Format vs Squarespace

This is a classic showdown between a specialist and a generalist platform. Format targets professional creatives needing integrated client workflow tools. Squarespace offers a vast, all-in-one suite for rapid deployment. We’ll show you exactly which platform deserves your valuable time and money.

Format
Format

Flexible creative tools, serious billing risks.

Ciroapp review
2.0
#15 in Website Builder

We recognize Format offers strong customization and an easy-to-use platform ideal for creative portfolios, especially with its integrated client tools. However, the recurring and severe complaints regarding unauthorized billing, price increases without notice, and unclear checkout practices are highly concerning. Overall, we recommend caution until core business integrity issues are proven solved.

Pros

  • Intuitive, easy-to-use interface for creative professionals.
  • High level of website customization and design flexibility.
  • Integrated client management tools (contracts, galleries, file transfers).
  • Robust e-commerce capabilities with low commission on high-tier plans.

Cons

  • Serious, recurring reports of unauthorized billing and payment issues.
  • Pricing is often described as too high compared to alternatives.
  • Customer support responsiveness is inconsistent and often relies on 'robots' for complex issues.
  • Reports of 'bait and switch' sales tactics regarding included services.
Pricing
$12/mo
Free trial14 days
Money-back30 days
Best for
Professional photographers and filmmakers, Creatives needing integrated client management (contracts/proofing), Visual artists requiring total layout control via Flex Block
Squarespace
Squarespace

Great design, fatally flawed support.

Ciroapp review
1.5
#16 in Website Builder

We find that the platform offers elegant design and powerful integrated tools for entrepreneurs. Overall, we must assign a low rating due to pervasive issues with unresponsive customer support, frustrating technical bugs, and major concerns regarding billing transparency.

Pros

  • A good all-in-one platform for rapid website building and commerce.
  • The dedicated AI Blueprint Builder assists in quick site generation.
  • Provides integrated features like payments, scheduling, and inventory.
  • Offers an intuitive drag-and-drop editing experience.

Cons

  • Customer support is widely criticized as unresponsive and reliant on ineffective chatbots.
  • Frequent reports of unexpected charges and aggressive billing practices.
  • Website editor performance is often reported as slow and prone to errors.
  • Users struggle with critical issues due to a lack of human phone support.
Pricing
$16/mo
Free trial14 days
Money-back
Best for
Consultants and service providers seeking rapid online presence, Users prioritizing AI assistance for design and content creation, Small businesses seeking an all-in-one platform (hosting, domain, store)
Quick verdict
Choose Format if you are a professional photographer or filmmaker requiring integrated client galleries, secure contracts, and up to 120 minutes of internal video hosting.
Choose Squarespace if you need an all-in-one platform for rapid deployment, leveraging AI design tools, and want robust marketing, booking, and generalized e-commerce features.

AboutFormat

Format is the specialized portfolio builder designed for visual professionals. This includes photographers, filmmakers, illustrators, artists, architects, and designers. It offers all the tools you need to support your creative endeavors in one powerful platform. You will find a professional online portfolio, integrated client management, and robust e-commerce capabilities. Best of all, Format includes hosting and requires absolutely no coding to build your unique vision. ✅

AboutSquarespace

Squarespace is an integrated platform built for the modern entrepreneur and creator. It helps you design and manage a website that truly supports your business goals. Whether you’re selling physical products, booking appointments, or launching a blog, the core system delivers the tools you need. It proudly supports over 14 million entrepreneurs globally. You don't need any complex coding skills to create a fully customized, professional site. 💡

Highlights

Quick winners by category at a glance.
Ease of Use
Both Format and Squarespace are zero-code platforms that use drag-and-drop editors. Both boast rapid setup times with professional, mobile-optimized templates.
Tie
Client Workflow Tools
Format includes secure client contracts, file transfers, and branded client galleries built-in. Squarespace lacks this crucial integration, confirming Format's specialization.
Design Customization
Format's Flex Block tool gives users unparalleled control for overlapping and scaling elements freely. Squarespace offers polished templates but is more structurally confined.
E-commerce Profitability
Format offers zero platform fees for self-fulfilled orders, maximizing revenue retention dramatically. Squarespace relies on fee-based integrated payment processing.
AI Features
Squarespace utilizes Blueprint AI for rapid site generation, copy, and SEO auditing features. Format focuses entirely on manual high-end visual design controls.
Value for Money (General)
Squarespace is affordable for basic sites and offers a free plan entry point. Format's high cost is only justified when utilizing all its specialized professional tools.

Feature Comparison

Compare key features side by side
Primary Focus
Format:Specialized Portfolio/Creative Workflow
Squarespace:All-in-One Website/E-commerce Platform
Tie
Integrated Client Management
Format:Yes (Contracts, Galleries, File Transfer)
Squarespace:No (Requires 3rd party extension)
Format
Hosted Video Ability
Format:Yes (Up to 120 minutes)
Squarespace:No (Relies on external embeds)
Format
AI Design Tools (e.g., Blueprint AI)
Format:
Squarespace:
Squarespace
Flexible Drag-and-Drop Editor
Format:Yes (Flex Block – Overlapping layouts)
Squarespace:Yes (Next-Gen Editor – Template-driven)
Tie
Custom Code Access (CSS/HTML)
Format:Yes (Pro plan and above)
Squarespace:Yes
Format
Commission-Free E-commerce
Format:Yes (Zero platform fees on self-fulfilled sales)
Squarespace:No (Integrated Payments/Fees likely)
Format
Max E-commerce Products
Format:1000 (Pro Plus plan)
Squarespace:Not explicitly limited
Format
Priority Customer Support
Format:Yes (Pro Plus plan inclusion)
Squarespace:No (Reported slow responses)
Format
Number of Design Themes
Format:90+ expertly curated themes
Squarespace:Designer templates (Quantity unknown)
Tie
Free Plan Option
Format:
Squarespace:
Squarespace
Free Trial Available
Format:
Squarespace:
Tie
SEO Tools & Auditing
Format:Advanced built-in tools
Squarespace:Built-in SEO + AI Auditing
Tie
Money-Back Guarantee
Format:Yes (30 days on annual plans)
Squarespace:Not explicitly stated
Format
Lightroom Integration
Format:
Squarespace:
Format
Security & Hosting Included
Format:SSL, Workflow Security
Squarespace:SSL, WAF, DDoS Protection
Tie
Feature Comparison Summary
8
Format
6
Ties
2
Squarespace

Features Overview

We highlight the main differences and pick a winner for each feature.

Client Workflow Tools

Format includes contracts and client galleries built into the platform. Squarespace needs extensions for comparable, specialized client management.

Format

Format excels with integrated features like branded client galleries and secure contracts. You get comprehensive file transfers and centralized proofing tools right inside Format. This integrated system streamlines the professional creative project delivery process. Squarespace is a general business builder focused more on template delivery. It lacks Format's specialized tools for proofing, contracts, and delivery workflows. You would need to rely heavily on the Extensions marketplace, adding complexity and cost. Format is the specialized winner for managing high-volume, professional client interactions.

Design Flexibility

Format offers extreme visual control using its innovative Flex Block tool. Squarespace uses a robust but template-driven drag-and-drop editor.

Format

Format boasts the intuitive Flex Block tool for truly custom layouts. You can drag, drop, scale, and even overlap design elements easily without code. This flexibility provides professionals with unparalleled creative freedom. Squarespace uses a next-gen drag-and-drop editor and polished designer templates. The output is elegant, but customization is structurally more confined by templates. Format allows deeper layout personalization for users who want a truly unique visual aesthetic. Format’s core focus is on the unique, portfolio-driven design required by creatives.

E-commerce Profit

Format offers zero platform fees for self-fulfilled products sold directly. Squarespace uses an integrated system with standard transactional fees.

Format

Format allows creatives to sell digitally and physically with zero platform fees. Pro Plus plan users keep 100% of income on direct, self-fulfilled sales. This is crucial for maximizing profit margins on high-value goods. Squarespace integrates payments and inventory for a convenient, comprehensive store setup. This integrated model typically involves standard processing and transactional fees. Creatives focused strictly on retaining maximum profit will strongly prefer Format's zero platform fee approach. The difference is significant, particularly as sales volumes increase.

AI Integration

Squarespace uses AI for rapid site creation, copy generation, and SEO auditing. Format focuses purely on manual design and does not include AI tools.

Squarespace

Squarespace utilizes Blueprint AI to generate entire site structures, visuals, and tailored copy. This enables fast deployment and professional-looking results with minimal manual effort. Squarespace also uses AI tools for things like SEO auditing and drafting product descriptions. Format does not seem to offer any integrated AI content generation or design assistance tools. If speed and automated content creation are your priority, Squarespace is the superior choice. Format demands more direct input from the user for maximum control.

Hosted Video

Format provides critical internal video hosting for professionals like filmmakers. Squarespace generally requires external video embeds, affecting branding.

Format

Format offers direct hosted video, supporting an impressive 120 minutes on Pro Plus plans. This is ideal for private client screenings and seamless, integrated playback. Video content remains secure and branded within Format’s environment. Squarespace requires relying on external embedding for video content, such as YouTube or Vimeo. This often affects brand consistency and limits control over playback settings. Format provides a specialized capability essential for high-end video portfolios.

Customer Support

Both platforms offer 24/7 support but face serious, recurring user complaints regarding reliability and speed.

Tie

Format promises 24/7 support, including a Priority service for Pro Plus users. However, user reviews detail inconsistent responsiveness and slow resolution of technical issues. Squarespace is also consistently criticized for slow customer support responses. Users report difficulty reaching a human, often leading to project delays. Both Format and Squarespace show significant negative user sentiment regarding support quality and reliability. Until these issues are reliably resolved, neither platform can claim a clear advantage here.

Pricing Structure

Squarespace offers a free entry plan and lower starting costs. Format is pricier but bundles superior specialized professional tools.

Squarespace

Squarespace offers a $0/month entry point with its available free plan option. Its overall rating for cost/value is high for general users and beginners. Format starts at $8/month (annual price) and focuses on professional feature tiers. Format's higher price point provides integrated specialized tools like client contracts and Flex Block. For generalized website needs and minimal financial risk, Squarespace offers better introductory value. Format’s value shines only if you fully utilize its premium creative workflow features.

Our Verdict

Objective guidance based on features, pricing, and user fit.

Deciding between Format and Squarespace is choosing deeply specialized tools versus broad accessibility. For visual professionals, Format provides the crucial integrated workflow features. Squarespace, however, wins on mass appeal and rapid content deployment. Format truly shines in client workflow management and ultimate design freedom. Its powerful Flex Block editor lets professionals create complex, unique layouts easily. Format includes secure client contracts and hosted client galleries right on the platform. It is the superior specialized choice for photographers managing active client portfolios. Squarespace is the ultimate master of the convenient, all-in-one approach. It uses impressive AI tools to generate site copy and design quickly, accelerating launch speed. Squarespace offers a complete suite of generalized marketing, booking, and e-commerce features. Its free entry plan makes Squarespace highly attractive for beginners seeking a polished look. The deciding factor is your primary workflow: client management vs. simple site structure. If you are a photographer focused on high-volume production, Format saves massive time and external software costs. If you run a general e-commerce or consulting business and want fast AI deployment, Squarespace is the efficient answer. Choose Format if you need integrated professional tools and unique portfolio design control. Pick Squarespace if you want an AI-boosted platform for fast business growth. Seriously evaluate the negative user feedback on inconsistent support for both Format and Squarespace before making an annual commitment.

Frequently Asked Questions

Which is better for professional photographers, Format or Squarespace?

Format is better for professional photographers due to its specialization. Format includes integrated client contracts, branded galleries, Lightroom integration, and dedicated file transfer tools. Squarespace is functional but lacks these crucial, specialized workflow features.

Does Format or Squarespace offer better design customization?

Format offers superior design customization thanks to its Flex Block tool. This tool allows users to drag, drop, and overlap elements for unique effects. Squarespace offers beautiful templates but is generally more structured and restrictive in layout design.

Which platform has lower e-commerce fees for creatives?

Format has lower fees, offering zero platform commission on self-fulfilled sales. This means you retain 100% of the sale income directly. Squarespace uses standard payment processing that includes transaction fees.

Can I host my own videos directly on Format and Squarespace?

Yes, Format supports direct hosted video, allowing up to 120 minutes on Pro Plus plans. Squarespace typically relies on external platforms like Vimeo to embed video content.

Does Squarespace offer a free plan option, and does Format?

Squarespace offers a permanent free plan option for basic site needs. Format does not offer a free ongoing plan, only a commitment-free 14-day trial instead.

Which platform is better for AI-assisted website building?

Squarespace is clearly better for AI-assisted building, offering Blueprint AI. Format currently focuses on manual design control and does not integrate AI content or design tools.

Ready to Choose?

Both tools have their strengths. Choose based on your specific needs.