The main difference between MailerLite and ActiveCampaign is that MailerLite offers 30 days free trial but ActiveCampaign offer it for 14 days.
In this versus, we compare MailerLite vs ActiveCampaign in-depth to help you choose one of them. If you want to know more details, we recommend you to read our MailerLite review and ActiveCampaign review.
However, you can also directly find the Best Email Marketing Software Page, we list them by ranking (based on our review rating), you can find all the comparisons we made and we explain how you should choose the proper one.
Here is what we will talk about in the rest of this article:
MailerLite vs ActiveCampaign at a Glance
To make your choice quick and efficient, here is a short summary about our comparison of MailerLite vs ActiveCampaign. Find out their ratings, features, prices and then discover the winner of the versus.
Pros and Cons comparison
- Reasonable prices
- Very easy to use for beginners and small and medium-sized businesses
- Powerful design and automation tools
- Free account with premium features
- A limited selection of topics
- Although it is sufficient for beginners, the customization and payment options will seem limited to a demanding user.
- Many integrations
- All in one tool
- Easy to use
- Can be expensive
|Features||Analytics / Automations / Email marketing||CRM Marketing / Marketing automation|
|Best suited for||Individuals, Freelancers, Small businesses, Mid size businesses||Small businesses, Mid size businesses|
|Website languages||English||Deutsch / English / French / Italian / Portuguese|
|Website URL||Visit official website||Visit official website|
|Support link||Support page||Support page|
|Support email||[email protected]||[email protected]|
|Company address||548 Market St, PMB 98174, San Francisco, CA 94104-5401, United States||1 North Dearborn Street, 5th Floor, Chicago, IL 60602|
Compare the price between MailerLite vs ActiveCampaign
Find out which software has the best valuable pricing, which one offers a free trial and money back guarantee.
|Pricing range||From $0 to $19 per month||From $9 to $149 per month|
|Pricing types||Annual subscription / Monthly subscription||Annual subscription / Monthly subscription|
|Free trial||Yes, 30 days||Yes, 14 days|
|Money back guarantee||No||No|
|Pricing page link||See plans||See plans|
MailerLite Pricing details
MailerLite Growing business plan starts from $9 per month. You can save up to 15% by subscribing the plan annually.
One of the most common approaches to email marketing is campaign automation. Most competing services offer this feature in the premium subscription. In other words, you have to pay to use the autoresponder and conversion system options, but it’s free with MailerLite. With a free MailerLite account, you can use automation tools to send email to up to 1000 subscribers to your list. You also have access to other functions such as the registration form on the Facebook pages, the website and the form to be integrated on your website. The applied rate will change depending on the number of subscribers and therefore the number of emails you collect. Unlike other competitors who charge according to the number of emails sent by me, Mailerlite charges according to the number of subscribers. A sliding scale is applied and you can quickly be asked to pay more than $100/month if you have more than 20 000 subscribers. However, you shouldn’t worry too much because with 20 000 emails on your list, you will surely be able to generate much more than $100/month! For your information, for 100 000 subscribers, you will have to pay $360, with a restriction of sending 1 200 000 emails per month.
ActiveCampaign Pricing details
ActiveCampaign is available in four main plans, each with different values: Lite, Plus, Professional and Enterprise. Therefore, the price also varies depending on the number of contacts in the database.
Note that ActiveCampaign has a very comprehensive list of features and so we expected high prices. But surprisingly, they have made their overall strategy quite competitive, with a relatively inexpensive plan for all business categories. ActiveCampaign is available in four main plans, each with different values: Lite, Plus, Professional and Enterprise. Therefore, the price also varies depending on the number of contacts in the database. We advise you to pay annually because there is a big difference in price, especially on the lite offer. However, keep in mind that you may be able to try this service for free for 14 days and no credit-card required.