Easy Affiliate and Getlasso tackle increased revenue in two very different ways. Easy Affiliate helps you run your own affiliate program with zero transaction fees. Getlasso optimizes your existing affiliate links, drastically boosting clicks and conversions.
Essential affiliate link optimization system.
We find that Lasso excels at maximizing affiliate revenue through high-converting displays and exceptional human support. The platform provides unmatched link management capabilities, though we note user concerns regarding the difficulty of full uninstallation after deep integration. Overall, Lasso is a powerful system justified by its strong return on investment.
Easy Affiliate is the powerful, all-in-one plugin designed specifically for WordPress. It lets you create a completely self-hosted affiliate program for your membership site or ecommerce store in just minutes. Built by the trusted MemberPress team, Easy Affiliate makes the process simple for any WordPress ecommerce entrepreneur. If you sell anything online, this tool is tailor-made to help others promote your products successfully. It seamlessly uses your site's existing look and feel for a polished, integrated experience. 💡
Lasso is an essential tool designed for affiliate marketers and content creators who promote products across multiple platforms. It manages, optimizes, and tracks all your affiliate links and product displays in one central place.
It works both on WordPress and non-WordPress sites, and you can drop Lasso links anywhere you share content, including Instagram and YouTube. Plus, the tools ensure your links stay compliant with Amazon's affiliate policies. ✨
We highlight the main differences and pick a winner for each feature.
Easy Affiliate serves merchants running programs; Getlasso serves affiliates promoting products.
Easy Affiliate is an all-in-one plugin for launching and managing your own sales team. It's built for merchants who want to recruit and pay their own affiliates efficiently. The software supports unlimited affiliates and tracking requests on your site. Getlasso is designed for content creators who monetize by promoting others' products via affiliate links. It optimizes these outbound links for maximum revenue and ensures link health. If you sell a product on WordPress, use the control offered by Easy Affiliate. If you review products on a blog, Getlasso helps you monetize that content more effectively. The trade-off is complete program control versus peak link conversion performance.
Getlasso dramatically increases clicks with displays; Easy Affiliate handles affiliate creative uploads.
Getlasso is famous for its gorgeous product display boxes and comparison tables with no coding needed. These proven layouts can boost your click-through rates by up to 300%. The tool also auto-pulls fresh Amazon details easily. Easy Affiliate allows merchants to upload creative assets, like banner images and GIFs, for their recruits to use. It manages the promotional materials for the program, not optimized user-facing content blocks. Getlasso’s mobile optimization deep-links users directly into the Amazon app, leading to 3x higher mobile conversions. If you rely on aesthetics to drive sales from your content, Getlasso is the necessary choice. Affiliate marketers focused on maximizing existing traffic should use Getlasso.
Getlasso stops revenue loss by fixing broken links; Easy Affiliate focuses on keeping tracking accurate.
Getlasso offers centralized link management and powerful tools like automatic link updating. It actively monitors for broken links—a major killer of affiliate revenue. If an item goes out of stock, Getlasso can automatically swap the link or send you an immediate alert. Easy Affiliate provides a simple self-service dashboard where enrolled affiliates can generate custom tracking links. It is designed to track commissions for inbound sales accurately. For large content sites, Getlasso’s Broken Link Alerts feature protects your core passive revenue stream. Maintaining thousands of outbound links is impossible without Getlasso’s automation tools.
Easy Affiliate automates payments and tax forms; Getlasso offers zero payout functionality.
Easy Affiliate provides convenient PayPal 1-Click Payouts directly from the merchant's dashboard monthly. Merchants review the activity, hit 'Pay,' and manage all commissions efficiently in one place. Easy Affiliate also handles recurring payment tracking for subscription products. Getlasso is purely a monetization tool and does not handle the disbursement of commissions from any merchant. Easy Affiliate (Pro plan) offers a Tax Reports Add-on to help gather W9 information, significantly simplifying tax season. For anyone running their own program, Easy Affiliate handles the entire financial and tax lifecycle expertly.
Easy Affiliate eliminates transaction fees; Getlasso offers a free tier and low monthly cost.
Easy Affiliate charges zero transaction fees on commissions, offering massive cost savings over time for high-volume programs. It operates on an annual license fee, starting at $99.60 (intro). Getlasso offers a generous free Lite plan forever and accessible monthly subscriptions starting at $5/month. Getlasso's costs are low and predictable monthly, making budgeting simple for new creators. If transaction fees are currently high in your program, Easy Affiliate offers the best long-term value and immediate savings. Merchants pay Easy Affiliate; affiliates pay Getlasso.
Easy Affiliate detects payment fraud; Getlasso ensures specific regulatory compliance.
Easy Affiliate Plus and Pro plans feature Automatic Fraud Detection to alert you to suspicious activities. This built-in security ensures you investigate and reject bad conversion transactions before payment is made. Getlasso focuses on ensuring all affiliate link usage and product displays remain fully compliant with complex Amazon policies. It protects the site owner's affiliate account status. Easy Affiliate uses robust first-party cookies for reliable commission tracking that is not affected by AdBlockers. Merchants focused on protecting their bottom line from costly fraud will heavily favor Easy Affiliate’s powerful security features.
Easy Affiliate requires WordPress; Getlasso works across any platform seamlessly.
Easy Affiliate is strictly a self-hosted WordPress plugin, integrating deeply with WooCommerce and MemberPress. Its core strength is working within your existing WordPress digital storefront. Getlasso works everywhere, including YouTube, Instagram, and non-WordPress sites, using a simple JS snippet or link redirection. It’s designed to be completely platform-agnostic for the affiliate creator. Easy Affiliate Pro does offer API access for advanced automation with external systems. Getlasso’s quick setup and cross-platform function makes it easier for varied content creators.
Choosing between Easy Affiliate and Getlasso is simple: decide if you want to run an affiliate program, or be an affiliate. Easy Affiliate is the clear winner for merchants who sell their own products and want internal control. Because Easy Affiliate is self-hosted, you can eliminate all costly third-party transaction fees completely. The fraud detection and integrated tax reporting tools make Easy Affiliate essential for managing your sales team at scale. Getlasso, conversely, is the clear champion for the affiliate marketer promoting other people's goods. It dramatically raises your commissions using beautiful, high-converting product display boxes. Getlasso’s automated link monitoring protects your income by ensuring you never link to bad products or broken pages again. If you are a vendor recruiting affiliates, choose Easy Affiliate. If you are a content creator looking to earn maximum commissions on your existing traffic, choose Getlasso. Getlasso is flexible, working across platforms; Easy Affiliate is strictly tied to your WordPress site for its features. If you sell digital products or goods on WordPress, choose Easy Affiliate for control. If you focus heavily on Amazon sales optimization, Getlasso is the best tool available.
Getlasso protects revenue by automatically monitoring and fixing costly broken outbound links. Easy Affiliate protects the merchant's revenue by offering automatic fraud detection before you pay commissions. The focus between Easy Affiliate and Getlasso differs greatly. Both tools secure different parts of the affiliate funnel effectively.
No, Getlasso is a monetization tool used by promotional affiliates, not a program payout system. Easy Affiliate is built specifically for merchants to pay commissions using its PayPal 1-Click Payouts feature. Getlasso manages links, while Easy Affiliate manages the financial payout relationship.
Yes, Easy Affiliate is self-hosted, meaning there are zero transaction fees for the merchant running the program. You pay the annual licensing cost to Easy Affiliate, but you keep 100% of the commission pool. This is a massive cost-saving advantage of Easy Affiliate over standard third-party networks.
No, Getlasso manages links from all affiliate networks, but it is heavily optimized for Amazon products. It automatically pulls product data for titles, images, and prices from Amazon. Getlasso’s advanced features like mobile optimization work best for Amazon products.
Getlasso is definitely better for non-WordPress sites, supporting integration via a simple JavaScript snippet. Easy Affiliate is strictly a self-hosted WordPress plugin and cannot be used on other platforms. Getlasso is built for platform flexibility, unlike Easy Affiliate which needs WP to function.
Getlasso has a Free, forever Lite plan, making it the cheapest way to start affiliate link management. Easy Affiliate requires an annual license upfront, starting at $99.60 (introductory price). However, Easy Affiliate eliminates transaction fees long-term.
Both tools have their strengths. Choose based on your specific needs.