Drip vs MailerLite

The main difference between Drip and MailerLite is that Drip does not have any free plan but MailerLite offers a free plan.

In this versus, we compare Drip vs MailerLite in-depth to help you choose one of them. If you want to know more details, we recommend you to read our Drip review and MailerLite review.

However, you can also directly find the Best Email Marketing Software Page, we list them by ranking (based on our review rating), you can find all the comparisons we made and we explain how you should choose the proper one.

Here is what we will talk about in the rest of this article:

Quick overview

Drip vs MailerLite at a Glance

To make your choice quick and efficient, here is a short summary about our comparison of Drip vs MailerLite. Find out their ratings, features, prices and then discover the winner of the versus.

Pros and Cons comparison

9.5
Drip Review – The Ecommerce Revenue Engine

Drip Review – The Ecommerce Revenue Engine

In this drip review, you’ll find more information about its features, pricing, pros and cons and why you should …
Average Score 9.5
Customer support
9.5
Value for money
9
Ease of use
9.5
Features
10
PROS:
  • Easy-to-use user interface
  • Customizable workflows
  • Integrates easily into tons of e-commerce platforms, shopping sites, marketing apps, social media, etc.
  • Multi-channel marketing automation services (SMS, emails, social media platforms)
  • Free trial period
  • Free migration from one plan to anothe
  • Great value for money
  • Higher conversion
  • Higher ROI
CONS:
  • Considered a little pricey when compared with others
  • HTML Email building requires knowledge of coding
  • Analytics reporting lack critical details
  • No real-time sales alerts
  • Doesn’t have a mobile phone app
9.3
MailerLite Review – Email Marketing software

MailerLite Review – Email Marketing software

In this MailerLite review, you’ll find more information about its features, pricing, pros and cons and why you should …
Average Score 9.3
Customer support
9
Value for money
9
Ease of use
9.5
Features
9.5
PROS:
  • Reasonable prices
  • Very easy to use for beginners and small and medium-sized businesses
  • Powerful design and automation tools
  • Free account with premium features
CONS:
  • A limited selection of topics
  • Although it is sufficient for beginners, the customization and payment options will seem limited to a demanding user.

Specifications comparison

DetailsDripMailerLite
FeaturesEcommerce / Email marketing / SMS MarketingAnalytics / Automations / Email marketing
Best suited forSmall businesses, Mid size businessesIndividuals, Freelancers, Small businesses, Mid size businesses
Website languagesEnglishEnglish
Website URLVisit official websiteVisit official website
Support linkSupport pageSupport page
Support email[email protected][email protected]
Live chatYesYes
Company address251 N. 1st Avenue, Suite 400, Minneapolis, MN 55401548 Market St, PMB 98174, San Francisco, CA 94104-5401, United States
Year founded20132010

Pricing comparison

Compare the price between Drip vs MailerLite

Find out which software has the best valuable pricing, which one offers a free trial and money back guarantee.

Pricing comparisonDripMailerLite
Pricing rangeFrom $19 per monthFrom $0 to $19 per month
Pricing typesMonthly subscriptionAnnual subscription / Monthly subscription
Free planNoYes
Free trialYes, 14 daysYes, 30 days
Money back guaranteeNoNo
Pricing page linkSee plansSee plans

Drip Pricing details

Drips basic plan starts from only $19 per month for email marketing but if you spend only $3 more per month you will get email + sms marketing automation services with the additional features also.

Drip Pricing for email

Drip offers three pricing plans from which you can choose. For software such as Drip that is valuable and immensely helpful in driving and generating sales, it wouldn’t be surprising if nothing about it is free. However, this is not the case as drip offers not only three subscribers/businesses suited pricing plans, but also affords you the opportunity of taking advantage of their two weeks (14 days) free trial usage… and that is without even submitting your credit card details! Hence, drip offers the following pricing plans:

  •  Free Trial
  • Basic Pricing Plan
  • Pro Pricing Plan
  • Enterprise Varies Pricing Plan

Please note that all of Drip’s three pricing plans come with 14 days free trial period. Within the trial period, you will get access to that specific plan’s automation service after which you may then decide to pay and continue enjoying the service. It is like giving you a taste of what you’ll be getting if you subscribe to that plan. This is a nice strategy on the part of the developers of Drip because having seen just how effective this marketing automation software can be, users would certainly want to continue enjoying the sales-driven benefits and thereby pay for the plan. Below, therefore, is a breakdown of what you’ll be getting when you subscribe to any of Drip’s pricing plans.

Free 14 Days Trial

Within the stipulated two weeks of a free trial, you will be granted access to use all of Drip’s workflows and marketing automation (including email marketing, and SMS marketing). However, you can only send between 1 and 500 emails.

Drip’s Basic Pricing Plan

Drip’s lowest and most basic pricing plan starts at $19 per month. If you choose this most basic plan, you will be able to send unlimited emails to between 1 and 500 email contacts you may have plus full integration services. However, you wouldn’t be able to utilize their SMS automation service. This is because Drip offers two variants for every monthly pricing plan; the first is for users who want access to only email marketing automation and the second variant is for users who want access to both email and SMS marketing automation. This means that Drip charges a little extra if you wish to use its SMS marketing automation. While the most basic email marketing automation monthly plan costs $19, the most basic email + SMS marketing automation plan costs $22 monthly. However, it doesn’t stop there; there are other basic pricing plans all of which are dependent on the number of contacts you’ll be sending emails to and the number of SMS messages you’ll be sending. Please note that the default number of messages (SMS) is 200 but this can be increased but would also lead to an increase in the plan’s price.

Drip’s Pro Pricing Plan

Drip Pricing for email and sms

The pro pricing plan was initiated to cater to the business needs of subscribers with a higher email contact volume (5,000+ contacts). The lowest pro plan starts at $99 as it offers the added benefit of being able to chat with Drip’s customer care/support. To be able to utilize both email and SMS marketing automation, however, the most basic pro plan starts at $102 per month with the default 200 SMS messages. With $99 per month, users get to be able to send unlimited emails to as many as 6,000 contacts. If you opt for the $102 per month pricing plan, you’ll get the added advantage of 200 SMS messages.

Enterprise Varies Pricing Plan

This is the most exclusive and expensive of Drip’s pricing plans as it is reserved for only the crème de la crème business enterprises. It is meant for varying business enterprises with numerous email and SMS contacts. Those enterprises with nothing less than 160,000 email contacts and the need to send up to 1,920,000 emails and above fall within this category. The maximum number of email contacts is 10 million, and the maximum number of emails that can be sent under this pricing plan is 120 million emails. When you subscribe to the Enterprise Varies Pricing Plan, you get the perks and benefits that come with both the basic and pro plans plus the option of discussing with an expert, and you are assigned a dedicated customer success manager to help with whatever marketing automation, workflows, and business-related advise you may require.

MailerLite Pricing details

MailerLite Growing business plan starts from $9 per month. You can save up to 15% by subscribing the plan annually.

Mailerlite Pricing

One of the most common approaches to email marketing is campaign automation. Most competing services offer this feature in the premium subscription.

In other words, you have to pay to use the autoresponder and conversion system options, but it’s free with MailerLite.

With a free MailerLite account, you can use automation tools to send email to up to 1000 subscribers to your list. You also have access to other functions such as the registration form on the Facebook pages, the website and the form to be integrated on your website.

The applied rate will change depending on the number of subscribers and therefore the number of emails you collect. Unlike other competitors who charge according to the number of emails sent by me, Mailerlite charges according to the number of subscribers.

A sliding scale is applied and you can quickly be asked to pay more than $100/month if you have more than 20 000 subscribers. However, you shouldn’t worry too much because with 20 000 emails on your list, you will surely be able to generate much more than $100/month!

For your information, for 100 000 subscribers, you will have to pay $360, with a restriction of sending 1 200 000 emails per month.


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