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Kit (formerly ConvertKit)

Kit (formerly ConvertKit)

Email marketing platform built for creators, focused on simplicity and automation.

#11 in Email marketing
1 分読了 · 更新日 2026年5月15日
Kit (formerly ConvertKit)のホームページスクリーンショット

At a glance

Quick overview for Kit (formerly ConvertKit): rating, pricing summary, key features, and highlights.
最適
Authors and writers building a reader communityNewsletter creators focused on subscriber growthYouTubers and podcasters looking to own their audienceDigital product sellers (courses, ebooks, memberships)Solopreneurs wanting to automate email marketing
使いやすさ
The platform is consistently described as **intuitive and accessible**, even for those 'not super technical.' It emphasizes a simple, creator-focused workflow to manage subscribers, build automations, and send emails without a steep learning curve.

Ciroappレビュー

3.8
Creator-friendly, but check support.

We find Kit a capable and intuitive email marketing platform tailored specifically for creators, offering strong automation and a clean interface. Overall, it's a great starting point for growing an audience, though users should weigh the mixed customer support reviews and potential pricing scale against their needs.

長所

  • 長所:Intuitive, clean interface designed for creators and non-technical users.
  • 長所:Powerful visual automations and sequences to nurture audiences.
  • 長所:Generous free plan for up to 10,000 subscribers.

短所

  • 短所:Customer support responsiveness and quality receive frequent criticism.
  • 短所:Pricing can become steep as subscriber counts increase significantly.
  • 短所:Some users report unexpected account suspensions or deliverability issues.
無料トライアル
Yes — 14 日間
範囲: $0–$790/yearFree plan, Free trial, Monthly subscription, Yearly subscription, Usage-based pricing
This section is a summary. Detailed sections about features, use cases, pricing, and reviews follow below.
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Kit (formerly ConvertKit)のレビュー、価格、機能、メリット・デメリット

Feeling overwhelmed by complex marketing tasks that pull you away from creating your best work? Kit (formerly ConvertKit) is designed to solve this. It automates your email marketing with tools like landing pages, forms, and sequences, so you can focus on writing, teaching, and building relationships with your audience.

✨

Kit (formerly ConvertKit)とは？

Kit is an email marketing platform specifically for creators like authors, podcasters, YouTubers, and entrepreneurs. It's the hub for growing your email list, sending beautiful newsletters, and selling digital products—all while keeping the experience intuitive and straightforward. 💡

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Compare Kit (formerly ConvertKit) with similar tools and browse the full category before choosing.

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Campaigner vs Kit (formerly ConvertKit)

See feature, pricing, pros, and cons differences with Campaigner.

Comparison
Benchmark Email vs Kit (formerly ConvertKit)

See feature, pricing, pros, and cons differences with Benchmark Email.

Should you choose Kit (formerly ConvertKit)?

Quick buyer guidance before you compare plans or click through.

Choose it if

  • Creators who want to **automate growth** and get back to their craft
  • Those who value **simplicity and an intuitive interface** without deep technical skills
  • Users needing strong **deliverability (99.8% rate) and open rates (avg. 40%+)**
  • Individuals who want to **sell products directly** through their email platform
  • Teams that rely on **integrations** (Shopify, Circle, Canva, etc.) to connect their tools

Skip it if

  • Users needing extensive, built-in advanced analytics beyond core insights
  • Those looking for a fully free, long-term plan (free trial is 14 days, then paid)
  • Businesses requiring deep CRM or complex sales pipeline features
  • Teams that need multi-user access or advanced collaboration tools (appears solo-creator focused)

Next steps before buying

  1. 1Start the **14-day free trial** to test features; no credit card is required.
  2. 2Review the **pricing structure** (after the trial) to ensure it fits your budget and subscriber count.
  3. 3Confirm the platform offers the **integrations** you need (e.g., with your website, course platform, or community tools).
  4. 4Compare its **core email and automation features** to your current solution or other alternatives.
  5. 5Utilize the offer for **free migrations** if you're switching from another email marketing provider.

使いやすさ

The platform is consistently described as **intuitive and accessible**, even for those 'not super technical.' It emphasizes a simple, creator-focused workflow to manage subscribers, build automations, and send emails without a steep learning curve.

Kit (formerly ConvertKit) 主な機能

✨ Grow Your List on Autopilot

Kit helps you attract new subscribers without the manual work. You can build unlimited landing pages and opt-in forms using a simple, no-code editor. These tools are designed to convert visitors into email subscribers.

For example, creators have reported adding 100k subscribers using Kit's landing pages.

✨ Send Newsletters Your Audience Will Love

Write and design newsletters that feel personal and build real connections. Kit's email editor makes it easy to create beautiful content that lands in inboxes. The platform boasts an industry-leading 99.8% delivery rate and average open rates above 40%, so your work actually gets seen.

✨ Automate Your Entire Email Workflow

Visual automations let you build email sequences that run 24/7. You can create welcome series that nurture new subscribers or sales funnels that work in the background. It's like having an extra team member handling your marketing while you focus on creating.

One creator saw 30% sales growth after implementing a targeted automation.

✨ Sell Your Products Directly

You can sell digital products, memberships, and subscriptions right from your emails. Kit handles the checkout process, so there's no need for a separate store. This creates a seamless experience for your audience and keeps your revenue stream simple.

You own the customer relationship from start to finish.

✨ Grow by Recommending Other Creators

Kit's Recommendations feature helps you cross-promote with other creators to grow your list faster. It connects you with newsletters that share a similar audience. One user reported gaining 22,000 subscribers through this feature alone.

It's an easy way to find new, engaged readers.

✨ Connect Your Entire Tech Stack

The Kit App Store lets you integrate your favorite tools directly into your workflow. Connect with platforms like Shopify for e-commerce, Circle for communities, and Canva for design. These integrations sync your data and automate tasks between apps, creating a central hub for your creator business.

使用例

✍️ Authors and Writers Growing a Reader Community

You've just finished a manuscript or have a newsletter idea. Instead of relying on unpredictable social media algorithms, you build an email list on Kit. You create a simple landing page to offer a free chapter or resource. New subscribers get a welcome sequence that introduces them to your work. Over time, you send regular newsletters that build a loyal readership, announce book launches, and drive pre-orders directly to your inbox.

Tip: Use the Recommendations feature to cross-promote with other creators and accelerate list growth.

📣 Newsletter Creators Scaling with Sponsorships

You run a growing newsletter and want to monetize it without being salesy. Kit's segmentation tools let you organize subscribers by interest. You use this data to sell targeted ad placements through Kit Ads. Sponsorships are managed in one place, and you can deliver sponsored content directly within your regular broadcasts.

Expected outcome: A streamlined way to generate revenue from your audience while keeping the reader experience focused.

🎧 YouTubers & Podcasters Owning Their Audience

You have thousands of subscribers on YouTube, but you don't own that connection. You use Kit to create an opt-in form embedded in your video descriptions or show notes. When fans subscribe, they join your private email list.

You now have a direct line to announce new episodes, share exclusive content, and sell merch or courses—without worrying about platform changes.

🚀 Problem → Approach → Outcome: Boosting Digital Product Sales

Problem: Your digital product sales are inconsistent, and generic blasts aren't converting.

Approach: You build a visual automation in Kit. When someone shows interest (like downloading a free guide), they enter a sequence. This sequence delivers targeted emails highlighting specific benefits of your product.

Outcome: Creators using this method have seen 30% sales growth from targeted automations. You nurture leads 24/7, turning interest into revenue on autopilot.

⚙️ Solopreneurs Automating Their Marketing

You're a one-person business wearing many hats. Marketing tasks eat into your creative time. You connect your tools—like Shopify or Circle—to Kit using the app store.

Now, when someone buys from your store, they're automatically tagged in Kit and receive a post-purchase sequence. This setup acts like a team member, handling follow-ups so you can focus on your core work.

📚 Step Flow: Launching a New Book

  1. Create a pre-order landing page with Kit to capture excited readers.
  2. Set up a visual automation to nurture these subscribers with updates and bonus content.
  3. On launch day, send a personalized broadcast to your segmented list.
  4. Follow up with a sequence to gather reviews and cross-sell other works.

This direct email approach drives more impactful sales than social media announcements alone.

🏡 Building a Sustainable Business on Land You Own

Social platforms come and go. Your email list is a stable asset you control. Kit helps you build that asset.

You use its deliverability tools (99.8% rate) and focus on relationship-building emails. This isn't just about one-off sales; it's about creating a direct, reliable channel to your community that grows with you over the long term.

Kit (formerly ConvertKit)の価格概要

価格帯
$0–$790/year
価格タイプ
Free plan, Free trial, Monthly subscription, Yearly subscription, Usage-based pricing

Kit (formerly ConvertKit) offers a tiered pricing model starting at $0 for beginners. Paid plans scale based on your subscriber count, with significant discounts available for annual billing.

プランと料金

Newsletter

月間$0
年間$0
Up to 10,000 subscribers
  • 1 basic Visual Automation
  • Unlimited landing pages & forms
  • Unlimited email broadcasts
  • Audience tagging & segmentation
  • Sell digital products & subscriptions
Try Kit for free

Creator

月間$39
年間$390
1,000 subscribers (scales with count)
  • Everything in Newsletter plan
  • Unlimited Visual Automations
  • Unlimited email sequences
  • A/B test subject lines
  • Remove Kit branding
  • 24/7 email & chat support
Start 14-day free trial

Pro

月間$79
年間$790
1,000 subscribers (scales with count)
  • Everything in Creator plan
  • Unlimited users
  • Insights dashboard
  • Deliverability reporting
  • Newsletter referral system
  • 24/7 priority email & chat support
Start 14-day free trial
料金のスクリーンショット
Pricing

Kit (formerly ConvertKit) costs between $0 and $790 per year for 1,000 subscribers with 3 plans: Newsletter at $0, Creator at $390 billed yearly, and Pro at $790 billed yearly.

Take a look at the breakdown below to see which features fit your current creative goals.

Newsletter

Price: $0 per month Websites Supported: Not explicitly stated Best For: New creators starting out Refund Policy: Not explicitly stated Other Features: Unlimited landing pages, Audience tagging, Digital product sales, 1 basic Visual Automation

This plan is a great way to start building your audience without any upfront costs. It's helpful if you just need to send simple broadcasts and sell a few digital products while you grow. ✨

Creator

Price: $390 per year or $39/month Websites Supported: Not explicitly stated Best For: Growing creators who need automation Refund Policy: Cancel anytime Other Features: Unlimited Visual Automations, Unlimited email sequences, 24/7 email & chat support, Remove Kit branding

If you're ready to put your growth on autopilot, this plan is the right move. You'll get the power of automated sequences and professional support to help you scale your business faster.

Pro

Price: $790 per year or $79/month Websites Supported: Not explicitly stated Best For: Scaling creators and large teams Refund Policy: Cancel anytime Other Features: Unlimited users, Newsletter referral system, Deliverability reporting, Advanced A/B testing

This tier is built for experts who want deep insights and advanced marketing tools. Pick this if you have a team to manage or need to fix complex deliverability issues across a large list.

You can start with a 14-day free trial on any paid plan without even entering a credit card. If you're switching from another tool, they even offer free migrations to help you get settled.

ユーザーレビュー

On Trustpilot, Kit (formerly ConvertKit) receives mixed feedback. Users frequently praise its ease of use, highlighting a simple, intuitive interface perfect for creators and beginners.

Many appreciate the automation features and clean design for emails and landing pages. However, a significant number of reviews cite poor customer support, with long response times and unhelpful agents.

Some also report issues with account suspensions, deliverability problems, and feeling the pricing becomes expensive as subscriber lists grow. The platform is seen as a solid starter tool but may frustrate users needing robust support or advanced features.

他の場所でのユーザーの声

Jordan M.
Trustpilot

ConvertKit is super easy to use. I love how simple it is to set up automations and sequences without any tech headaches. It's perfect for my newsletter.

Sam L.
Trustpilot

My account was suspended with no warning. Support took forever to respond and was unhelpful. It felt like I lost my whole audience overnight. Very unprofessional.

Casey R.
Trustpilot

The platform itself works fine for basic email needs and is simple to learn. However, the pricing jumps up quickly as your list grows. Support can be slow.

Alex D.
Trustpilot

Great for creators who want a clean, no-frills email tool. The landing pages and automations are solid. I just wish their customer service was more responsive.

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Kit (formerly ConvertKit)を使う理由は？

If you're a creator who wants to grow your audience and revenue without the complexity, Kit is built for you. Here’s why it stands out:

  • 🎯 Focused on Creators, Not Just Businesses: The platform is mission-driven and built by a team that understands the solo-creator journey, aiming to solve real problems so you can get back to creating. ✅
  • 📈 Designed for Real Growth: Creators report tangible results, like adding 100k subscribers through landing pages and seeing 30% sales growth from targeted automations. It's built to scale with you. 📊
  • 🤝 Prioritizes Ownership & Relationships: Kit emphasizes building on land you own. Your email list is yours, immune to algorithm changes, and the tools help you send personalized emails that build loyal fans, not just drive one-off sales.
  • ⚙️ Powerful yet Simple Automation: Visual automations let you build email sequences that welcome subscribers and nurture relationships 24/7, acting like another member of your team without the technical hassle. 🤖

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よくある質問

What integrations does Kit offer?

Kit connects with over 100 apps through its App Store, including Shopify, Canva, Circle, and Thinkific. You can also use its API to build custom integrations.

How is my data handled, and what about security?

Kit states it is 'bootstrapped and mission-driven,' emphasizing that you build on 'land you own.' Specific details on data security protocols or encryption standards are not explicitly stated on the official site; you should review their terms and privacy policy for compliance details.

What are the sending or subscriber limits?

The free Newsletter plan supports up to 10,000 subscribers. Paid plans (Creator and Pro) scale with your subscriber count, and all plans include unlimited landing pages, forms, and email broadcasts.

How does the 14-day free trial work?

You can start a 14-day free trial on any paid plan (Creator or Pro) without entering a credit card. The free Newsletter plan does not require a trial and has no time limit.

What is the difference between per-seat and per-usage pricing?

Kit's pricing is per-usage based on your active subscriber count, not per-seat. The Pro plan includes unlimited users (seats) at no extra cost, while the Creator plan allows up to 2 users.

Do you offer help migrating from another platform?

Yes, Kit offers free migrations from other platforms. Their team can help rebuild your forms, templates, and automations when you switch.

What kind of customer support can I expect?

The Creator plan includes 24/7 email and chat support. The Pro plan gets 24/7 priority support. Kit notes most questions are handled by an AI assistant first, with the rest going to the team.

Does Kit support different languages or regions?

The provided content does not specify supported languages or regional restrictions. It is recommended to confirm language availability before purchase.

How do I cancel my subscription?

You can cancel your paid plan (Creator or Pro) at any time. The free Newsletter plan has nothing to cancel.

Are there any transaction fees for selling digital products?

Yes, for any digital product or subscription sale, Kit charges a 3.5% + $0.30 fee, which includes credit card processing. This fee applies to all plans.

Who is Kit best suited for?

Kit is designed for individual creators like authors, podcasters, newsletter writers, and digital product sellers who want simple, powerful email automation to grow their audience and revenue.

What does 'Unlimited users' on the Pro plan mean?

The Pro plan allows you to add an unlimited number of team members to your account, each with their own login, for collaborative work and support.

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