Incogni vs Kanary
Incogni and Kanary are both excellent data privacy tools, but they solve very different problems. Incogni focuses on wide-scale automated data broker removal. Kanary is engineered for immediate, threat-specific response to doxxing and stalking. Choose your tool based on whether you need proactive scrubbing or reactive crisis defense.
Automated Privacy That Actually Works.
Incogni provides an efficient, set-it-and-forget-it method for comprehensive data broker removal. We found the hands-off process and reported results to be excellent, significantly reducing unwanted contacts for most users. Overall, the service is highly effective and saves significant administrative time.
Pros
- Automated and continuous process saves significant time.
- Users report dramatic reduction in spam calls and junk mail.
- Comprehensive coverage of over 420 data brokers.
- Clear dashboard and monthly progress reports.
Cons
- Not 100% effective; some stubborn data companies persist.
- The custom removal requests feature sometimes yields mixed results.
- No free trial is offered (only a 30-day guarantee).
- Some users reported initial difficulty contacting support.
Pros
Cons
AboutIncogni
Incogni is a powerful service designed to remove your personal data from data broker sites and people search sites. These companies maximize profits by aggregating and selling your details, often including highly sensitive information.
Instead of tackling this difficult process yourself, Incogni acts on your behalf. By signing an online authorization form, you grant them the right to demand removal.
They automatically send removal requests to hundreds of covered data brokers. The goal is simple: make exercising your right to data privacy completely hassle-free.
AboutKanary
Kanary Copilot is your personal guide for managing digital threats like doxxing and stalking. This automated tool handles online safety actions for you, working right from your device. ✅
This is the next project from a dedicated, small team that launched a data removal service in 2020. That service was loved by over 20,000 people. Copilot is designed to guide you through tough situations so you can keep shining in the digital world.
Highlights
Feature Comparison
Features Overview
We highlight the main differences and pick a winner for each feature.
Service Goal
Incogni offers broad, proactive scrubbing of your data against 420+ brokers. Kanary provides targeted, reactive plans against threats like doxxing.
Incogni is designed for comprehensive identity protection and spam reduction. It continuously targets the massive data broker industry automatically. Incogni requires only initial setup and then works hands-off to scrub your records. Kanary Copilot aims at immediate crisis response and personalized safety guidance. Kanary helps users execute specific actions, like Google Home Address Removal. This distinction is crucial when deciding between defense or proactive maintenance.
Pricing Structure
Kanary Copilot is permanently free, removing all financial barriers for users. Incogni requires an annual subscription for its continuous, automated service.
Kanary is available instantly at zero cost, focusing on accessibility for immediate threats. This free model makes Kanary the only choice for users with no budget. Incogni starts at $95.88 annually, offering better value over time. The Incogni subscription pays for automated, continuous requests to hundreds of sites. You are essentially paying Incogni for the massive quantity of administrative work they handle.
Data Broker Coverage
Incogni verifies removal across over 420 data brokers automatically. Kanary does not disclose specific removal coverage numbers.
The Incogni Standard plan covers 420+ data brokers with recurring removal efforts. Incogni Unlimited plans extend this coverage to 1,000+ additional sites via custom removal requests. Kanary's focus is on guided safety actions like mitigation of doxxing. Its data broker coverage is less clear, emphasizing crisis response over sweeping removal. If raw volume of removals matters most, Incogni provides proven, transparent scale.
Automation Style
Incogni uses centralized, set-and-forget third-party automation. Kanary uses device-side automation combined with personalized safety 'Series.'
Incogni requires you to authorize them to act on your behalf to remove data. Its centralized dashboard manages all requests and reporting automatically every month. Kanary Copilot runs safety actions directly from the privacy of your own device. Kanary also organizes actions into guided, personalized 'Series' for urgent needs. Kanary’s approach emphasizes user control and immediate access during a crisis.
User Privacy Policy
Kanary guarantees it will never sell your personal data. Incogni handles sensitive personal details to accurately match broker profiles.
Kanary states explicitly that they will never sell your personal data to anyone. For many, this guaranteed trust is the absolute highest priority when choosing a privacy tool. Incogni requires sensitive information like current and past addresses for accurate profile matching. This detail is essential for Incogni to correctly identify and remove your data from brokers. Both tools prioritize security, but Kanary offers a stricter, explicit promise regarding data usage.
Support for Families
Incogni offers transparent, tiered Family plans covering up to five people. Kanary has an organizational Team plan that requires direct contact.
Incogni solves household protection easily with its Family and Family Unlimited plans. These plans manage protection for up to five members under one simple subscription. Kanary only mentions a ‘Kanary For Your Team’ solution for groups. Pricing and features for this multi-user option are not publicly available. If you need privacy for your household, Incogni is the only viable, transparent choice.
Spam and Robocalls
Incogni users consistently report a massive reduction in spam calls and emails. Kanary does not prioritize eliminating generalized marketing exposure.
The key benefit reported by Incogni customers is less daily harassment from calls and mail. Removing data from hundreds of brokers directly addresses this issue effectively. Kanary is not focused on broad data reduction for marketing purposes. Kanary aims to remove highly sensitive data related to doxxing and physical location. If a quieter life is your goal, Incogni has the proven track record for general noise reduction.
Our Verdict
Choosing between Incogni and Kanary is simple because they serve different needs. Incogni is the powerhouse for proactive, wide-scale data scrubbing. Kanary is your guardian angel for immediate, free crisis response. Incogni’s superpower is its sheer volume and persistence. It continuously targets over 420 data brokers automatically. This comprehensive, hands-off approach drastically reduces spam, junk mail, and overall exposure risk. If you hate managing manual opt-outs, Incogni is worth the annual fee. Kanary shines in immediate threat management and accessibility. The core Kanary Copilot product is permanently free, helping individuals fight doxxing and digital stalking right away. It automates specific safety actions, like home address removal, directly from your device. The deciding factor is your primary concern: exposure volume or crisis fear. If you need to stop robocalls and proactively erase your digital footprint, pick Incogni. If you are a creator facing threats and need immediate, guided defense for free, download Kanary. Both are essential tools, but Incogni handles the persistent long haul. Kanary handles the urgent, sharp crisis. Evaluate your risk profile; then decide which tool best fits your digital defense strategy.
Frequently Asked Questions
Which tool offers a free option, Incogni or Kanary?
Kanary Copilot is offered permanently free for individuals. Incogni does not have a free plan, but it provides a 30-day money-back guarantee. Kanary is the only zero-cost entry point for digital safety assistance.
Which software is better for eliminating spam calls and junk mail?
Incogni is significantly better for reducing general spam and junk mail noise. Incogni uses continuous requests across 420+ data brokers. This widespread action targets the source of marketing lists, leading to fewer unwanted contacts.
Can Incogni help with doxxing threats like Kanary can?
Kanary is specifically designed for immediate, targeted threat mitigation like doxxing. Incogni performs broad, proactive removal which minimizes data availability. If you are actively being threatened, Kanary's targeted actions are faster and more relevant.
How many data brokers does Incogni remove data from?
Incogni Standard automatically targets over 420 data broker sites for removal. Their Unlimited plan extends this capability to cover 1,000+ additional sites through custom removal requests. This level of coverage is highly detailed.
Does Kanary offer a way to protect my whole family?
Incogni offers transparent Family plans that protect up to five members easily. Kanary only lists a private 'Kanary For Your Team' solution. Incogni is the better choice for visible, pre-packaged family protection.
Is Incogni's annual cost worth it compared to free Kanary?
Incogni's cost covers automated, recurring, large-scale data removal and monitoring. Kanary provides free response guidance, but not wide-scale scrubbing. If sustained, set-it-and-forget-it privacy is necessary, Incogni is worth the investment.
Ready to Choose?
Both tools have their strengths. Choose based on your specific needs.