Mailpoet vs ActiveCampaign

The main difference between Mailpoet and ActiveCampaign is that MailPoet focuses on email marketing and offers a WordPress plugin for easy integration with websites. It also has a drag-and-drop email editor, landing page builder, and analytics. While ActiveCampaign offers additional features such as CRM, lead scoring, SMS marketing, and social media integration. Also, MailPoet offers a 30-day money-back guarantee for all paid plans. ActiveCampaign offers a 14-day refund policy for its plans.

In this versus, we compare Mailpoet vs ActiveCampaign in-depth to help you choose one of them. If you want to know more details, we recommend you to read our Mailpoet review and ActiveCampaign review.

However, you can also directly find the Best Email Marketing Software Page, we list them by ranking (based on our review rating), you can find all the comparisons we made and we explain how you should choose the proper one.

Here is what we will talk about in the rest of this article:

Quick overview

Mailpoet vs ActiveCampaign at a Glance

To make your choice quick and efficient, here is a short summary about our comparison of Mailpoet vs ActiveCampaign. Find out their ratings, features, prices and then discover the winner of the versus.

Pros and Cons comparison

8.6
Mailpoet Review – Mailing system made for WordPress

Mailpoet Review – Mailing system made for WordPress

In this Mailpoet review, you’ll find more information about its features, pricing, pros and cons and why you should …
Get 30% OFF on your subscription with the coupon code: Limited30 (Using our link will automatically add the discount)
Average Score 8.6
Customer support
8
Value for money
9
Ease of use
8.5
Features
9
PROS:
  • Drag-and-drop builder
  • Fully integrated to WordPress and Woocommerce
  • Offers high email deliverability rates
  • Segmentation and automated emails scheduling
  • Integration with elementor and Gutenberg
CONS:
  • Can be expensive
  • No A/B testing
  • No sending optimization
9.1
ActiveCampaign Review – Email Marketing

ActiveCampaign Review – Email Marketing

In this Activecampaign review, you’ll find more information about its features, pricing, pros and cons and why you …
Average Score 9.1
Customer support
9
Value for money
9.5
Ease of use
9.5
Features
8.5
PROS:
  • Many integrations
  • All in one tool
  • Easy to use
  • Multilingual
CONS:
  • Can be expensive

Specifications comparison

DetailsMailpoetActiveCampaign
FeaturesEmail marketing / Woocommerce compatible / Wordpress PluginCRM Marketing / Marketing automation
Best suited forIndividuals, Freelancers, Small businessesSmall businesses, Mid size businesses
Website languagesEnglishDeutsch / English / French / Italian / Portuguese
Website URLVisit official websiteVisit official website
Support linkSupport pageSupport page
Support emailcontact@mailpoet.cominfo@activecampaign.com
Live chatNoYes
Company address6 rue Dieudé, Marseille, Provence-Alpes-Cote d'Azur, 13006, France1 North Dearborn Street, 5th Floor, Chicago, IL 60602
Year founded20112003

Pricing comparison

Compare the price between Mailpoet vs ActiveCampaign

Find out which software has the best valuable pricing, which one offers a free trial and money back guarantee.

Pricing comparisonMailpoetActiveCampaign
Pricing rangeFrom 0€ to 30€ per monthFrom $9 to $149 per month
Pricing typesAnnual subscription / Monthly subscriptionAnnual subscription / Monthly subscription
Free planYesNo
Free trialNoYes, 14 days
Money back guaranteeYes, 30 daysNo
Pricing page linkSee plansSee plans

Mailpoet Pricing details

MailPoet offers extremely low-cost options. It’s completely free until you get 1,000 subscribers. You’ll get access to practically all of the features available to paying (Premium) clients.

Mailpoet Pricing

MailPoet offers extremely low-cost options. It’s completely free until you get 1,000 subscribers. You’ll get access to practically all of the features available to paying (Premium) clients. The only things lacking are sophisticated analytics and certain types of specialist assistance.

Mailpoet Sending pricing

Mailpoet sendind pricing 1500 subscribers

After you reach 1,000 subscribers, you must upgrade to the Premium plan. For up to 1 500 members, it costs 20€ every month. The price will rise in tandem with the amount of subscribers. However, as a WordPress user, these packages are still less expensive than other ESPs.

mailpoet sending pricing 10 000 subscribers

Mailpoet NO Sending pricing

Three Premium subscriptions with “No Sending” options are also available from MailPoet. The Blogger License, which costs 149€ per year, is one of them. This is just for a single website.

Mailpoet NO Sending pricing

The Freelancer License costs 249€ per year and allows you to work on 4 websites, while an Agency License is 499€ per year and allows you to work on unlimited websites. This license covers an infinite number of websites. All three “No Sending” options come with an unlimited number of subscribers. Even if you currently have much more than 1,000 subscribers, we suggest joining up for a free trial, trying it out for a few weeks, and then choosing which plan is best for you.

ActiveCampaign Pricing details

ActiveCampaign is available in four main plans, each with different values: Lite, Plus, Professional and Enterprise. Therefore, the price also varies depending on the number of contacts in the database.

Activecampaign Pricing

Note that ActiveCampaign has a very comprehensive list of features and so we expected high prices. But surprisingly, they have made their overall strategy quite competitive, with a relatively inexpensive plan for all business categories. ActiveCampaign is available in four main plans, each with different values: Lite, Plus, Professional and Enterprise. Therefore, the price also varies depending on the number of contacts in the database. We advise you to pay annually because there is a big difference in price, especially on the lite offer. However, keep in mind that you may be able to try this service for free for 14 days and no credit-card required.

MailPoet offers a free plan for up to 1,000 subscribers and paid plans start at $15/month for up to 1,250 subscribers. ActiveCampaign does not have a free plan, but it offers a free trial for 14 days. Paid plans start at $9/month for up to 500 subscribers. But ActiveCampaign offers a free trial for 14 days. MailPoet offers a 30-day money-back guarantee for all paid plans. ActiveCampaign offers a 14-day refund policy for its plans. By referring to every aspect, MailPoet is the winner.

🏆 Winner: MailPoet

Learn more in the section below with our comparison of the different features of Mailpoet vs ActiveCampaign .

Features comparison

We highlight the main differences between Mailpoet vs ActiveCampaign

Here is a quick summary of the differences between the features and services offered by Mailpoet vs ActiveCampaign:

Features overview

Mailpoet vs ActiveCampaign
mailpoet logo 2
VS
ActiveCampaign logo
User Interface and Ease of UseSimplicity and user-friendly interface
VS
Email templatesVersatile templates
VS
Reporting and analyticsMore analytics options
VS
IntegrationsWider range of integrations
VS
Customer SupportPhone support
VS

In this section, we will compare only the big differences between Mailpoet and ActiveCampaign, and we will assign a winner for each feature or service.
So we will compare first:

  • User Interface and Ease of Use
  • Email templates
  • Reporting and analytics
  • Integrations
  • Customer support

User Interface and Ease of Use

Both platforms have intuitive and user-friendly interfaces, but MailPoet has a simpler design with fewer options and features, while ActiveCampaign has a more complex interface with a wider range of options and features. Therefore, Mailpoet is the winner.

🏆 Winner: Mailpoet

Email Templates

MailPoet offers a limited number of email templates that can be customized with a drag-and-drop editor. ActiveCampaign offers a wider range of templates with a drag-and-drop editor and the ability to create custom templates with HTML and CSS. Therefore, Activecampaign is the winner.

🏆 Winner: Activecampaign

Reporting and Analytics

Both platforms offer basic reporting and analytics, such as open rates, click-through rates, and subscriber engagement metrics. ActiveCampaign offers more advanced reporting features, such as revenue tracking, conversion tracking, and lead attribution. Therefore, Activecampaign is the winner.

🏆 Winner: Activecampaign

Integrations

Both platforms offer integrations with a wide range of third-party apps and services, but ActiveCampaign has a larger library of integrations and supports more advanced integrations with APIs and webhooks. Therefore, Activecampaign is the winner.

🏆 Winner: Activecampaign

Customer Support

MailPoet offers support via email and a knowledge base with articles and video tutorials. ActiveCampaign offers support via email, live chat, phone, and a knowledge base with articles, videos, and webinars. Therefore, Activecampaign is the winner.

🏆 Winner: Activecampaign

User Reviews

Find out what current users think about Mailpoet and ActiveCampaign

If you need some external reviews of Ciroapp, you can read the reviews written by their users. Feel free to add your own on these platforms once you are an experienced user of Mailpoet or ActiveCampaign, to help our community to choose.

Mailpoet Reviews

8.6
Mailpoet Review – Mailing system made for WordPress

Mailpoet Review – Mailing system made for WordPress

In this Mailpoet review, you’ll find more information about its features, pricing, pros and cons and why you should …
Get 30% OFF on your subscription with the coupon code: Limited30 (Using our link will automatically add the discount)

ActiveCampaign Reviews

9.1
ActiveCampaign Review – Email Marketing

ActiveCampaign Review – Email Marketing

In this Activecampaign review, you’ll find more information about its features, pricing, pros and cons and why you …

Now that you have read everything and know all the differences between Mailpoet and ActiveCampaign, it’s time to define a winner! Find out in the following whom the winner of this versus is ⚡.

Winner

Mailpoet vs ActiveCampaign: Who is the winner?

Activecampaign is the winner as ActiveCampaign is more suitable for larger businesses that require more advanced features. ActiveCampaign has a reputation for high email deliverability rates and offers a wide range of integrations with third-party apps and services. It offers advanced features such as CRM, SMS marketing, and social media integration.

While MailPoet is a good choice for small businesses that need a simple and affordable solution with a WordPress integration.

Poll

ActiveCampaign vs Mailpoet: Which one will you use?

At Ciroapp, we are always striving to provide the best possible experience for our readers. We understand that making a decision between two software can be a difficult task. That’s why we want to hear from you! Your valuable opinion can help us improve our future versus articles and guide our readers in making informed decisions. By casting your vote, you not only help us, but also the community of readers who rely on our content. So, share your thoughts with us and let us know which software you prefer!

Which one will you use?


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