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Best Customer Relationship Management software

Discover the top Customer Relationship Management tools — compare features, pricing, and the picks experts trust.

Top picks in Customer Relationship Management

Ranked by combined ratings from expert reviews and user feedback

6 Ranked by reviews
Pipedrive#1
Pipedrive
4.6 / 5Free trial

The easy and effective CRM that helps sales teams close more deals.

Pricing signal: Pipedrive's subscription structure is currently not explicitly displayed due to technic...
Salesflare#2
Salesflare
4.5 / 5Free trial

The simple yet powerful CRM for small and medium-sized businesses selling B2B.

Pricing signal: From $39
SmartSuite#3
SmartSuite
4.5 / 5Free trial

The single platform for operational excellence and team alignment.

Pricing signal: SmartSuite uses a per-user pricing model with four standard tiers, ranging from a free...
Propovoice#4
Propovoice
4.3 / 5

Streamline client management right from your WordPress site.

Pricing signal: From $79
20NINE#5
20NINE
4.2 / 5

Unlocking credit access in informal economies.

Pricing signal: 20NINE does not display explicit public pricing information for its digital payment and...
Capsule CRM#6
Capsule CRM
4.1 / 5Free trial

Win more. Do more. Grow fast. Your business in one place.

Pricing signal: Capsule offers a permanently free plan perfect for individual users or small teams. All...

Customer Relationship Management shortlist and buying criteria

Use this category page as the buying guide: compare the strongest tools, check price exposure, validate integrations, and open full reviews before committing.

Match features to your use cases

Check pricing and limits

Verify integrations and data export

Test with a free trial

Review onboarding, permissions, support, and renewal terms before choosing.

All Customer Relationship Management software

Filter the full category list by pricing, trials, features, and rating.

Pipedrive
Pipedrive is a trusted CRM platform already used by over 100,000 companies worldwide. It is designed specifically for sales teams and growing small...
4.6 / 5
Shape
Shape is a comprehensive platform combining a powerful Sales CRM with a robust marketing suite. This system helps you efficiently automate your sales and...
4.0 / 5
Salesforce
Salesforce is a leading global software company recognized for providing integrated technology solutions. It helps businesses across many sectors, offering...
2.5 / 5
SmartSuite
SmartSuite is a powerful, flexible platform designed to streamline operations across your entire organization. It focuses on turning complex, siloed...
4.5 / 5
From $0/mo
Free trial
Propovoice
Propovoice is an All-in-One Client Management Solution designed to work right inside your WordPress site. It serves as a simple yet powerful WP CRM and...
4.3 / 5
Keap
✨ Keap is an automation and growth platform built for small businesses and teams who want more leads, more revenue, and predictable sales. It helps you run...
1.5 / 5
From $299/mo
Free trial
Hubspot
The HubSpot Customer Platform is a comprehensive system built around the Smart CRM. This Smart CRM acts as your single source of truth for all business...
2.5 / 5
20NINE
20NINE focuses on building connections between micro-retailers and consumers in emerging leap markets. We bridge the financial gap facing underserved...
4.2 / 5
Capsule CRM
Capsule is a trusted, simple Customer Relationship Management CRM system built specifically for small businesses, startups, and freelancers. It has served...
4.1 / 5
Salesflare
Salesflare is a simple yet powerful CRM designed for small and medium businesses selling B2B. It helps teams keep track of everything automatically, enrich...
4.5 / 5
From $39/mo
Free trial

Customer Relationship Management buyer’s guide

What is Customer Relationship Management?

Customer Relationship Management tools help you streamline workflows, reduce manual work, and hit better outcomes with smart automation.

Why use Customer Relationship Management tools?

  • Save time by automating repetitive tasks
  • Improve consistency and quality
  • Collaborate better across teams

How to choose

  • Match features to your use cases
  • Check pricing and limits
  • Verify integrations and data export
  • Test with a free trial

FAQs

Is there a free Customer Relationship Management tool?
Many providers offer a free plan or trial so you can evaluate the product before paying.

Are these tools easy to use?
Modern {name} platforms focus on intuitive interfaces, templates, and guided onboarding.