The main difference between Groundhogg and iContact is that iContact offers a free plan but Groundhogg does not offer this.
In this versus, we compare Groundhogg vs iContact in-depth to help you choose one of them. If you want to know more details, we recommend you to read our Groundhogg review and iContact review.
However, you can also directly find the Best Email Marketing Software, we list them by ranking (based on our review rating), you can find all the comparisons we made and we explain how you should choose the proper one.
Here is what we will talk about in the rest of this article:
To make your choice quick and efficient, here is a short summary about our comparison of iContact vs Groundhogg. Find out their ratings, features, prices and then discover the winner of the versus.
Access to a Certified Partner Program / Advanced Conditional Logics / Advanced email preferences / Backup / Birthday automation / Booking calendar / Company Management / Content restriction / Drag & drop email editor / Lead scoring / Link tracking / Restoration / Signed Contracts / Social Proof popup / Third Party Integrations / White Label CRM
Automation and Scheduling Tools / Bulk Email Campaigns / Customizable Templates / Dedicated Support / Detailed Reporting and Analytics / Email Automation / Email Autoresponders / Intuitive List Management Tools / Optimize Your Campaigns / Re-engagement Emails / Scheduled Emails / Social Creation & Posting
Best suited for
Freelancers, Small businesses, Mid size businesses
Individuals, Freelancers, Small businesses, Mid size businesses
In the pricing section, we break down Groundhogg’s flexible and transparent pricing structure, ranging from $20 to $100 per month.
Each plan is meticulously crafted to cater to different business needs and scales, ensuring that whether you’re just starting out or managing a large agency, there’s a plan that fits your budget and requirements.
With Groundhogg, you’re not just investing in a tool; you’re investing in a solution that grows and adapts with your business, offering value and efficiency at every level.
Basic Plan – $20/month
Drag & drop email editor
Use your SMTP service
Advanced email preferences
Custom replacement codes
Email countdown timers
Advanced form styling
Superlinks (tracking links)
8 advanced funnel steps
Premium support
Usage: 1 site
Plus Plan – $40/month
All features in Basic Plan
All form integrations
Backup & restore
Birthday automation
Booking calendar
Company management
Content restriction
Divi Integration
Elementor Integration
Lead scoring
Really simple payments
Sales pipeline automation
Signed Contracts
Social Proof popup
Usage: Up to 3 sites
Pro Plan – $50/month
All features in Plus Plan
Complimentary setup
AffiliateWP Integration
AWS Integration
BuddyBoss Integration
Conditional Logic
EDD Integration
GiveWP Integration
HelpScout Integration
Learndash Integration
LifterLMS Integration
MemberPress Integration
Postmark Integration
Presto Player Integration
SendGrid Integration
SMS77 Integration
Texting (SMS)
ThriveCart Integration
TutorLMS Integration
Twilio Integration
WhatsApp Integration
WooCommerce Integration
WP Simple Pay Integration
Zapier Integration
ZeroBounce Integration
Usage: Up to 5 sites
Agency Plan – $100/month (billed annually)
All features in Pro Plan
White Label CRM
Access to Certified Partner Program
VIP Support
Use for client projects
Usage: Up to 25 sites
Each plan is designed to cater to different levels of business needs, from basic email marketing to comprehensive CRM and marketing automation solutions for agencies.
The plans are structured to provide scalability and flexibility, allowing businesses to choose a plan that best fits their current requirements while providing room for growth.
iContact offers a range of pricing plans designed to cater to different business needs. The “Launch” plan serves as an entry point and is ideal for small businesses with a limited budget. It offers essential email marketing features at an affordable rate.
Then there is the “Grow” plan which provides more advanced options such as automation and customizable workflows which makes it suitable for businesses aiming to expand their reach.
And for those seeking more comprehensive tools, the “Expand” plan offers enhanced features like landing page creation and increased subscriber limits.
And highest tier is the “Advanced” plan which is tailored for larger businesses requiring extensive scalability and a dedicated account manager for personalized support.
All the pricing plans of iContact provide different features. So, it is important that you should first analyze your requirements and then choose a plan which best suits your requirements.
Test Plan ($0)
It includes:
250 contacts
Take iContact for a Test Drive
Build emails in minutes with our drag and drop tool or customize your message with our HTML editor
Choose from over 10,000 stock images to help build your emails and landing pages
Engage your audience with welcome, birthday or other special occasion emails using our existing templates
Launch Plan ($14/ Month)
It includes all the features from Test Plan, plus:
The number of contacts increased to 750
Customizable Templates
Intuitive List Management Tools
Automation and Scheduling Tools
Grow Plan ($36 per month)
It includes all the features from the Launch plan, plus:
The number of contacts is increased to 2500
optimize your campaigns
detailed reporting and analytics
dedicated support
Social Creation & Posting
Expand Plan ($65 per month)
It includes all the features from Grow plan, plus:
The number of contacts is increased to 5000
Schedule emails to send to the right audience at the right time
Categorize your audience to help ensure your message is heard by the right people
Use the testing feature to try different ways of reaching your target audience
Advanced Plan ($95 per month)
It includes all the features from the Expand plan, plus:
The number of contacts is increased to 10,000
Keep tabs on how often your audience engages with your brand, and how well your campaigns are performing, and make smart decisions from one central dashboard.
Learn from real data what your audience responds best to. From subject lines to design, test and find what works best for your business.
Advanced+ Plan ($199 per month)
It includes all the features from the Advanced Plan, plus:
The number of contacts is increased to 25,000
Pro Plan (Price Negotiated)
It includes all the features from Advanced+ Plan, plus:
Create landing pages for special events and campaigns
Add your existing content from Facebook, Twitter, Instagram, and TikTok easily into your emails
Connect your account with thousands of other tools and applications that you already use daily