Etsy vs Shopify

The main difference between Etsy and Shopify is that Shopify offers a free plan but Etsy does not offer this.

In this versus, we compare Etsy vs Shopify in-depth to help you choose one of them. If you want to know more details, we recommend you to read our Etsy review and Shopify review.

However, you can also directly find the Best Ecommerce Platform, we list them by ranking (based on our review rating), you can find all the comparisons we made and we explain how you should choose the proper one.

Here is what we will talk about in the rest of this article:

Quick overview

vs at a Glance

To make your choice quick and efficient, here is a short summary about our comparison of Shopify vs Etsy. Find out their ratings, features, prices and then discover the winner of the versus.

Pros and Cons comparison

9.2
Etsy Review, Pricing, Features with Pros and Cons

Etsy Review, Pricing, Features with Pros and Cons

In this Etsy review, you’ll find more information about its features, pricing, pros and cons and why you should …
Average Score 9.2
Customer support
9
Value for money
9.3
Ease of use
9.2
Features
9.3
PROS:
  • Seller education and support
  • Well-known and trusted platform
  • Easy to setup and maintain
  • Built-in audience
  • Established payment system
CONS:
  • More SEO and Marketing work
  • Rude competition
  • Lack of brand loyalty
  • Lack of control
9.4
Shopify Review – Pricing and features – The most Popular eCommerce Platform

Shopify Review – Pricing and features – The most Popular eCommerce Platform

In this Shopify review, you’ll find more information about its features, pricing, pros and cons and why you should …
Average Score 9.4
Customer support
9.2
Value for money
9.4
Ease of use
9.3
Features
9.7
PROS:
  • User-friendly setup for beginners without technical knowledge.
  • Customizable themes for visually consistent brand identity.
  • Abundant integrations to enhance store functionality.
  • Secure transaction infrastructure for customer data protection.
CONS:
  • Additional costs for advanced features via paid apps or pricier plans.
  • Transaction fees for third-party payment providers (reducible with Shopify Payments).
  • Complex customizations may demand coding expertise or developer help, lacking tutorials.

Specifications comparison

DetailsEtsyShopify
FeaturesAttribute Editing / Buyer Reviews / Create Lists / Easy to set up and sync / Easy-to-follow Video Tutorials / Educational Resources and Support / Free Courses and Tutorials / Insights / Listing Optimization / Listing Stats / Notification System / Share Listings / Vacation ModeConnect with Customers / Manage Finances / Manage each operation / Promote Everywhere / Sell anywhere around the world
Best suited forFreelancers, Small businesses, Mid size businessesIndividuals, Freelancers, Small businesses, Mid size businesses, Large enterprises
Website languagesDeutsch / English / Italian / Japanese / Nederlands / Polsky / Portuguese / Russian / SpanishEnglish
Website URLVisit official websiteVisit official website
Support linkSupport pageSupport page
Support emailsupport@etsy.comsupport@shopify.com
Live chatNoYes
Company addressUnited StatesOttawa, ON
Year founded20052006

Pricing comparison

Compare the price between vs

Find out which software has the best valuable pricing, which one offers a free trial and money back guarantee.

Pricing comparisonEtsyShopify
Pricing rangeFrom $0.20 fee for each itemFrom $25 to $399 per month
Pricing typesCommission basedAnnual subscription / Monthly subscription
Free planNoYes
Free trialNoYes, 90 days
Money back guaranteeNoNo
Pricing page linkSee plansSee plans

Etsy Pricing details

Navigating the cost landscape of Etsy is a breeze once you understand its straightforward fee structure. From a minimal listing fee of $0.20 to transaction fees based on your sale price, Etsy offers a transparent pricing model designed for sellers of all sizes. Here’s your go-to guide for demystifying Etsy’s fees and making the most of your online shop.

etsy pricing

Listing Fees

  • Charge: A fee of $0.20 USD is applied for each item you list on the platform.
  • Duration: Each listing remains active for four months or until the item is sold.
  • Auto-renew: If you opt for automatic renewals, an additional $0.20 is charged each time the listing renews.

Transaction Fees

  • Rate: Etsy charges a transaction fee of 6.5% on the sale price, which includes the item cost, shipping, and any gift wrapping services you offer.

Advertising and Promotional Fees

  • Etsy Ads: You can set your own budget for Etsy Ads, which will promote your listings in Etsy search results.
  • Offsite Ads:
    • For shops with less than $10,000 USD in sales over the prior 365 days, a 15% fee is applied to sales made through Offsite Ads.
    • For shops with sales of $10,000 USD or more, the fee is reduced to 12%.

Subscription Fees

  • Etsy Plus: This subscription costs $10 USD per month and offers premium features like advanced shop customization and restock alerts.

Payment Processing Fees

  • These fees vary depending on the country where your bank account is located. They are automatically deducted from the sale amount.

Shipping Fees

  • Shipping costs are determined by the carrier, weight of the package, and its dimensions. Etsy offers discounted shipping labels for certain carriers.

Regulatory Operating Fees

  • These are fixed percentages of the listing price plus shipping and are specific to each country’s regulations.

Pattern Fees

  • If you opt for a custom website powered by Etsy, known as Pattern, you’ll be charged $15.00 USD per month after a 30-day free trial.

Additional Notes

  • All the fees mentioned are exclusive of any value-added tax (VAT) or other applicable taxes.
  • Fees are deducted from your Etsy balance as and when transactions occur, so it’s essential to maintain a positive balance.

Shopify Pricing details

Shopify offers a variety of pricing plans to fulfill the needs of businesses of different sizes. The plans range from Basic Shopify, Shopify, to Advanced Shopify.

Basic Shopify is suitable for small businesses starting their online journey. It offers essential features to set up a store. The Shopify plan offers all the basic features along with additional tools and resources for growing businesses.

Then there is the Advanced Shopify plan. It is designed for high-volume businesses, providing advanced features and enhanced scalability. Shopify’s all plans provide core features such as secure hosting, access to various payment gateways, and mobile responsiveness.

Additional features include discount code creation, abandoned cart recovery, and access to advanced reporting. It’s important to note that transaction fees may apply if you use a third-party payment provider instead of Shopify Payments.

The availability of certain features, like advanced report builder and third-party calculated shipping rates, may depend on the chosen plan.

Shopify’s pricing plans offer businesses the flexibility to choose a plan that aligns with their needs and budget. It also allows them to upgrade or downgrade as their business grows.

shopify pricing

Basic Plan ($25/month)

This plan is for individuals & small businesses, it includes:

  • allows you to create your online store with drag and drop
  • allows the promotion and selling of products on multiple platforms and sales channels
  • you can track inventory
  • also includes management of staff
  • 24/7 technical support in both email and chat
  • allows the creation of basic reports
  • inventory locations are provided up to 1,000 in number
  • 2 accounts for staff

Shopify Plan ($65/month)

This plan is for small businesses. It has all features of the Basic plan, plus:

  • Reports are professional as compared to basic reports of the Basic Plan
  • 5 accounts of staff as compared to 2 accounts in the Basic Plan

Advanced Plan ($399/month)

This plan is for medium to large businesses. It includes all features of the Shopify plan, and:

  • The report builder is set to Custom
  • 15 accounts for staff are provided

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