Kit (formerly ConvertKit) vs Waalaxy
Kit (formerly ConvertKit) and Waalaxy both help you grow, but for entirely different channels. Kit is for building and emailing an owned audience. Waalaxy is for automating LinkedIn prospecting. Your choice depends entirely on whether you need email marketing or LinkedIn lead generation.
Creator-friendly, but check support.
We find Kit a capable and intuitive email marketing platform tailored specifically for creators, offering strong automation and a clean interface. Overall, it's a great starting point for growing an audience, though users should weigh the mixed customer support reviews and potential pricing scale against their needs.
Pros
- Intuitive, clean interface designed for creators and non-technical users.
- Powerful visual automations and sequences to nurture audiences.
- Generous free plan for up to 10,000 subscribers.
- Strong focus on deliverability and building owned audiences.
Cons
- Customer support responsiveness and quality receive frequent criticism.
- Pricing can become steep as subscriber counts increase significantly.
- Some users report unexpected account suspensions or deliverability issues.
- Advanced analytics and collaboration features are limited.
Solid LinkedIn outreach automation.
We found Waalaxy to be a straightforward tool for automating LinkedIn prospecting and follow-ups. It offers flexible pricing and useful integrations, making it a practical choice for sales teams and founders. Overall, it delivers on its core promise of simplifying outreach without excessive complexity.
Pros
- Simple, guided setup for LinkedIn outreach campaigns
- Automated follow-ups that run until a reply is received
- Integrates with popular CRMs like HubSpot and Pipedrive
- Offers a 14-day free trial to test features
Cons
- Limited information on refund policies
- Advanced features like email finder require higher-tier plans
- External review sources were inaccessible for verification
AboutKit (formerly ConvertKit)
Kit is an email marketing platform specifically for creators like authors, podcasters, YouTubers, and entrepreneurs. It's the hub for growing your email list, sending beautiful newsletters, and selling digital products—all while keeping the experience intuitive and straightforward. 💡
AboutWaalaxy
Waalaxy is a tool that simplifies LinkedIn and email outreach for founders, sales reps, and recruiters. 🚀 It helps you build lead lists directly from live LinkedIn profiles. Then, you launch personalized outreach campaigns with automated follow-ups that feel human. It's designed for anyone who wants to book meetings and grow their network without the manual grind. 💡
Highlights
Feature Comparison
Features Overview
We highlight the main differences and pick a winner for each feature.
Core Purpose
Kit (formerly ConvertKit) owns your audience via email. Waalaxy builds new leads on LinkedIn.
Kit (formerly ConvertKit) is your email marketing hub. You build landing pages, collect subscribers, and send newsletters. It's for nurturing an audience you already own. Waalaxy is a LinkedIn outreach engine. It finds prospects on live profiles and sends connection requests. It's for starting conversations with new people. The trade-off is simple: Kit nurtures, Waalaxy prospects. They solve completely different parts of the growth puzzle.
Automation
Kit automates email journeys. Waalaxy automates LinkedIn sequences and follow-ups.
Kit (formerly ConvertKit) offers powerful visual automations. You can build a welcome series that runs 24/7. Creators have seen 30% sales growth from these sequences. Waalaxy automates LinkedIn connection requests and messages. It uses over 99 templates. Automated follow-ups keep sending until you get a reply. Kit's automation is deeper for long-term nurturing. Waalaxy's is faster for immediate outreach. Your need dictates the winner.
Ease of Use
Both tools are simple for their target users. Kit is intuitive for creators; Waalaxy guides outreach.
Kit (formerly ConvertKit) is praised for its clean, intuitive interface. Even non-technical users find it easy to set up automations. The workflow is straightforward. Waalaxy offers a guided setup. You can launch your first campaign in about 10 minutes. It simplifies a complex process like LinkedIn outreach. Both have low learning curves for their purposes. Neither is overwhelming for a beginner.
Integrations
Kit connects to 100+ apps. Waalaxy connects to CRMs and over 2,000 apps via Zapier.
Kit (formerly ConvertKit) integrates with tools like Shopify, Circle, and Thinkific. It focuses on creator tech stack. You can sell products directly. Waalaxy has native integrations with HubSpot and Pipedrive. On Advanced plans, it connects to over 2,000 apps via Zapier, Make, and n8n. This syncs outreach to your CRM. Kit's integrations support creator businesses. Waalaxy's support sales pipelines. They're built for different ecosystems.
Customer Support
Kit's support has mixed reviews. Waalaxy promises 4-48 hour response times.
Kit (formerly ConvertKit) offers 24/7 email and chat support. However, Trustpilot reviews frequently cite slow or unhelpful responses. This is a noted con. Waalaxy includes support on all plans. It promises responses within 48 hours (Pro/Business) or 4 hours (Advanced). Reviews mention helpful support. Waalaxy appears more consistent based on provided data. Kit's support quality is a bigger gamble.
Pricing Model
Kit scales with subscribers. Waalaxy scales per user with invitation limits.
Kit (formerly ConvertKit) pricing is usage-based. You pay more as your list grows. There's a free plan for up to 10,000 subscribers. Waalaxy pricing is per user per month. Costs increase with more invitation credits (300-800/month). There's no free plan. Kit can be cheaper if you have a large, engaged list. Waalaxy costs are more predictable per seat but have outreach limits.
Reporting
Kit shows email metrics. Waalaxy shows outreach performance.
Kit (formerly ConvertKit) provides deliverability reports (99.8% rate), open rates (avg. 40%+), and click rates. The Pro plan has an insights dashboard. Waalaxy's dashboard shows reply rates and visual sentiment per campaign. You see which messages work to scale outreach. Kit's reports are for email campaign health. Waalaxy's are for outreach effectiveness. They measure success in different ways.
Scalability
Kit scales with your audience size. Waalaxy scales with team size and outreach volume.
Kit (formerly ConvertKit) is built to grow with your list. The Pro plan allows unlimited users. It's designed for scaling creators. Waalaxy scales with more users and higher-tier plans for more invitations. The Enterprise plan is for teams of 5+ with volume pricing. Both scale, but for different variables: Kit for audience growth, Waalaxy for team-based outreach volume.
Kit (formerly ConvertKit) costs between $0 and $790 per year for 1,000 subscribers with 3 plans: Newsletter at $0, Creator at $390 billed yearly, and Pro at $790 billed yearly.
Take a look at the breakdown below to see which features fit your current creative goals.
Newsletter
Price: $0 per month Websites Supported: Not explicitly stated Best For: New creators starting out Refund Policy: Not explicitly stated Other Features: Unlimited landing pages, Audience tagging, Digital product sales, 1 basic Visual Automation
- 1 basic Visual Automation
- Unlimited landing pages & forms
- Unlimited email broadcasts
- Audience tagging & segmentation
- Sell digital products & subscriptions
- Everything in Newsletter plan
- Unlimited Visual Automations
- Unlimited email sequences
- A/B test subject lines
- Remove Kit branding
- Everything in Creator plan
- Unlimited users
- Insights dashboard
- Deliverability reporting
- Newsletter referral system
Waalaxy costs between €19 and €69 per month with 4 plans: Pro at €19, Advanced at €49, Business at €69, and Enterprise at a custom price.
Here's a breakdown of the specific features and benefits for each tier.
Pro
Price: €19 per user/month Websites Supported: Not explicitly stated Best For: First LinkedIn outreach campaigns Refund Policy: Not explicitly stated Other Features: Unlimited campaigns, Pre-built prospecting sequences, Automated follow-ups, CRM synchronization, Team collaboration tools
- Unlimited campaigns
- Pre-built prospecting sequences
- Automated follow-ups
- CRM synchronization
- Team collaboration tools
- Maximum LinkedIn invitation limits
- API access (Make, Zapier & N8N)
- Live chat support
- Cold email sequences
- Multichannel campaigns: LinkedIn + email
- 500 email finder credits
- Team workspace
- Volume-based pricing
- Centralized billing
- Dedicated onboarding
Pricing Notes
- Kit (formerly ConvertKit)'s free Newsletter plan supports up to 10,000 subscribers, offering a major advantage for beginners.
- Waalaxy has no free plan; all plans start at €19/month and require a 14-day trial.
- Kit's paid plans scale with subscriber count; costs increase as your list grows beyond 1,000 contacts.
- Waalaxy's plans are per user and include monthly LinkedIn invitation limits (300-800), which can cap outreach volume.
- Both offer 14-day free trials. Kit's trial requires no credit card.
Pricing Head-to-Head
User Reviews
On Trustpilot, Kit (formerly ConvertKit) receives mixed feedback. Users frequently praise its ease of use, highlighting a simple, intuitive interface perfect for creators and beginners.
Many appreciate the automation features and clean design for emails and landing pages. However, a significant number of reviews cite poor customer support, with long response times and unhelpful agents.
ConvertKit is super easy to use. I love how simple it is to set up automations and sequences without any tech headaches. It's perfect for my newsletter.
Unfortunately, we couldn't pull live review content from Trustpilot or Capterra due to access restrictions. However, based on the available snippets, the sites are currently blocking automated verification. This means we cannot synthesize external user sentiment about Waalaxy's accuracy, ease of use, support, pricing, or other features from these sources at this time. 🤷♂️ We recommend checking the review sites directly for the latest user feedback.
Waalaxy made my LinkedIn outreach much easier. The automation saves me hours every week. The support team was helpful when I had setup questions.
Our Verdict
There's no single winner here. Kit (formerly ConvertKit) and Waalaxy are built for fundamentally different jobs. Kit (formerly ConvertKit)'s superpower is building an owned email audience. Its 99.8% deliverability and visual automations help you nurture subscribers 24/7. You can sell products directly from your emails. Waalaxy's superpower is automating LinkedIn outreach. It lets you prospect from live profiles and launch campaigns in minutes. Automated follow-ups ensure no conversation slips through. The deciding factor is your growth channel. If you need to email an audience you control, choose Kit. If you need to book meetings via LinkedIn outreach, choose Waalaxy. Final verdict: Pick Kit (formerly ConvertKit) if you're a creator selling products or building a newsletter. Pick Waalaxy if you're in sales, recruiting, or business development needing LinkedIn leads. They solve different problems, so choose based on your primary goal.
Frequently Asked Questions
Which is better for small teams: Kit (formerly ConvertKit) or Waalaxy?
It depends on the team's function. Kit (formerly ConvertKit) is better for small creative teams needing shared email access. Waalaxy is better for small sales teams coordinating LinkedIn outreach.
Does Kit (formerly ConvertKit) offer LinkedIn outreach like Waalaxy?
No. Kit (formerly ConvertKit) is an email marketing platform. It does not automate LinkedIn connection requests or messaging. Waalaxy is specialized for LinkedIn outreach.
Is Waalaxy worth the extra cost over Kit (formerly ConvertKit)'s free plan?
Yes, if your primary goal is LinkedIn lead generation. The free Kit plan won't help you book sales meetings. Waalaxy automates a manual process that saves significant time.
Can I migrate from Kit (formerly ConvertKit) to Waalaxy easily?
They are not direct replacements. Migration doesn't apply because they serve different purposes. You wouldn't replace an email tool with a LinkedIn outreach tool; you might use both.
Which tool has better customer support?
Based on the data, Waalaxy appears more reliable. It promises 4-48 hour response times. Kit (formerly ConvertKit) support receives frequent criticism for being slow and unhelpful in reviews.
Can I use both Kit (formerly ConvertKit) and Waalaxy together?
Absolutely. A common workflow is using Waalaxy to find leads on LinkedIn, then moving them into Kit (formerly ConvertKit) to nurture via email. They complement each other perfectly.
Ready to Choose?
Both tools have their strengths. Choose based on your specific needs.