Compare

Pretty Links vs Software B

Choosing between Pretty Links and ThirstyAffiliates is a genuine dilemma for serious affiliates. Both automate link placement beautifully, saving massive time in content creation. Pretty Links excels at conversion optimization, while ThirstyAffiliates provides wider site coverage for empire builders.

Pretty Links
Pretty Links

Solid WordPress link toolkit

Ciroapp review
3.9
#2 in WordPress Affiliate Marketing Plugin

We see Pretty Links as a solid WordPress-based tool for managing and monetizing links, centralizing your affiliate strategy with auto-linking and branded cloaks. Overall, it offers strong value for content creators who want control and insight, though a limited public review base means some features require hands-on testing.

Pros

  • Centralized dashboard to manage unlimited links
  • Auto-link product mentions to affiliate URLs
  • Cloak links into branded, professional URLs
  • Real-time tracking with custom reports and GA integrations

Cons

  • Annual billing only (no monthly option)
  • Limited external review data (Trustpilot shows only 1 review, rating 3.7)
  • No Capterra data available in the provided inputs
  • Some features may require setup and hands-on testing to gauge value
Pricing
$99.6/month
Free trial
Money-back14 days
Best for
Digital entrepreneurs selling their own products via branded Stripe links, Marketers who prioritize A/B testing and optimization strategies over raw site count, Users requiring QR codes and omnichannel tracking for print or events
S
Software B
Ciroapp review

Pros

    Cons

      Pricing
      See pricing
      Free trial
      Money-back
      Best for
      High-volume affiliate marketers managing 6-10 niche websites, Global publishers needing country-specific Geolocation Redirects, Bloggers needing strict Amazon Associates TOS compliance
      Quick verdict
      Choose Pretty Links if you manage 1-5 sites and prioritize A/B testing, visual product displays, and features to sell your own digital products.
      Choose Software B if you need coverage for up to 10 WordPress sites, operate globally, and require strict Amazon compliance (Smart Uncloaking).

      AboutPretty Links

      PrettyLinks is a WordPress plugin for link management. It centralizes your affiliate strategy in WordPress, so you can optimize URLs before sharing them across blogs, emails, podcasts, and social feeds to drive more earnings. 💡 It’s built for content creators who want control over their links, including affiliates, bloggers, podcasters, course creators, and YouTubers.

      AboutSoftware B

      Highlights

      Quick winners by category at a glance.
      Feature Set
      Pretty Links excels at A/B testing and selling features, while ThirstyAffiliates focuses on scale and mandatory compliance tools.
      Tie
      Value for Money (Scale)
      ThirstyAffiliates provides licenses for up to 10 sites for the top price. Pretty Links only includes a license for 5 sites at that same price point.
      Conversion Optimization
      Pretty Links offers dedicated Split-Test Links and Advanced Conversion Reports critical for fine-tuning your revenue stream proactively.
      Compliance & Security
      ThirstyAffiliates includes specialized Smart Uncloaking critical for Amazon TOS compliance and link protection strategies.
      Automation
      ThirstyAffiliates includes Automatic Keyword Linking on all three plans. Pretty Links restricts this core automation to its mid-tier plan and above.
      Selling Own Products
      Pretty Links adds strong tools like visual Product Displays and QR codes for selling your own items through PrettyPay™.

      Feature Comparison

      Compare key features side by side
      Maximum Site Licenses
      Pretty Links:5 Sites
      Software B:10 Sites
      Software B
      Introductory Annual Price
      Pretty Links:$99.60 – $199.60
      Software B:$99.60 – $199.60
      Tie
      Standard Annual Renewal Price
      Pretty Links:Up to $499
      Software B:Up to $499
      Tie
      Automatic Keyword Linking
      Pretty Links:Yes (Marketer plan+)
      Software B:Yes (All plans)
      Tie
      Split-Test Links (A/B Testing)
      Pretty Links:
      Software B:
      Pretty Links
      Geolocation Redirects
      Pretty Links:Dynamic Redirects (General)
      Software B:True (PLUS plan+)
      Tie
      Dedicated Selling Feature (Stripe)
      Pretty Links:PrettyPay™
      Software B:ThirstyPay™
      Tie
      Visual Product Displays
      Pretty Links:
      Software B:
      Pretty Links
      QR Code Generation
      Pretty Links:
      Software B:
      Pretty Links
      Smart Compliance Uncloaking (e.g., Amazon)
      Pretty Links:Automatic Disclosures Only
      Software B:
      Tie
      Broken Link Checker (404s)
      Pretty Links:
      Software B:
      Tie
      Developer Tools Access
      Pretty Links:True (Super Affiliate)
      Software B:
      Pretty Links
      Google Analytics Integration
      Pretty Links:Dashboard Reports only
      Software B:Tight Integration (via MonsterInsights)
      Tie
      Proactive Link Fixer Script
      Pretty Links:
      Software B:
      Software B
      3rd Party API Import
      Pretty Links:General Import/Export
      Software B:Specific (Amazon Products API)
      Tie
      Feature Comparison Summary
      4
      Pretty Links
      9
      Ties
      2
      Software B

      Features Overview

      We highlight the main differences and pick a winner for each feature.

      Site Coverage & Scale

      ThirstyAffiliates supports double the websites for maximum scale and growth.

      Software B

      Pretty Links allows use on up to five sites with the top Super Affiliate plan. This is perfect for serious affiliates with several focused properties. ThirstyAffiliates supports use on up to ten sites on its ADVANCED tier for the same top price. If you run a large portfolio of niche sites, ThirstyAffiliates provides better scale coverage. Pretty Links focuses its top tier features on optimization rather than site count maximums.

      Conversion Optimization

      Pretty Links includes built-in A/B split-testing capabilities for crucial refinement.

      Pretty Links

      Pretty Links offers powerful Split-Test Links starting with the Marketer plan. This essential feature allows you to test offers or landing pages easily. ThirstyAffiliates does not list a dedicated split-testing feature in any of its plans. ThirstyAffiliates relies more on link fixing and geo-targeting for optimizing sales. Pretty Links is the clear choice if you prioritize robust, data-driven testing to fine-tune earnings.

      Global Targeting

      ThirstyAffiliates excels with dedicated location-based redirect controls.

      Software B

      Pretty Links uses standard dynamic redirects to manage traffic flow efficiently. Pretty Links ensures visitors go where you intend them to go quickly. ThirstyAffiliates offers specialized Geolocation Links starting on its PLUS plan. ThirstyAffiliates detects the visitor's country and redirects them to the regional affiliate link. This feature improves conversion rates dramatically for global affiliate marketing efforts.

      Keyword Automation

      ThirstyAffiliates includes automatic keyword linking across all of its paid plans.

      Software B

      Pretty Links includes vital Auto-Link Keywords functionality starting in the mid-tier Marketer plan. The Beginner plan offers basic features but lacks this core automation tool. ThirstyAffiliates includes Automatic Keyword Linking across all three tiers, starting with the BASIC plan. This makes ThirstyAffiliates better for single-site owners prioritizing automation on a tighter budget.

      Direct Selling Features

      Pretty Links offers more visual and proprietary features for selling your own products.

      Pretty Links

      Pretty Links focuses on the entrepreneur with its PrettyPay™ Links integration. This handles seamless Stripe payment processing for sales. ThirstyAffiliates also features ThirstyPay™ for branded checkouts via Stripe integration. Pretty Links adds compelling visual features like custom Product Displays and QR Codes for selling and promotion. Pretty Links treats selling your own products as a major aspect of its top-tier value proposition.

      Compliance Philosophy

      ThirstyAffiliates provides specific compliance tools, especially for Amazon and security.

      Software B

      Pretty Links helps ensure compliance with Automatic Link Disclosures, starting at the Marketer level. Pretty Links focuses on making links look branded and trustworthy to users. ThirstyAffiliates emphasizes link cloaking security and features Smart Uncloaking. This feature ensures affiliates meet strict Terms of Service (TOS) requirements of large partners. ThirstyAffiliates provides a better balance between security and required regulatory adherence.

      Advanced Reporting

      ThirstyAffiliates offers tighter Google Analytics integration via MonsterInsights.

      Software B

      Pretty Links provides Advanced Conversion Reports directly within the dashboard. Pretty Links offers useful charts and data insights to track link performance. ThirstyAffiliates delivers 'Amazing Reports' and tightly integrates with MonsterInsights. This integration pushes click events straight into Google Analytics for detailed analysis. If deep GA tracking is your core metric, ThirstyAffiliates is superior.

      Omnichannel Tools

      Pretty Links offers dedicated features for offsite promotion like QR codes and developer tools.

      Pretty Links

      Pretty Links’ Super Affiliate plan includes Developer Tools and Generate QR Codes. These tools extend your tracking and branding beyond traditional WordPress content. ThirstyAffiliates focuses primarily on optimization within the core WordPress site setup. ThirstyAffiliates’ strength is on-site optimization and global reach features. If you promote via print or need dev access, Pretty Links provides better specialized support.

      Pretty Links Pricing
      $99.6/mo

      Pretty Links costs between $99.60/year and $199.60/year with 3 plans: Beginner at $99.60/year, Marketer at $149.60/year, Super Affiliate at $199.60/year. Here's a quick look at the plans.

      Beginner

      Price: $99.60/year Websites Supported: 1 Site Best For: Designed for first-time affiliates who want a simple way to start earning Refund Policy: 14-day money-back Other Features:

      • Use on 1 Site
      • No Transaction Fees with PrettyPayTM
      • Advanced Redirect Types
      • Auto-Create PrettyLinks
      • Import and Export Links

      If you're starting out, Beginner offers a straightforward path to earning and keeps setup simple.

      Free trial
      Money-back
      Yes
      Pricing types (AI)
      Yearly subscription, Site license model, Introductory pricing
      Beginner
      Yearly: $99.60/year
      • Use on 1 Site
      • No Transaction Fees with PrettyPayTM
      • Advanced Redirect Types
      • Auto-Create PrettyLinks
      • Import and Export Links
      Use on 1 Site
      Marketer
      Yearly: $149.60/year
      • Use on up to 2 Sites
      • All Beginner Features
      • NEW: Link in Bio add-on
      • Auto-Link Keywords
      • Split-Test Links
      Use on up to 2 Sites
      Super Affiliate
      Yearly: $199.60/year
      • Use on up to 5 Sites
      • All Beginner and Marketer Features
      • Product Displays add-on
      • Developer Tools add-on
      • Generate QR Codes
      Use on up to 5 Sites
      Pretty Links pricing screenshot
      View Pretty LinksView Pretty Links pricing
      Software B Pricing
      $99.60–$199.60/year
      Free trial
      Money-back
      Pricing types (AI)
      Yearly subscription, Site license model, Introductory pricing
      View Software B

      Pricing Notes

      Context that may affect total cost of ownership.
      • Pretty Links offers deeply discounted introductory rates, with annual renewals costing significantly more (up to $499).
      • ThirstyAffiliates follows a similar introductory rate model, with full renewal prices generally matching Pretty Links' renewal costs.
      • Both Pretty Links and ThirstyAffiliates offer a risk-free 14-day money-back guarantee instead of a free trial.
      • ThirstyAffiliates offers coverage for twice the number of sites (10 vs 5) at the top $199.60 tier compared to Pretty Links.

      Pricing Head-to-Head

      Who offers better value at a glance.
      Cheaper starting price
      Free trial available
      Tie
      Refund policy
      Pretty Links
      Pricing models variety
      Tie
      Overall pricing winner
      Pretty Links

      User Reviews

      What users are saying about these tools
      Reviews Winner
      Pretty Links
      Pretty Links
      3.90 reviews

      Trustpilot shows PrettyLinks as a powerful WordPress link management and tracking tool with a 3.7 average from a small number of reviews. Reviewers praise features like customizable Product Displays, automatic link insertion, and robust tracking that helps startups and small entrepreneurs organize and monetize links.

      The tone on Trustpilot suggests real benefits for WordPress creators, with users noting ease of use and tangible improvements in engagement, while the overall volume of reviews remains modest. 🤝 For a more complete picture, Capterra data is sparse, but the combination of WordPress focus and a strong feature set positions Pretty Links as a solid option for growing affiliates.

      Alex D.
      · Trustpilot
      5.0 / 5

      One of the best marketing and organisation tools out there. It provides options for startups and small entrepreneurs.

      No reviews yet.
      Software B
      0 reviews
      No reviews yet.
      AI conclusion
      Both Pretty Links and ThirstyAffiliates receive strong user approval in the WordPress plugin ecosystem. Pretty Links users often praise its proprietary selling features and testing tools. ThirstyAffiliates receives high praise for its focus on compliance and robust link security.

      Our Verdict

      Objective guidance based on features, pricing, and overall fit.

      Choosing between Pretty Links and ThirstyAffiliates is a genuine affiliate marketing dilemma. Both tools automate link insertion and provide excellent reports and analysis. The best solution isn't clear-cut; it depends entirely on your specific monetization goals. Pretty Links is your go-to for conversion optimization mastery and direct sales. It includes essential Split-Test Links starting in the Marketer plan. Pretty Links lets you truly refine which offers convert best. Plus, Pretty Links offers crucial features like PrettyPay™ Links for entrepreneurs selling their own digital products. ThirstyAffiliates is the empire builder's choice because it offers coverage for up to ten sites. ThirstyAffiliates wins for the serious international affiliate because of its Geolocation Links. This critical feature sends visitors to the correct country-specific store, optimizing sales. ThirstyAffiliates also ensures Amazon TOS adherence with Smart Uncloaking. The deciding factor is simple: Are you an optimizer and seller, or a scaler and global publisher? Choose Pretty Links if visual promotion and A/B testing are core to your strategy. Pick ThirstyAffiliates if managing a larger portfolio or strict Amazon compliance is your main hurdle. Ultimately, both Pretty Links and ThirstyAffiliates offer massive time savings through automation. If you manage 5+ sites or target global traffic, ThirstyAffiliates is the stronger candidate. If you focus on testing conversions and selling with PrettyPay™, Pretty Links will be a better fit.

      Frequently Asked Questions

      Which software offers better value for money regarding site licenses?

      ThirstyAffiliates offers better value if you manage many sites. Its top tier covers ten sites for $199.60 annually. Pretty Links’ highest tier covers only five sites for the exact same price point. Both Pretty Links and ThirstyAffiliates are excellent tools, but ThirstyAffiliates provides wider coverage.

      Can I perform A/B split-testing with ThirstyAffiliates like I can with Pretty Links?

      No, ThirstyAffiliates does not list a dedicated split-testing feature for affiliate links. Pretty Links focuses on optimization and offers Split-Test Links from the Marketer plan up. If A/B testing affiliate offers is a must, Pretty Links is the better option.

      Which tool is better for ensuring Amazon Associates compliance and link security?

      ThirstyAffiliates is superior for compliance due to its specialized Smart Uncloaking feature. This allows you to meet Amazon's strict Terms of Service requirements. Pretty Links offers general link disclosures but lacks that specific uncloaking necessity.

      Does Pretty Links or ThirstyAffiliates offer better tools for selling my own products?

      Pretty Links provides slightly more robust selling features with the PrettyPay™ Links. It also includes visual Product Displays and QR Code generation for promotion. Both Pretty Links and ThirstyAffiliates integrate with Stripe for branded checkouts.

      Which software includes automatic keyword linking on its cheapest plan?

      ThirstyAffiliates includes Automatic Keyword Linking on its most affordable BASIC plan. Pretty Links restricts this critical automation feature to its mid-tier Marketer plan and above. For budget-conscious single-site owners, ThirstyAffiliates wins on automation access.

      Which tool is better suited for global affiliate marketing efforts?

      ThirstyAffiliates is strongly preferred for global efforts due to Geolocation Links. This feature automatically sends international visitors to the correct country-specific store. Pretty Links only offers general dynamic redirects, which is less precise for global strategy.

      Ready to Choose?

      Both tools have their strengths. Choose based on your specific needs.