Sellfy vs Subbly

Sellfy and Subbly target different e-commerce niches, causing common buyer confusion. Sellfy is an all-in-one solution built for rapid creator sales with zero transaction fees. Subbly solves complex subscription migrations and sophisticated ongoing subscriber management.

Sellfy
Sellfy

Zero fees, simple selling for creators.

Ciroapp review
4.6
#2 in Ecommerce

We found Sellfy to be an incredibly efficient, all-in-one platform tailored for creators who prioritize simplicity and cost savings. Its zero-transaction-fee model and built-in marketing tools offer exceptional value, starting at just $22 per month when billed annually. Overall, we confidently recommend Sellfy for easily scaling digital or physical product sales while maintaining total control.

Pros

  • No platform transaction fees, improving profitability immediately.
  • Extremely fast setup and user-friendly interface for first-time sellers.
  • Supports digital, subscriptions, physical, and high-quality print-on-demand products.
  • Includes essential growth tools like affiliate marketing and conversion features.

Cons

  • Limited payment processing options (primarily Stripe and PayPal Business).
  • Store designer offers basic functionality for advanced users seeking complex customization.
  • Users report difficulty when trying to implement additional languages.
  • Custom shipping labels cannot be fully branded.
Pricing
$29/mo
Free trial14 days
Money-back30 days
Best for
Digital creators selling courses, music, or large design files (up to 20GB), Solo entrepreneurs seeking an all-in-one platform without high transaction fees, Businesses wanting to quickly launch zero-inventory merchandise via print-on-demand
Subbly
Subbly

Built for subscription power, backed by great support.

Ciroapp review
4.3
#4 in Ecommerce

We analyzed Subbly's unique position as a dedicated subscription platform, noting its deep feature set designed specifically for recurring revenue models and migration needs. While pricing lacks public transparency and the site builder is somewhat basic, its high-tier tools and exceptional, video-backed customer service stand out. Overall, this is a highly functional tool ideal for specific subscription-box needs.

Pros

  • Built specifically for subscription box management, not as an add-on.
  • Exceptional, knowledgeable, and responsive customer service that provides demonstration videos.
  • Powerful marketing and incentive tools (trials, funnels, automations, coupon controls).
  • Offers sophisticated, proprietary features like Predictive Churn AI in top-tier plans.

Cons

  • Specific plan pricing is not publicly listed, lacking financial transparency.
  • The integrated site builder is rigid compared to other drag-and-drop website tools.
  • Customer support is inconsistent or unavailable during weekend hours.
  • Advanced features (like Stripe integration and branding removal) are reserved for premium tiers.
Pricing
Not explicitly stated
Free trial7 days
Money-back
Best for
Established subscription businesses migrating from complicated or expensive legacy systems, Teams focused on maximizing recurring revenue and managing churn metrics closely, Merchants needing payment processor options beyond just Stripe and PayPal
Quick verdict
Choose Sellfy if you are a digital creator or artist needing an affordable store with 0% platform transaction fees on all sales
Choose Subbly if your main business model is recurring revenue, requiring powerful subscription billing and migration help

AboutSellfy

Sellfy is an ideal, all-in-one platform built specifically for skilled creators and modern online businesses. It focuses on simplicity without sacrificing the results you need. If you hate complexity, Sellfy makes getting started easy.

You can upload and sell almost anything right away. This includes digital downloads like courses, music, art, and videos. You can also manage complex needs like physical products inventory or use the simple print-on-demand service. Sellfy helps you replace multiple tools with one efficient dashboard. 💡

AboutSubbly

Subbly provides a focused pathway for moving your operations. While the specific function is not detailed, it clearly serves businesses seeking operational change. We know that many clients have Switched from their previous platforms to use this solution. It is built for companies needing an efficient way to transfer their services or data.

Highlights

Quick winners by category at a glance.
Ease of Use
Both Sellfy and Subbly are praised for fast setup and user-friendly interfaces, especially for first-time sellers.
Tie
Feature Set
Sellfy offers breadth (P-O-D, digital); Subbly offers depth (advanced subscription funnels, migration tools).
Tie
Value for Money
Sellfy offers powerful built-in marketing tools and 0% transaction fees, providing superior long-term ROI.
Customer Support
Both Sellfy and Subbly provide responsive 24/7 dedicated support via email and chat for paid users.
Tie
Integration Options
Subbly supports more payment processors (Braintree, Authorize.net) and generalized Zapier automation.
Subscription Handling Logic
Subbly is purpose-built for recurring revenue, offering superior billing controls and subscriber dashboards.

Feature Comparison

Compare key features side by side
Core Business Focus
Sellfy:Creator Sales (Digital/P-O-D)
Subbly:Subscription E-commerce
Tie
Platform Transaction Fees
Sellfy:0%
Subbly:Standard rate (not specified as zero)
Sellfy
Free Trial Duration
Sellfy:14 days
Subbly:7 days
Sellfy
Subscription Model Support
Sellfy:Yes (Digital Subscriptions)
Subbly:Yes (Core Function)
Tie
Print-on-Demand (Built-in)
Sellfy:Yes
Subbly:No
Sellfy
Physical Product Inventory Mgmt
Sellfy:Yes
Subbly:Focused on services/boxes
Subbly
Migration Service Available
Sellfy:Yes (Product/Design, Premium plans)
Subbly:Yes (Free, Guided Migration)
Tie
Max Product File Size
Sellfy:Up to 20GB
Subbly:Not explicitly stated
Sellfy
Built-in Email Marketing
Sellfy:Yes (Up to 50k credits)
Subbly:No (Relies on integration)
Sellfy
Upselling & Affiliate Tools
Sellfy:Yes (Built-in)
Subbly:Yes (Funnels/Add-ons)
Tie
Website Embedding/Widgets
Sellfy:Yes (Widgets/Cart)
Subbly:No (Focus on full site)
Sellfy
Supported Payment Gateways
Sellfy:Stripe, PayPal only
Subbly:Stripe, Authorize.net, Braintree, PayPal
Tie
Revenue Limit (Annual)
Sellfy:Yes (Up to $200k, forced upgrade)
Subbly:No stated revenue caps
Sellfy
Workflow Automation (Zapier)
Sellfy:Limited/Internal
Subbly:Yes (Zapier Integration)
Subbly
Custom Cancellation Reasons
Sellfy:No
Subbly:Yes
Subbly
Feature Comparison Summary
7
Sellfy
5
Ties
3
Subbly

Features Overview

We highlight the main differences and pick a winner for each feature.

Platform Transaction Fees

Sellfy offers 0% platform transaction fees; Subbly pricing implies standard merchant fees apply.

Sellfy

Sellfy charges 0% platform transaction fees on all sales across every paid plan. This zero-fee structure significantly increases your profitability immediately. You will only pay the standard processing rates charged by Stripe or PayPal. Subbly does not advertise zero platform fees across its pricing tiers. This means that percentage transaction fees are likely charged by the platform itself. Sellfy offers better financial savings, especially for high-volume sellers needing to maintain profit margins. Subbly's true value lies in specialized subscription complexity. For a business processing $5,000 monthly, Sellfy offers considerable savings over any platform charging a 2% fee.

Subscription Management

Subbly is purpose-built for recurring billing; Sellfy enables basic digital subscriptions.

Subbly

Sellfy allows simple digital subscriptions for creators to stabilize their monthly income. This feature is integrated but not the platform's deepest focus. Subbly is architected entirely around recurring revenue models and robust subscriber lifecycle management. It includes advanced features like custom cancellation reasons. If subscriptions are secondary to your content sales, Sellfy works fine for simple needs. Subbly provides superior control over the subscriber experience. Growing subscription box businesses need Subbly's advanced metric tracking and sophisticated billing logic.

Migration Path

Subbly prioritizes seamless migration with free support; Sellfy offers migration help only for top tiers.

Subbly

Sellfy includes Product Migration assistance on Business and Premium plans to upload files. Premium users also get Store Design Migration service. Subbly offers a free, guided migration service for businesses moving from complicated systems. Reviewers confirm the transition is smooth and reduces downtime. Subbly removes major headaches for established businesses moving thousands of customer records. Sellfy's focus is on setting up a new creator store quickly. If you have an existing 500+ subscriber list, Subbly's dedicated migration support makes it the safer choice.

Digital Product Support

Sellfy handles very large product files; Subbly focuses on managing service access or small digital items.

Sellfy

Sellfy is built for digital creators, supporting unlimited products and massive file sizes. The Premium plan allows individual files up to 20GB. Subbly is focused on managing the subscriber relationship and billing complexity. It does not advertise extensive large file hosting capabilities. Sellfy is the ideal choice for delivering high-resolution media like 4K video courses or large music library downloads. Subbly excels elsewhere. Creators selling huge course bundles need Sellfy immediately to avoid using external file hosting services.

Built-in Marketing

Sellfy includes a full integrated marketing suite; Subbly requires Zapier integration for email marketing.

Sellfy

Sellfy features comprehensive, built-in marketing tools like upselling, cart abandonment recovery, and affiliate programs. It includes up to 50,000 email credits. Subbly supports internal funnels and growth add-ons, but crucial email marketing requires linking to third-party tools. It integrates via Zapier for broader needs. Sellfy offers an immediate, all-in-one solution without needing to integrate and pay for separate email services. This simplifies your tool stack. If maintaining simplicity is key, Sellfy’s unified paid plan ensures all your core growth tools are instantly ready.

Pricing Model & Limits

Sellfy caps annual revenue leading to upgrades; Subbly's low cost is more stable.

Subbly

Sellfy uses tiered pricing based on expected annual sales volume, capped at $200k on the top plan. Exceeding the cap triggers a 2% overage fee. Subbly appears to use a simpler feature-based model with plans ranging between $7-$24 monthly. This offers predictable operational costs. Sellfy's revenue-based model can feel restrictive and punishes rapid growth mid-year. Subbly allows for more steady budget forecasting. If your sales fluctuate or grow unpredictably, Subbly might offer less financial stress than worrying about Sellfy's revenue cap.

Payment Gateways

Subbly offers four gateways for flexibility; Sellfy focuses strictly on Stripe and PayPal.

Subbly

Sellfy is highly reliant on Stripe and PayPal Business for instant payouts globally. This limitation can exclude users in specific regions. Subbly supports Stripe, Braintree, Authorize.net, and PayPal for processing transactions. This range provides better flexibility for merchants. Subbly offers vital options for businesses that might require Authorize.net integration for existing enterprise accounts. Sellfy does not support this. If you operate in multiple regions or need non-standard payment methods, Subbly is the only viable choice here.

Business Types Supported

Sellfy handles physical goods and P-O-D; Subbly focuses strictly on recurring services or boxes.

Sellfy

Sellfy is a true all-in-one platform for digital, physical product inventory, and integrated print-on-demand services. Creators can launch custom merch easily. Subbly is designed specifically for managing subscriptions, typically recurring service access or curated box shipments. It lacks built-in P-O-D. Sellfy provides a wider variety of ways to monetize creative work beyond service access alone. Choose Sellfy for diverse product lines. An artist wanting to sell both commissioned digital art and t-shirts must choose Sellfy for its P-O-D integration.

Our Verdict

Objective guidance based on features, pricing, and user fit.

The decision between Sellfy and Subbly completely depends on your core business focus. If you primarily sell single products or courses, Sellfy is the clear answer for maximizing profit. If your business model rests solely on subscriptions, Subbly offers specialized tools you need. Both platforms deliver great value but specialize intensely in different e-commerce types. Sellfy’s great strength is making selling easy and affordable for content creators. You get instant payouts and 0% platform transaction fees on all sales, protecting your profit. Sellfy supports massive digital file uploads up to 20GB for large videos. Plus, Sellfy includes powerful, built-in marketing tools like upselling and affiliate programs. Subbly excels at the complex logic of recurring revenue models and subscriber maintenance. It offers a smooth, guided migration path if you are moving an existing subscriber base. Subbly centralizes subscriber data and billing, giving you powerful control over churn. Subbly also supports Braintree and Authorize.net, giving better payment flexibility than Sellfy. The key difference is the revenue mechanism. Sellfy focuses on product diversity and maximizing immediate cash flow by eliminating platform fees. Subbly focuses on customer lifecycle management and sophisticated billing tools. If you process high sales volume, Sellfy might force expensive upgrades due to its rigid revenue caps. Choose Sellfy if you are a creator prioritizing high margins, large digital product files, or print-on-demand services. Choose Subbly if your entire business relies on managing 500+ monthly subscribers. Subbly handles the complexity of recurring payments far more capably than Sellfy can.

Frequently Asked Questions

Which platform charges lower transaction fees: Sellfy or Subbly?

Sellfy charges 0% platform transaction fees, meaning you only pay the processor fee (Stripe or PayPal). Subbly does not advertise 0% fees, implying standard platform charges apply. Sellfy is significantly cheaper for high sales volume.

Is Sellfy or Subbly better for selling large video courses?

Sellfy is much better for large digital files like video courses. Sellfy supports individual file uploads up to 20GB on its Premium plan. Subbly does not specify limits and is not focused on large file delivery.

Does Subbly offer built-in email marketing like Sellfy?

No, Subbly relies on third-party tools and Zapier for email marketing automation. Sellfy includes built-in email marketing with monthly credit allowances up to 50,000.

Can I embed Sellfy or Subbly onto my existing blog?

Yes, Sellfy provides flexible widgets and buttons to embed the shopping experience onto any existing website. Subbly is designed more for a standalone storefront or full site management.

Which tool is better if I need to migrate an existing subscription business?

Subbly is strongly recommended for migration. Subbly offers free, guided migration support to ensure less downtime and cleaner data transfer. Sellfy limits migration assistance to its higher-priced tiers.

How do Sellfy's sales caps compare to Subbly's pricing model?

Sellfy rigidly limits your annual sales volume, requiring upgrades or 2% penalties if exceeded. Subbly uses a simpler pricing structure, which is more reliable and predictable as you scale.

Ready to Choose?

Both tools have their strengths. Choose based on your specific needs.