The main difference between DirectIQ and Square Marketing is that DirectIQ is quite more expensive than Square Marketing.
In this versus, we compare DirectIQ vs Square Marketing in-depth to help you choose one of them. If you want to know more details, we recommend you to read our DirectIQ review and Square Marketing review.
However, you can also directly find the Best Email Marketing Software, we list them by ranking (based on our review rating), you can find all the comparisons we made and we explain how you should choose the proper one.
Here is what we will talk about in the rest of this article:
To make your choice quick and efficient, here is a short summary about our comparison of Square Marketing vs DirectIQ. Find out their ratings, features, prices and then discover the winner of the versus.
DirectIQ’s pricing structure is designed to accommodate various business needs and budgets, with plans ranging from a free tier suitable for basic campaigns to premium options that extend up to $3500 per month for unlimited sends.
This flexibility ensures that businesses can scale their email marketing efforts without breaking the bank, making DirectIQ a cost-effective solution for achieving marketing success.
Free Plan : This plan is designed for newcomers to email marketing and allows for managing up to 250 contacts. Users can send up to 1,000 emails per month. The features included in the Free Plan are:
Regular email campaigns
A/B split campaigns
Automation campaigns
One inbox preview per month
One spam test per month
Capability to create one landing page
Essential Plan : Priced at $15 per month, the Essential Plan caters to growing businesses that need more from their email marketing efforts. It significantly increases the monthly send limit to 15,000 emails. The features of this plan include:
Regular email campaigns
A/B split campaigns
Automation campaigns
Five inbox previews per month
Five spam tests per month
Enhanced landing page capabilities
Unlimited Plan : For businesses requiring extensive email marketing capabilities, the Unlimited Plan is available for $25 per month. It removes the cap on the number of emails you can send. This plan is feature-rich to support advanced marketing strategies, including:
Unlimited email sends
Regular email campaigns
A/B split campaigns
Automation campaigns
Unlimited inbox previews
Unlimited spam tests
Unlimited landing pages
These plans are structured to support businesses at various stages of growth, from just starting out to those with established customer bases needing robust email marketing tools.
Square Marketing offers tiered pricing plans based on the number of customer contacts you have, ranging from $15 per month for up to 500 contacts to custom pricing for more than 75,000 contacts.
Each plan comes with a 30-day free trial and includes features like unlimited email sends, automated campaigns, and Square Dashboard integration. The monthly cost increases as your customer base grows, making it scalable for businesses of all sizes.
Up to 500 Contacts: $15 per month
Ideal for small businesses or startups with a limited customer base.
501 – 1,000 Contacts: $30 per month
Suitable for businesses that have started to grow their customer list.
1,001 – 2,000 Contacts: $40 per month
Designed for medium-sized businesses with a more extensive customer reach.
2,001 – 4,000 Contacts: $55 per month
For businesses that have a significant customer base and need more extensive marketing efforts.
4,001 – 9,000 Contacts: $90 per month
Aimed at larger businesses that have a substantial number of customers.
9,001 – 15,000 Contacts: $150 per month
For businesses entities that have a large customer base and require robust marketing solutions.
15,001 – 30,000 Contacts: $225 per month
Suitable for enterprises with a very large customer base.
30,001 – 50,000 Contacts: $350 per month
Designed for large-scale operations with extensive marketing needs.
50,001 – 75,000 Contacts: $425 per month
For very large enterprises with a massive customer base.
More than 75,000 Contacts: Contact for pricing
Custom pricing options are available for businesses with exceptionally large customer bases.
Additional Information
All plans come with a 30-day free trial.
Features included in every subscription are unlimited email sends, Square Dashboard and POS integration, automated email collection, automated campaigns and prebuilt templates, seamless coupon redemption, and sales and campaign data.
