Serpstat offers four subscription plans ranging from $50 to $410 per month: Individual, Team, Team x2, and Agency. Annual billing saves up to 27%, and a 7-day free trial includes access to Individual or Team plan features.
Serpstat costs between $50 and $410 per month with four plans: Individual at $50, Team at $100, Team x2 at $169, and Agency at $410.
Here's what each plan includes, so you can match one to your workflow.
Individual
Price: $50/month (save $228 with annual billing)
Websites Supported: 5 projects
Best For: Freelancers and beginners
Other Features:
- 100 searches per day for sites, keywords, and links
- 10,000 keyword position checks per month
- 30,000 pages to audit and 50,000 export rows
- Core tools: Keyword Research, Site Analysis, Rank Tracker, Site Audit, and Backlink Analysis
This is the simplest way to start. You get one seat and the core SEO toolkit, with limits sized for solo work. If you're a freelancer or brand new to SEO, it covers the basics well.
Team
Price: $100/month (save $348 with annual billing)
Websites Supported: Unlimited projects
Best For: Small agencies and growing teams
Other Features:
- 500 searches per day
- 150,000 pages to audit and 250,000 export rows
- 3 user seats
- Everything in Individual, plus API access, AI tools, ChatGPT and Claude integration, batch analysis, and scheduled reports
Team is where collaboration kicks in. You get shared access for a small crew, plus API and reporting features that solo users rarely need. Serpstat's own FAQ points small agencies here, and that guidance makes sense.
Team x2
Price: $169/month (save $484 with annual billing)
Websites Supported: Unlimited projects
Best For: Agencies needing more power
Other Features:
- 1,000 searches per day
- 100,000 keyword position checks per month
- 300,000 pages to audit and 500,000 export rows
- 6 user seats
Think of this as Team with the dials turned up. Daily search capacity doubles, and the audit and export limits grow with it, which helps when client volume climbs. If Team feels cramped but Agency looks oversized, this is your middle ground.
Agency
Price: $410/month (save $1,068 with annual billing)
Websites Supported: Unlimited projects
Best For: Large agencies and businesses
Other Features:
- 5,000 searches per day and 500,000 keyword position checks
- 1.5 million pages to audit per month
- 30 user seats
- Everything in Team, plus white label reports, data engineer consultation, and phone support
Agency is the full package. White label reports let you brand client deliverables, and phone support matters when a whole team depends on the tool. If you're a freelancer or a two-person shop, most of this capacity would sit unused, so a lower tier is the smarter buy.
A few billing details worth knowing: You can pay by major credit card, PayPal, or bank transfer, and annual billing saves up to 27%. You can upgrade or downgrade at any time, and custom pricing exists for enterprises and non-profits. It's worth checking that a plan's daily search and export limits match your workload before you commit.
Want to test it first? 🎯 Serpstat offers a 7-day free trial with access to Individual or Team features. You'll enter a card for a $1 verification that's refunded, and the trial rolls into a paid plan unless you cancel before day seven.
