Ninja Forms

Ninja Forms

The WordPress Forms Plugin That Grows with You

#4 dans WordPress Form Builder
2 min read · Updated 10/3/2025
Ninja Forms homepage screenshot

At a glance

Quick overview for Ninja Forms: rating, pricing summary, key features, and highlights.

Ciroapp review

4.1
Robust Builder, Inconsistent Service

We appreciate Ninja Forms for its robust core plugin and highly modular payment structure, offering genuine value for growing businesses. However, external feedback shows severe inconsistency in technical support responsiveness, particularly regarding critical bug fixes. Overall, the product is feature-rich and reliable for core functions, but we urge caution for users dependent on immediate priority support for premium add-ons.

Pros

  • Pro:Generous free Core plan includes unlimited forms and submissions.
  • Pro:Flexible modular pricing lets users purchase individual add-ons as needed.
  • Pro:The drag-and-drop builder makes form creation straightforward.
  • Pro:Strong commitment to compliance (GDPR/HIPAA) and accessibility (WCAG2).

Cons

  • Con:Technical support can be inconsistent or slow to address critical bugs.
  • Con:Users report a lack of transparency regarding timelines for fixes to paid add-ons.
Money-back guarantee
Yes — 14 days
Range: FREE–$299.40/yearFree plan, Yearly subscription
This section is a summary. Detailed sections about features, use cases, pricing, and reviews follow below.

Ninja Forms review, pricing, features, pros & cons

Building flexible WordPress forms should not be complicated or unnecessarily expensive. Ninja Forms understands that every dollar matters. It addresses this frustration by offering a genuinely free core plugin loaded with helpful tools.

You get greater control and smarter features right from the start. This allows you to succeed without constant 'Upgrade to Pro' notices. ✨

What is Ninja Forms?

Ninja Forms is a robust, reliable WordPress forms plugin. Over 50,000,000 downloads show it is a foundation of the WordPress platform. This tool is built to handle anything from simple contact forms to advanced industrial applications.

The drag-and-drop builder makes form creation straightforward and highly customizable. It’s perfect for growing businesses, organizations, and professional developers doing client work. 💡

Ninja Forms Key Features

🛠️ The Intuitive Drag-and-Drop Builder

Starting a new form happens quickly and without confusion. We offer a genuinely free core plugin loaded with helpful tools for your success. You can use the drag-and-drop feature to create simple contact forms or advanced applications right away.

Our free core provides over 28 form fields, which is the largest selection available in any free WordPress form builder. This selection helps you build diverse and detailed forms in just minutes. You get greater control and smarter features right from the start.

Save time by setting up Custom and Favorite Fields. You can customize any field exactly how you want it, then save it to your favorites. This makes it easy to reuse specialized fields instantly on any other form you build.

✨ Smarter Tools and Advanced Logic

The system expertly handles complex calculations, saving you from manual math and errors. Data Calculations let us do the figuring, covering everything from simple multiple-choice quizzes to highly advanced price calculations. This feature simplifies administrative tasks like self-scoring classwork for educators.

You can greatly enhance the user experience using conditional logic. This tool allows you to show or hide form fields dynamically based on a user's previous answers. Plus, for lengthy forms, you can divide complex questionnaires using convenient multi-step forms or allow users to save their progress.

✨ Seamless Business Integrations and Automation

Connect your forms directly to the most popular business services you already rely on. Ninja Forms uses a modular approach, offering over 40 official add-ons you can purchase individually. This prevents you from paying for large bundles when you only need one or two extra features.

You can send form data directly to industry-leading CRM platforms like HubSpot, Salesforce, and ZohoCRM. Essential email marketing services, including Mailchimp, Constant Contact, and ActiveCampaign, are also fully supported. For broader automation, connect to over 4,000 different services using Zapier, send custom Webhooks, or set up SMS notifications.

✅ Complete Data Ownership and Privacy

You maintain complete, granular control over all submitted information. They’re your forms, and it’s your data. Robust Submission Management tools let you view, edit, search, and filter all entries from a single dashboard.

We offer features that help easily manage sensitive information and compliance requirements. Ninja Forms includes out-of-the-box controls for handling PII (Personally Identifiable Information). This simplifies requirements for GDPR and CCPA requests, including options to delete or export data on demand to protect user privacy.

✨ Payment Processing for Ecommerce and Donations

Easily accept donations and process complex payments using PCI compliant options. You can sell physical or digital products right from your forms, managing the crucial steps of the sale. This includes adding product descriptions, images, pricing, shipping calculations, and options for digital downloads.

We accommodate nearly any payment preference your customers have, ensuring checkout is never a barrier. Common payment gateways are fully supported, including the following options:

✨ Security, Anti-Spam, and Access Control

We protect your inbox and submissions with advanced security features. Multiple layers of anti-spam and bot blocking technology keep your submission data distraction free and clean. This has helped ensure reliability and save users from common headaches caused by unmaintained plugins.

For sensitive forms, you can Take Control over who submits data. Use restrictions to limit form access only to users who are currently logged in. You can also limit submissions based on unique field values, preventing users from submitting the same form more than once per email address.

Use Cases

🧠 Automating Educational Processes and Grading

Teachers and school administrators can significantly reduce daily paperwork. Ninja Forms helps you automate clerical tasks, like managing signups for sports or clubs. The powerful free calculations feature lets the system do the math.

You can easily build self-scoring quizzes and classwork for instant digital grading. This automation frees up precious time, allowing you to focus completely on your students.

💳 Processing Payments and Donations Securely

Whether you're selling a digital guide or collecting vital donations, robust payment tools are essential. Ninja Forms provides multiple PCI-compliant options for accepting money directly through your site. You can effortlessly add product descriptions, pricing, and shipping to your forms if you sell physical goods.

Offer customers flexible options like PayPal, Google Pay, Apple Pay, Stripe, or traditional credit card processing.

🛡️ Meeting Complex Security and Compliance Needs

Organizations handling sensitive information must ensure stringent data privacy and security. Healthcare, government, and finance users rely on Ninja Forms to help manage compliance. The platform assists with complex requirements like GDPR, CCPA, HIPAA, and PCI standards.

Key compliance controls include:

📈 Advanced Lead Scoring and Marketing Funnels

Modern marketing teams need forms that instantly connect to their sales pipeline. Ninja Forms integrates directly with industry-leading CRMs, including HubSpot, Salesforce, and ZohoCRM. Use advanced calculations to score or rank leads inside the form before submission occurs.

This intelligence helps filter leads to the correct person or department immediately.

🛠️ Supporting Developers and Agency Client Work

Developers managing client projects need stable, flexible tools that adapt to any industry. Ninja Forms offers foundational stability and specialized add-ons for every need. You can purchase features individually, ensuring you buy exactly what your client requires without excess costs.

This modular approach is perfect for streamlining workflow, from design specification forms to complex client intake applications.

✅ Ensuring Data Integrity and Reliability

A critical use case for any site is ensuring data is collected cleanly and protected from bots. Ninja Forms uses multiple layers of anti-spam technology to keep your submission box distraction-free. You maintain total control over your data; it’s yours.

All submissions are searchable, filterable, and can be viewed or edited right within WordPress.

📁 Organizing Large Data Sets Through Export

Problem: You need to pull organized data for a monthly report or auditing standard. Approach: Use the submission management tools to find all relevant entries quickly. Outcome: Export the required data on demand or on a preset schedule.

Files can be sent directly to formats like Excel or PDF exports for easy sharing.

Pricing Overview for Ninja Forms

Pricing range
FREE–$299.40/year
Pricing types
Free plan, Yearly subscription
Money-back guarantee
Yes — 14 days

Ninja Forms offers flexible plans starting with a generous free option, Core. Paid subscriptions are billed annually and currently include a 40% discount during the first year, ranging from $59.40 to $299.40 per year.

Plans & Pricing

Core

YearlyFREE
Unlimited sites, Free support
  • Unlimited Forms
  • Unlimited Submissions
  • Submission Management
  • 28+ Form Fields
  • Form Templates
  • Advanced Calculations
  • Anti-Spam Protection
  • GDPR Compliance Tools

Plus

Yearly$59.40/year
3 sites, Priority support
  • Everything in Core
  • File Uploads
  • Conditional Logic
  • Layout & Styles
  • Multi Step Forms
  • PayPal Payment Integration
  • Email Marketing integrations
  • 20% off additional add-ons

Pro

Yearly$119.40/year
20 sites, Priority support
  • Everything in Plus
  • Advanced Datepicker
  • Save Progress
  • User Management
  • Advanced Payments (Stripe, Authorize.net, Elavon)
  • CRM Integrations (HubSpot, Salesforce, ZohoCRM)
  • Automation Tools (Zapier, Slack, Trello)
  • 40% off additional add-ons

Elite

Yearly$299.40/year
Unlimited sites, Priority support
  • Everything in Pro
  • All add-ons included
  • Exclusive early access for all new add-ons
  • The complete form building toolkit

Ninja Forms costs between FREE and $299.40 per year, with four plans: Core at FREE, Plus at $59.40, Pro at $119.40, and Elite at $299.40.

These prices, reflecting a special 40% first-year discount, make it easy to start integrating forms into your workflow. Please review the details below to find the perfect plan for your WordPress site.

Core (I'm Getting Started)

Price: FREE Websites Supported: Unlimited sites Best For: Basic contact forms and lead collection Refund Policy: Not applicable, this plan is free. Other Features:

  • Unlimited Forms and Submissions
  • 28+ Form Fields and Templates
  • Submission Management and Anti-Spam
  • Advanced Calculations and GDPR Compliance Tools

The Core plan is a powerful starter option for anyone just beginning with WordPress forms. You get unlimited sites access and robust features without spending any money. It provides full functionality for essential form building needs.

Plus (I'm Growing)

Price: $59.40 per year (Normally $99) Websites Supported: 3 sites Best For: Individual site owners needing core add-ons Refund Policy: 14-day money-back guarantee Other Features:

  • Priority support included
  • File Uploads and Conditional Logic
  • Layout & Styles and Multi-Step Forms
  • Accept payments with PayPal
  • Basic Email Marketing integrations (Mailchimp, ActiveCampaign)

If you are running a single business site or have just a few client projects, Plus is ideal. This plan gives you critical features like conditional logic and payment processing using PayPal. You also receive 20% off additional add-ons if you need them later.

Pro (I'm Expanding)

Price: $119.40 per year (Normally $199) Websites Supported: 20 sites Best For: Businesses needing comprehensive CRMs, payment tools, and expanded site access Refund Policy: 14-day money-back guarantee Other Features:

  • Priority support included
  • Advanced Datepicker and User Management
  • Additional Payment Gateways (Stripe, Authorize.net, Elavon)
  • CRM Integrations (HubSpot, Salesforce, ZohoCRM)
  • Automation tools (Zapier, Slack, Trello)

The Pro plan is designed for agencies or growing businesses that manage multiple sites and complex integrations. You'll gain access to business-critical tools like Stripe payments and major CRM connections. Plus, this plan gives you a better discount of 40% off any extra add-ons needed.

Elite (I'm All-In)

Price: $299.40 per year (Normally $499) Websites Supported: Unlimited sites Best For: Developers, agencies, and large organizations requiring the complete form building toolkit Refund Policy: 14-day money-back guarantee Other Features:

  • Priority support included
  • All add-ons included (current and future)
  • Exclusive early access for all new add-ons
  • The complete suite of CRM and payment gateway integrations

Elite is the ultimate package for professionals managing many sites or needing every feature Ninja Forms offers. You get unlimited site usage and guaranteed access to the full add-on library as it expands. It’s the ultimate, all-inclusive solution. 💪

Ninja Forms starts with the powerful Core plan, which is completely free to download and use. While there is no separate free trial or demo for the premium add-ons, rest assured that all paid plan purchases come with a 14-day, no questions asked money back guarantee. You can get started risk-free today!

User Reviews

User feedback on Ninja Forms presents a highly mixed picture, showcasing both excellent product value and deeply inconsistent support experiences. Positive reviews celebrate the company for being EXCELLENT, praising the affordable pricing and robust core product.

These users frequently noted the AMAZING support they received previously, emphasizing how helpful the documentation area was for finding solutions. However, a significant recent pain point involves the responsiveness and transparency of technical support when encountering bugs 📉.

One user waited six weeks for an update on a malfunctioning paid plugin and received literal replies like "Sorry I do not have an update." This profound lack of communication and commitment to fixing known issues quickly suggests reliability concerns for premium add-ons, even though the broader functionality of the system is often reliable. While the core product and pricing structure earn high marks, potential users must weigh this against reports of severely limited transparency in bug resolution.

What users say elsewhere

L. Peters
· Trustpilot · Jan 7, 2022
5.0 / 5

Ninja Forms is an EXCELLENT company to use for WordPress contact form plugins. They provided amazing support, and their documentation let me find almost everything I needed. The price and service are truly top-notch.

G. White
· Trustpilot · Apr 22, 2025
1.0 / 5

I bought a premium plugin that didn't work from day one, and they knew about the bug for six weeks. They refuse to provide transparency on when it will be fixed. I am already committed to their products and cannot back track now.

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Why use Ninja Forms?

If you value flexibility and control, Ninja Forms is an excellent choice for your WordPress site. This plugin lets you grow strictly on your own terms. It stands out because you can purchase premium features individually, not just in large bundles.

Reliability is a major benefit, too. Ninja Forms has saved users from the headaches often caused by unreliable or unmaintained plugins. They also prioritize the user experience and customer care.

Here are some compelling reasons to choose Ninja Forms:

  • Support for Everyone: You get effective customer support from people who genuinely want to help, even if you are a free user.
  • Modular Growth: Purchase specific add-ons for things like payments, emails, or styling, avoiding unnecessary package costs.
  • Strong Reliability: Benefit from multiple layers of anti-spam and bot blocking technology, keeping your inbox clean.
  • Own Your Data: Exercise granular control over data storage and access, ensuring privacy and security.
  • Simplified Compliance: Find tools that help you easily manage requirements for GDPR, CCPA, HIPAA, and PCI standards.
  • Accessibility First: The platform is committed to equal access, ensuring forms are never a barrier for your site visitors, meeting high WCAG2 standards.

For those who manage client work or complex organizational applications, Ninja Forms offers the foundational stability and flexible integrations you need. This helps automate clerical tasks and frees up time for critical work. ✅

Ready to transform your workflow with Ninja Forms?

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Frequently Asked Questions

What is the key difference concerning usage limits across the four pricing tiers?

All plans, including the free Core plan, grant unlimited forms, submissions, and email notifications. The main limit is the number of websites supported: Plus handles 3 sites, Pro supports 20, and Core and Elite both allow unlimited sites.

Which specific CRM systems can I integrate using a paid subscription plan?

The Pro and Elite plans unlock key CRM add-ons. You can integrate directly with major platforms like HubSpot, Salesforce, and ZohoCRM, along with Capsule and Insightly.

What is the typical technical support availability and response time for customers?

The dedicated support team is available Monday through Friday, 9 am to 4 pm EST. They strive to answer all customer requests within 24 hours, with priority given to paid subscribers.

How are paid subscriptions billed, and what happens after the first year's discount?

Paid plans are billed annually. The subscription auto-renews after the first year at the full, undiscounted price, as the promotional 40% saving applies only to your initial purchase.

Do you offer a free trial or demo version for the premium add-ons?

No, there is no separate demo or free trial available for premium add-ons. However, all paid purchases come with a risk-free 14-day money-back guarantee.

Which payment gateways are included with the Pro plan besides PayPal?

The Pro plan expands payment capabilities to accept advanced gateways such as Stripe, Authorize.net, and Elavon. You can also utilize Google Pay, Apple Pay, and Venmo options.

If I cancel my annual license, can I still use the premium features I bought?

Yes, you can continue to use the extensions already installed. However, once the license expires, you will no longer receive important software updates or technical support.

Does Ninja Forms provide tools to help with HIPAA or PCI compliance?

Yes, Ninja Forms offers specific tools and granular controls to help manage sensitive data collection. This aids in meeting requirements for HIPAA, PCI, GDPR, and CCPA standards.

Which plans include access to automation tools like Zapier and Webhooks?

Access to advanced automation services is included in the Pro and Elite tiers. This suite includes integrations with Zapier, Slack, Trello, and custom Webhooks.

Is the free Core plan fully functional, or does it require upgrading to unlock essential features?

The Core plugin is genuinely free and fully functional for basic needs. It includes submission management, anti-spam, 28+ fields, and advanced calculations without constant upgrade prompts.

If I only need one specific feature, do I have to buy a full membership bundle?

No, you don’t have to buy a bundle. Ninja Forms allows you to purchase individual premium features or add-ons separately, letting you grow on your own terms.

Is any kind of technical customer support provided for users of the free Core plugin?

Yes, the company supports all users, not just paying customers. While support is effective, priority assistance is reserved for those who subscribe to a paid plan.

Will Ninja Forms work if I am running a self-hosted or managed WordPress.com site?

Yes, Ninja Forms is compatible with WordPress.com. Ensure your WordPress.com plan supports third-party plugin installation to add the software.

Are there migration services available to help me switch from another form plugin?

Not explicitly stated on the official site. We recommend reaching out to their customer support team or checking their documentation for available migration guides.

Ready to try Ninja Forms? Check out the official site or pricing.