GetResponse vs ActiveCampaign

The main difference between GetResponse and ActiveCampaign lies in their feature sets and pricing models. Both Getresponse and Activecampaign are comprehensive all-in-one marketing solutions, enriched with advanced tools like marketing automation, segmentation, a versatile landing page builder, CRM capabilities, and much more. However, the key difference lies in the range of features they provide and how they structure their pricing to cater to diverse business needs.

In this versus, we compare GetResponse vs ActiveCampaign in-depth to help you choose one of them. If you want to know more details, we recommend you to read our GetResponse review and ActiveCampaign review.

However, you can also directly find the Best Email Marketing Software Page, we list them by ranking (based on our review rating), you can find all the comparisons we made and we explain how you should choose the proper one.

Here is what we will talk about in the rest of this article:

Quick overview

GetResponse vs ActiveCampaign at a Glance

To make your choice quick and efficient, here is a short summary about our comparison of GetResponse vs ActiveCampaign. Find out their ratings, features, prices and then discover the winner of the versus.

Pros and Cons comparison

9.1
GetResponse Review – Digital Marketing tools

GetResponse Review – Digital Marketing tools

In this GetResponse review, you’ll find more information about its features, pricing, pros and cons and why you should …
Average Score 9.6
Customer support
9
Value for money
9.5
Ease of use
10
Features
10
PROS:
  • Get essential and valuable data
  • Free plan
  • Powerful tool to spy on your competitors
CONS:
  • Expensive plan for small website
  • Poor data quality for small websites
9.1
ActiveCampaign Review – Email Marketing

ActiveCampaign Review – Email Marketing

In this Activecampaign review, you’ll find more information about its features, pricing, pros and cons and why you …
Average Score 9.1
Customer support
9
Value for money
9.5
Ease of use
9.5
Features
8.5
PROS:
  • Many integrations
  • All in one tool
  • Easy to use
  • Multilingual
CONS:
  • Can be expensive

Specifications comparison

DetailsGetResponseActiveCampaign
FeaturesEmail marketingCRM Marketing / Marketing automation
Best suited forFreelancers, Small businesses, Mid size businessesSmall businesses, Mid size businesses
Website languagesChinese / Dutch / English / French / Italian / Polish / Portuguese / Spanish / VietnameseDeutsch / English / French / Italian / Portuguese
Website URLVisit official websiteVisit official website
Support linkSupport pageSupport page
Support emailN/Ainfo@activecampaign.com
Live chatYesYes
Company addressGetResponse S.A. Arkonska 6/A3, 80-387 Gdansk, Poland1 North Dearborn Street, 5th Floor, Chicago, IL 60602
Year founded19972003

Pricing comparison

Compare the price between GetResponse vs ActiveCampaign

Find out which software has the best valuable pricing, which one offers a free trial and money back guarantee.

Pricing comparisonGetResponseActiveCampaign
Pricing rangeFrom $0 to $119 per monthFrom $9 to $149 per month
Pricing typesAnnual subscription / Monthly subscriptionAnnual subscription / Monthly subscription
Free planYesNo
Free trialYes, 30 daysYes, 14 days
Money back guaranteeNoNo
Pricing page linkSee plansSee plans

GetResponse Pricing details

Getresponse basic plan starts from $19 per month. You can save money up to 18% by subscribing annually and up to 30% by subscribing it for 2 years at a time.

Getresponse Pricing

4 formulas are possible (the prices indicated correspond to a monthly payment, it is possible to pay less by paying the totality of the subscription in one time). We list here only the most useful features to keep this part readable. GetResponse pricing is complicated to understand and depends on the number of contacts on your lists. We assume 1000 contacts.

The Basic offer at 13€/month

  • Unlimited emails
  • Automation
  • Unlimited landing pages
  • 1 sales funnel
  • Facebook ads

The Plus Offer from 45€/month

  • Unlimited emails
  • Automation
  • Unlimited landing pages
  • 5 sales funnels
  • Facebook ads
  • Automation builder (5 streams max)
  • Webinars (100 participants max)
  • Scoring
  • Collaborative work (3 users)

The Professional offer from 89€/month

  • Unlimited emails
  • Automation
  • Unlimited landing pages
  • 5 sales funnels
  • Facebook Ads
  • Unlimited automation builder
  • Webinars (300 participants max)
  • Scoring
  • Collaborative work (5 users)

The Enterprise offer on quotation and from 100 000 contacts

  • Unlimited emails
  • Automation
  • Unlimited landing pages
  • 5 sales funnels
  • Facebook ads
  • Unlimited automation builder
  • Webinars (500 participants max)
  • Scoring
  • Collaborative work (5 users)
  • Transactional emails
  • Account Manager
  • Dedicated IP address
 

ActiveCampaign Pricing details

ActiveCampaign is available in four main plans, each with different values: Lite, Plus, Professional and Enterprise. Therefore, the price also varies depending on the number of contacts in the database.

Activecampaign Pricing

Note that ActiveCampaign has a very comprehensive list of features and so we expected high prices. But surprisingly, they have made their overall strategy quite competitive, with a relatively inexpensive plan for all business categories. ActiveCampaign is available in four main plans, each with different values: Lite, Plus, Professional and Enterprise. Therefore, the price also varies depending on the number of contacts in the database. We advise you to pay annually because there is a big difference in price, especially on the lite offer. However, keep in mind that you may be able to try this service for free for 14 days and no credit-card required.

GetResponse offers a starting price of $13.24/mo, providing access to all basic features. Additionally, they offer a free plan with core platform features. On the other hand, ActiveCampaign starts at $49 per month, which is more than three times higher than GetResponse, and it does not offer a free plan like its competitor.

🏆 Winner: GetResponse

Learn more in the section below with our comparison of the different features of GetResponse vs ActiveCampaign .

Features comparison

We highlight the main differences between GetResponse vs ActiveCampaign

Here is a quick summary of the differences between the features and services offered by GetResponse vs ActiveCampaign:

Features overview

GetResponse vs ActiveCampaign
GetResponse logo 1
VS
ActiveCampaign logo 1
Ease of useIntuitive interface
VS
Email AutomationMore options and templates
VS
Detailed reportsIs it offering complete detailed reporting
VS
DeliverabilityBetter ratio
VS

In this section, we will compare only the big differences between GetResponse and ActiveCampaign, and we will assign a winner for each feature or service.
So we will compare first:

  • Ease of use
  • Email Automation
  • Detailed reports
  • Deliverability

Ease of use

When it comes to ease of use, Both GetResponse and ActiveCampaign provide a variety of professional features while maintaining their user-friendly interfaces as email marketing platforms. Users have the flexibility to customize the dashboard to meet their specific requirements, incorporating valuable insights like contact trends, conversion funnel data for GetResponse, and pipeline activity for ActiveCampaign. This allows marketers to have a tailored and efficient experience, leveraging the platforms’ powerful tools to enhance their email marketing strategies.

🏆 Winner: Both

Email Automation

GetResponse provides numerous templates and triggers, including page visits, purchases, cart abandonment, etc., but these are limited to the Marketing Automation plan and above. Unlike ActiveCampaign, where this feature is available across all plans.

On the other hand, ActiveCampaign gives you access to a wide range of triggers and actions. With ActiveCampaign’s Sales or Bundle plans, their CRM software enables automatic updates for deal-related properties, contacts, and lists.

🏆 Winner: ActiveCampaign

Detailed reports

GetResponse offers comprehensive reporting tools to track email performance, including open rates, click-through rates, and conversions, providing valuable insights to optimize marketing campaigns effectively. GetResponse lacks a heatmap feature, which could provide valuable visual insights into user engagement and interaction with email campaigns.

Meanwhile, ActiveCampaign offers extensive reporting, encompassing email campaign data along with insights on contact trends, deal performance, chat conversions, automation analytics, and more, providing users with comprehensive visibility into various aspects of their marketing and sales efforts.

🏆 Winner: ActiveCampaign

Deliverability

Both ActiveCampaign and GetResponse prioritize high deliverability for email campaigns. ActiveCampaign shows better deliverability compared to GetResponse, indicating its effectiveness in reaching subscribers’ inboxes. Deliverability is crucial, and ActiveCampaign’s superior ratio sets it apart from its competitor.

🏆 Winner: ActiveCampaign

User Reviews

Find out what current users think about GetResponse and ActiveCampaign

If you need some external reviews of Ciroapp, you can read the reviews written by their users. Feel free to add your own on these platforms once you are an experienced user of GetResponse or ActiveCampaign, to help our community to choose.

GetResponse Reviews

9.1
GetResponse Review – Digital Marketing tools

GetResponse Review – Digital Marketing tools

In this GetResponse review, you’ll find more information about its features, pricing, pros and cons and why you should …

ActiveCampaign Reviews

9.1
ActiveCampaign Review – Email Marketing

ActiveCampaign Review – Email Marketing

In this Activecampaign review, you’ll find more information about its features, pricing, pros and cons and why you …

Now that you have read everything and know all the differences between GetResponse and ActiveCampaign, it’s time to define a winner! Find out in the following whom the winner of this versus is ⚡.

Winner

GetResponse vs ActiveCampaign: Who is the winner?

The winner of this versus is ActiveCampaign. It is true that both ActiveCampaign and GetRespose have their strengths and weaknesses. However, when comparing the two, ActiveCampaign comes out on top. ActiveCampaign offers, an intuitive interface, E mail automation feature, detailed reports and deliverability feature with its best.

Although GetResponse offers a more affordable pricing plan and provides impressive and intuitive interface, and comprehensive customer support, it’s not enough to outweigh ActivCampaign overall advantages.

Poll

ActiveCampaign vs GetResponse: Which one will you use?

At Ciroapp, we are always striving to provide the best possible experience for our readers. We understand that making a decision between two software can be a difficult task. That’s why we want to hear from you! Your valuable opinion can help us improve our future versus articles and guide our readers in making informed decisions. By casting your vote, you not only help us, but also the community of readers who rely on our content. So, share your thoughts with us and let us know which software you prefer!

Which one will you use?


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