Kit (formerly ConvertKit) offers a tiered pricing model starting at $0 for beginners. Paid plans scale based on your subscriber count, with significant discounts available for annual billing.
Kit (formerly ConvertKit) costs between $0 and $790 per year for 1,000 subscribers with 3 plans: Newsletter at $0, Creator at $390 billed yearly, and Pro at $790 billed yearly.
Take a look at the breakdown below to see which features fit your current creative goals.
Newsletter
Price: $0 per month
Websites Supported: Not explicitly stated
Best For: New creators starting out
Refund Policy: Not explicitly stated
Other Features: Unlimited landing pages, Audience tagging, Digital product sales, 1 basic Visual Automation
This plan is a great way to start building your audience without any upfront costs. It's helpful if you just need to send simple broadcasts and sell a few digital products while you grow. ✨
Creator
Price: $390 per year or $39/month
Websites Supported: Not explicitly stated
Best For: Growing creators who need automation
Refund Policy: Cancel anytime
Other Features: Unlimited Visual Automations, Unlimited email sequences, 24/7 email & chat support, Remove Kit branding
If you're ready to put your growth on autopilot, this plan is the right move. You'll get the power of automated sequences and professional support to help you scale your business faster.
Pro
Price: $790 per year or $79/month
Websites Supported: Not explicitly stated
Best For: Scaling creators and large teams
Refund Policy: Cancel anytime
Other Features: Unlimited users, Newsletter referral system, Deliverability reporting, Advanced A/B testing
This tier is built for experts who want deep insights and advanced marketing tools. Pick this if you have a team to manage or need to fix complex deliverability issues across a large list.
You can start with a 14-day free trial on any paid plan without even entering a credit card. If you're switching from another tool, they even offer free migrations to help you get settled.