The main difference between Keap and Freshmarketer is that Freshmarketer is quite more expensive than Keap.
In this versus, we compare Keap vs Freshmarketer in-depth to help you choose one of them. If you want to know more details, we recommend you to read our Keap review and Freshmarketer review.
However, you can also directly find the Best Customer Relationship Management (CRM) Software, we list them by ranking (based on our review rating), you can find all the comparisons we made and we explain how you should choose the proper one.
Here is what we will talk about in the rest of this article:
Quick overview
Keap vs Freshmarketer at a Glance
To make your choice quick and efficient, here is a short summary about our comparison of Freshmarketer vs Keap. Find out their ratings, features, prices and then discover the winner of the versus.
Pros and Cons comparison
Keap Review – Small Business CRM and Automations
Freshmarketer Review – Simple and Powerful Marketing Automation
Specifications comparison
| Details | Keap | Freshmarketer |
|---|---|---|
| Features | Multiple Integrations / Multiple Marketing Automation / Reporting and Analytics / Small Business Automation / Small Business CRM / Templates and Customization / Webinars and Training Resources | CRM Marketing / Project Management |
| Best suited for | Small businesses | Small businesses, Mid size businesses, Large enterprises |
| Website languages | English | English |
| Website URL | Visit official website | Visit official website |
| Support link | Support page | Support page |
| Support email | contact@keap.com | crm-support@freshworks.com |
| Live chat | Yes | No |
| Company address | Chandler, Arizona | 2950 S. Delaware Street, Suite 201, San Mateo CA 94403 |
| Year founded | 2001 | N/A |
Pricing comparison
Compare the price between Keap vs Freshmarketer
Find out which software has the best valuable pricing, which one offers a free trial and money back guarantee.
| Pricing comparison | Keap | Freshmarketer |
|---|---|---|
| Pricing range | From $159 to $229 per year | From $19 to $299 per month |
| Pricing types | Annual subscription / Monthly subscription | Annual subscription / Monthly subscription |
| Free plan | Yes | Yes |
| Free trial | Yes, 14 days | No |
| Money back guarantee | No | No |
| Pricing page link | See plans | See plans |
Keap Pricing details
Keap offers pricing plans that cater to the varying needs of businesses. The Pro plan is available at $159 per month and provides essential CRM features such as contact management, appointment scheduling, automation, and email marketing.
It is suitable for small businesses looking to streamline their customer management processes. The Max plan, priced at $229 per month, includes advanced features like sales pipeline automation, lead scoring, and advanced reporting.
Both plans come with a free trial, allowing users to explore and experience the features before committing.
Keap’s pricing structure ensures that businesses of all sizes can access their powerful CRM platform and benefit from enhanced customer management and automation capabilities.
Pro ($159 /mo)
- Email marketing
- Appointments
- Quotes, invoices & payments
- Landing pages & online sales
- Lead & client management (CRM)
- Text marketing
- 1500 contacts and 2 users
- Additional users are $29 each
- Sales & marketing automation
- Dedicated phone line (US & Canada)
- Automated lead capture & follow-up
- Sales pipeline & analysis
Max ($229 /mo)
- Lead scoring
- Multi-page Landing pages
- Promo codes
- Additional users are $29 each
- Upsells and discounts
- Advanced reporting
- Text marketing
- 2500 contacts and 3 users
- Everything in Pro
- Lead Source attribution
- Marketing Analytics
Freshmarketer Pricing details
When it comes to pricing, you can choose from Freshmarketer’s four plan pricing options. You can also choose between monthly or annual payments. If you want to enjoy up to 17% discount, go for the annual plans. Every time you upgrade your plan, you can unlock additional features with improved marketing contacts your teams can reach each month.
Here is the software’s pricing plans for a bigger picture: When to compared to other CRM software options, Freshmarketer allows users to enjoy highly competitive pricing. For example, the highest price tier plan Enterprise only costs $3,588 at annual payment, while others may offer their highest price tier at over $38,000. Even if Freshmarketer is cheaper than its competitors, the software still offers an incredible set of features and even outperforms them.
