Format vs Mozello

Format and Mozello pull you in different directions. Format offers deep design control; Mozello wins speed and multilingual ease. Here’s who should pick which tool.

Format
Format

Flexible creative tools, serious billing risks.

Ciroapp review
2.0
#15 in Website Builder

We recognize Format offers strong customization and an easy-to-use platform ideal for creative portfolios, especially with its integrated client tools. However, the recurring and severe complaints regarding unauthorized billing, price increases without notice, and unclear checkout practices are highly concerning. Overall, we recommend caution until core business integrity issues are proven solved.

Pros

  • Intuitive, easy-to-use interface for creative professionals.
  • High level of website customization and design flexibility.
  • Integrated client management tools (contracts, galleries, file transfers).
  • Robust e-commerce capabilities with low commission on high-tier plans.

Cons

  • Serious, recurring reports of unauthorized billing and payment issues.
  • Pricing is often described as too high compared to alternatives.
  • Customer support responsiveness is inconsistent and often relies on 'robots' for complex issues.
  • Reports of 'bait and switch' sales tactics regarding included services.
Pricing
$12/mo
Free trial14 days
Money-back30 days
Best for
Small creative agencies (5-15 people) needing integrated client workflows, Photographers and filmmakers selling digital products with commissions, Design studios requiring deep customization and professional contracts
Mozello
Mozello

Simplistic builder, high risk of deletion.

Ciroapp review
1.5
#17 in Website Builder

We found Mozello to present an appealing, easy-to-use interface and attractive pricing, including lifetime free domain renewals. However, recurring external reports of sites being randomly deleted without professional explanation raise serious concerns regarding data integrity and platform reliability. Overall, we cannot recommend Mozello for professional or long-term projects due to the documented risk of unprompted data loss.

Pros

  • Extremely easy to use (minimal learning curve)
  • Strong free plan includes 0% e-commerce transaction fees
  • Premium plans include free lifetime domain renewals
  • AI tools available for content generation

Cons

  • High risk of random site deletion without warning or explanation
  • Reseller program allegedly failed to provide true white-label service
  • Branding/links remain visible even after paying for removal
  • Unsatisfactory communication regarding account termination
Pricing
$0/mo
Free trial
Money-back
Best for
Individuals needing multilingual sites with hosting included, Budget-conscious creators who want quick launches, Non-technical users seeking fast setup and reliable hosting
Quick verdict
Choose Format if you run a small creative agency (5-15 people) needing integrated client workflows and 1TB media storage
Choose Mozello if you're a solo creator needing multilingual sites and hosting included on a tight budget

AboutFormat

Format is the specialized portfolio builder designed for visual professionals. This includes photographers, filmmakers, illustrators, artists, architects, and designers. It offers all the tools you need to support your creative endeavors in one powerful platform. You will find a professional online portfolio, integrated client management, and robust e-commerce capabilities. Best of all, Format includes hosting and requires absolutely no coding to build your unique vision. ✅

AboutMozello

Mozello is an incredibly easy-to-use website and online store builder. It is often described as being as easy as writing an e-mail. This platform is designed for entrepreneurs, bloggers, and small businesses that need a high-performing site without specialized help. Mozello handles all complex technical details, including domain registration and web hosting. You get all the essential features needed for a professional online presence.

Starting your project is stress-free; you can begin building immediately for free, and you never need to provide a credit card to try it. Whether you need a simple portfolio or a powerful store, you can achieve professional results in hours or days. 💡

Highlights

Quick winners by category at a glance.
Ease of Use
Mozello is easier to pick up; Format offers deeper power but higher complexity.
Feature Set
Format offers end-to-end workflows, heavy customization, and hosted video.
Value for Money
Mozello's free plan and no commissions can beat Format for lean budgets.
Customer Support
Format provides 24/7 support and expert consultations; Mozello is responsive but less proven.
Integration Options
Format supports a custom code editor and plugins; Mozello focuses on hosting and setup.
Mobile Experience
Both formats deliver mobile-ready sites with strong performance.
Tie

Feature Comparison

Compare key features side by side
Free trial
Format:14-day free trial with no credit card needed
Mozello:No trial; Mozello offers a Free plan
Tie
Hosted video minutes
Format:Up to 120 minutes on Pro Plus
Mozello:Not advertised for Mozello
Format
E-commerce
Format:Online Store (15 products); 15% on Pro, 5% on Pro Plus
Mozello:Online Store with payments; no sales commissions
Format
Marketplace options
Format:15% Pro / 5% Pro Plus commission
Mozello:Not applicable; no marketplace commissions
Format
Custom domain
Format:First Year Free domain with Pro; domain option in first year
Mozello:Custom domain on paid plans
Tie
Custom code
Format:Custom Code Editor available on Pro/Pro Plus
Mozello:Not advertised
Format
Themes/Design
Format:90+ themes; Design Editor with thousands of variables
Mozello:Basic builder; fewer customization options
Tie
Client workflow
Format:Integrated client galleries, contracts, and file transfers
Mozello:No integrated workflow
Format
Hosting included
Format:Hosting included on all Format plans
Mozello:Hosting included; domain registration handled
Tie
Storage capacity
Format:Pro: 100GB; Pro Plus: 1TB image storage
Mozello:Free: 0.5GB; Premium: 50GB; Premium Plus: unlimited
Mozello
Product limits
Format:Pro: 15 products; Pro Plus: 1000 products
Mozello:Free: 5; Premium: 15; Premium Plus: unlimited
Mozello
Pricing clarity
Format:Annual pricing reduces monthly cost; clear tiers
Mozello:Clear pricing by plan; annual discounts
Tie
SEO tools
Format:Advanced built-in SEO tools
Mozello:Built-in SEO tools and marketing features
Tie
Learning resources
Format:One-on-one consultations; expert feedback
Mozello:Video tutorials and guidance
Tie
Mobile optimization
Format:Mobile-optimized themes; responsive design
Mozello:Mobile-friendly; responsive designs
Tie
Third-party integrations
Format:Custom Code Editor to embed plugins
Mozello:Integrations via payments and hosting
Tie
Security
Format:SSL, client protection, gallery password protection, contracts
Mozello:SSL security included
Tie
Support
Format:24/7 customer support; Priority support on Pro Plus
Mozello:Responsive support and tutorials
Tie
Migration support
Format:Not explicitly stated
Mozello:Not explicitly stated
Tie
Ease of setup
Format:No coding required; 14-day trial to test setup
Mozello:Free plan and quick setup
Mozello
Payment gateways
Format:Not specified; store capabilities not clearly defined
Mozello:Supports PayPal, Stripe, etc.
Mozello
Feature Comparison Summary
5
Format
12
Ties
4
Mozello

Features Overview

We highlight the main differences and pick a winner for each feature.

UI & Customization

Format gives deep customization with Flex Block; Mozello favors quick setup.

Format

Format's Flex Block lets you drag, drop, and overlap elements with precision.Mozello emphasizes a fast start and multilingual readiness, not deep variable control.The trade-off is Format's power versus Mozello's simplicity and speed.In real work, Format shines when you need unique, client-ready layouts.

Integrated Client Workflow

Format includes end-to-end client workflow; Mozello relies on basic pages.

Format

Format integrates client galleries, file transfers, and secure contracts natively.Mozello focuses on hosting and site building with simpler workflows.The difference is Format's end-to-end process vs Mozello's straightforward site setup.For agencies needing proofing and delivery in one place, Format wins.

E-commerce Profitability

Mozello offers no sales commissions; Format uses a marketplace model.

Mozello

Format's Pro charges 15% marketplace commission; Pro Plus charges 5%.Mozello's store has no sales commissions, helping profits on transactions.The trade-off is Format's deeper store controls vs Mozello's no-commission model.If profit margins matter most, Mozello can outperform for store-heavy use cases.

Multilingual Capabilities

Mozello natively supports multilingual sites; Format doesn't list this feature.

Mozello

Mozello makes multilingual content easy to manage across languages.Format offers strong design features but does not highlight multilingual support.The key trade-off is reach vs advanced design flexibility.If multilingual reach is critical, Mozello is the clear pick.

Hosting & Domain Setup

Both Formats and Mozello include hosting; domain handling differs slightly.

Tie

Format includes hosting on all plans and first-year free domain on Pro.Mozello includes hosting and domain setup as part of the package.Both reduce setup friction, but Mozello keeps things simple with one bundle.If you want fewer moving parts, Mozello is easier to start.

Security & Privacy

Both provide security, but implementations differ in scope.

Tie

Format offers SSL, plus client protections and secure contracts.Mozello provides SSL across plans along with hosted hosting security.Both protect data, but Format adds workflow-specific protections.For strong data protection in portfolios, Format is solid.

Learning & Onboarding

Mozello offers tutorials; Format delivers expert consultations.

Format

Mozello provides video guides and responsive support to onboard quickly.Format offers one-on-one consultations to optimize design, SEO, and setup.If you want personal guidance, Format edges Mozello here.If you prefer self-serve learning, Mozello's tutorials help reinforce basics.

Mobile Performance

Both emphasize mobile-ready experiences; formats differ in depth.

Tie

Format includes mobile-optimized sites and responsive layouts.Mozello delivers mobile-ready pages that work well across devices.The choice depends on how much you value deep mobile customization.Format is stronger when you need pixel-precise mobile layouts.

Our Verdict

Objective guidance based on features, pricing, and user fit.

Format vs Mozello is rarely a slam dunk. Most people land on a tie for many needs. Format shines with deep customization and integrated client workflows, while Mozello wins on speed, multilingual support, and included hosting. The deciding factor is your priority: craft and client control or quick, global reach. If you’re a growing visual business needing contracts, proofs, and a robust store, Format is the pick. If you want fast, multilingual pages with hosting handled, Mozello is the way to go.

Frequently Asked Questions

Does Format offer a free trial like Mozello's free plan?

Format offers a 14-day free trial with no credit card needed. Mozello provides a Free plan you can start without a card. If you want to test both, plan accordingly.

Does Format have multilingual support like Mozello?

Format doesn't list multilingual support in core features. Mozello clearly supports multilingual sites.

Is Mozello worth the extra cost over Format?

Mozello starts free and scales up; Format offers more features but at higher cost. It depends on how much you value customization and workflows.

Can I migrate from Format to Mozello easily?

Migration ease isn't stated in official docs. Check with support before moving between Format and Mozello.

Does Format have security features like Mozello?

Format includes SSL encryption, client protection, and secure contracts. Mozello includes SSL as part of hosting; both guard data.

What about hosting and domain management for Format vs Mozello?

Format includes hosting on all plans; Mozello includes hosting and domain setup. Both reduce setup friction.

Ready to Choose?

Both tools have their strengths. Choose based on your specific needs.