The main difference between DirectIQ and iContact is that iContact is quite cheaper than DirectIQ.
In this versus, we compare DirectIQ vs iContact in-depth to help you choose one of them. If you want to know more details, we recommend you to read our DirectIQ review and iContact review.
However, you can also directly find the Best Email Marketing Software, we list them by ranking (based on our review rating), you can find all the comparisons we made and we explain how you should choose the proper one.
Here is what we will talk about in the rest of this article:
To make your choice quick and efficient, here is a short summary about our comparison of iContact vs DirectIQ. Find out their ratings, features, prices and then discover the winner of the versus.
DirectIQ’s pricing structure is designed to accommodate various business needs and budgets, with plans ranging from a free tier suitable for basic campaigns to premium options that extend up to $3500 per month for unlimited sends.
This flexibility ensures that businesses can scale their email marketing efforts without breaking the bank, making DirectIQ a cost-effective solution for achieving marketing success.
Free Plan : This plan is designed for newcomers to email marketing and allows for managing up to 250 contacts. Users can send up to 1,000 emails per month. The features included in the Free Plan are:
Regular email campaigns
A/B split campaigns
Automation campaigns
One inbox preview per month
One spam test per month
Capability to create one landing page
Essential Plan : Priced at $15 per month, the Essential Plan caters to growing businesses that need more from their email marketing efforts. It significantly increases the monthly send limit to 15,000 emails. The features of this plan include:
Regular email campaigns
A/B split campaigns
Automation campaigns
Five inbox previews per month
Five spam tests per month
Enhanced landing page capabilities
Unlimited Plan : For businesses requiring extensive email marketing capabilities, the Unlimited Plan is available for $25 per month. It removes the cap on the number of emails you can send. This plan is feature-rich to support advanced marketing strategies, including:
Unlimited email sends
Regular email campaigns
A/B split campaigns
Automation campaigns
Unlimited inbox previews
Unlimited spam tests
Unlimited landing pages
These plans are structured to support businesses at various stages of growth, from just starting out to those with established customer bases needing robust email marketing tools.
iContact offers a range of pricing plans designed to cater to different business needs. The “Launch” plan serves as an entry point and is ideal for small businesses with a limited budget. It offers essential email marketing features at an affordable rate.
Then there is the “Grow” plan which provides more advanced options such as automation and customizable workflows which makes it suitable for businesses aiming to expand their reach.
And for those seeking more comprehensive tools, the “Expand” plan offers enhanced features like landing page creation and increased subscriber limits.
And highest tier is the “Advanced” plan which is tailored for larger businesses requiring extensive scalability and a dedicated account manager for personalized support.
All the pricing plans of iContact provide different features. So, it is important that you should first analyze your requirements and then choose a plan which best suits your requirements.
Test Plan ($0)
It includes:
250 contacts
Take iContact for a Test Drive
Build emails in minutes with our drag and drop tool or customize your message with our HTML editor
Choose from over 10,000 stock images to help build your emails and landing pages
Engage your audience with welcome, birthday or other special occasion emails using our existing templates
Launch Plan ($14/ Month)
It includes all the features from Test Plan, plus:
The number of contacts increased to 750
Customizable Templates
Intuitive List Management Tools
Automation and Scheduling Tools
Grow Plan ($36 per month)
It includes all the features from the Launch plan, plus:
The number of contacts is increased to 2500
optimize your campaigns
detailed reporting and analytics
dedicated support
Social Creation & Posting
Expand Plan ($65 per month)
It includes all the features from Grow plan, plus:
The number of contacts is increased to 5000
Schedule emails to send to the right audience at the right time
Categorize your audience to help ensure your message is heard by the right people
Use the testing feature to try different ways of reaching your target audience
Advanced Plan ($95 per month)
It includes all the features from the Expand plan, plus:
The number of contacts is increased to 10,000
Keep tabs on how often your audience engages with your brand, and how well your campaigns are performing, and make smart decisions from one central dashboard.
Learn from real data what your audience responds best to. From subject lines to design, test and find what works best for your business.
Advanced+ Plan ($199 per month)
It includes all the features from the Advanced Plan, plus:
The number of contacts is increased to 25,000
Pro Plan (Price Negotiated)
It includes all the features from Advanced+ Plan, plus:
Create landing pages for special events and campaigns
Add your existing content from Facebook, Twitter, Instagram, and TikTok easily into your emails
Connect your account with thousands of other tools and applications that you already use daily
