%.

What happens if I need more videos than my monthly quota allows?

The site outlines strict limits for each plan, but does not detail automatic overage charges. If you consistently require production volumes above the standard limits, you can contact the sales team to set up a Custom Plan.

Does Submagic provide specific details on its data security or hosting?

Information regarding specific data hosting locations, security protocols, or compliance certifications is not explicitly stated on the official site.

Can the tool help me repurpose existing long-form content?

Yes, a core feature of the platform is instantly turning existing long videos into impactful, viral shorts. The AI extracts the best moments, significantly streamlining your content production.

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