The main difference between DirectIQ and Drip is that DirectIQ offers a free plan but Drip does not offer this.
In this versus, we compare DirectIQ vs Drip in-depth to help you choose one of them. If you want to know more details, we recommend you to read our DirectIQ review and Drip review.
However, you can also directly find the Best Email Marketing Software, we list them by ranking (based on our review rating), you can find all the comparisons we made and we explain how you should choose the proper one.
Here is what we will talk about in the rest of this article:
To make your choice quick and efficient, here is a short summary about our comparison of Drip vs DirectIQ. Find out their ratings, features, prices and then discover the winner of the versus.
DirectIQ’s pricing structure is designed to accommodate various business needs and budgets, with plans ranging from a free tier suitable for basic campaigns to premium options that extend up to $3500 per month for unlimited sends.
This flexibility ensures that businesses can scale their email marketing efforts without breaking the bank, making DirectIQ a cost-effective solution for achieving marketing success.
Free Plan : This plan is designed for newcomers to email marketing and allows for managing up to 250 contacts. Users can send up to 1,000 emails per month. The features included in the Free Plan are:
Regular email campaigns
A/B split campaigns
Automation campaigns
One inbox preview per month
One spam test per month
Capability to create one landing page
Essential Plan : Priced at $15 per month, the Essential Plan caters to growing businesses that need more from their email marketing efforts. It significantly increases the monthly send limit to 15,000 emails. The features of this plan include:
Regular email campaigns
A/B split campaigns
Automation campaigns
Five inbox previews per month
Five spam tests per month
Enhanced landing page capabilities
Unlimited Plan : For businesses requiring extensive email marketing capabilities, the Unlimited Plan is available for $25 per month. It removes the cap on the number of emails you can send. This plan is feature-rich to support advanced marketing strategies, including:
Unlimited email sends
Regular email campaigns
A/B split campaigns
Automation campaigns
Unlimited inbox previews
Unlimited spam tests
Unlimited landing pages
These plans are structured to support businesses at various stages of growth, from just starting out to those with established customer bases needing robust email marketing tools.
Drips basic plan starts from only $19 per month for email marketing but if you spend only $3 more per month you will get email + sms marketing automation services with the additional features also.
Drip offers three pricing plans from which you can choose. For software such as Drip that is valuable and immensely helpful in driving and generating sales, it wouldn’t be surprising if nothing about it is free. However, this is not the case as drip offers not only three subscribers/businesses suited pricing plans, but also affords you the opportunity of taking advantage of their two weeks (14 days) free trial usage… and that is without even submitting your credit card details! Hence, drip offers the following pricing plans:
Free Trial
Basic Pricing Plan
Pro Pricing Plan
Enterprise Varies Pricing Plan
Please note that all of Drip’s three pricing plans come with 14 days free trial period. Within the trial period, you will get access to that specific plan’s automation service after which you may then decide to pay and continue enjoying the service. It is like giving you a taste of what you’ll be getting if you subscribe to that plan. This is a nice strategy on the part of the developers of Drip because having seen just how effective this marketing automation software can be, users would certainly want to continue enjoying the sales-driven benefits and thereby pay for the plan. Below, therefore, is a breakdown of what you’ll be getting when you subscribe to any of Drip’s pricing plans.
Free 14 Days Trial
Within the stipulated two weeks of a free trial, you will be granted access to use all of Drip’s workflows and marketing automation (including email marketing, and SMS marketing). However, you can only send between 1 and 500 emails.
Drip’s Basic Pricing Plan
Drip’s lowest and most basic pricing plan starts at $19 per month. If you choose this most basic plan, you will be able to send unlimited emails to between 1 and 500 email contacts you may have plus full integration services. However, you wouldn’t be able to utilize their SMS automation service. This is because Drip offers two variants for every monthly pricing plan; the first is for users who want access to only email marketing automation and the second variant is for users who want access to both email and SMS marketing automation. This means that Drip charges a little extra if you wish to use its SMS marketing automation. While the most basic email marketing automation monthly plan costs $19, the most basic email + SMS marketing automation plan costs $22 monthly. However, it doesn’t stop there; there are other basic pricing plans all of which are dependent on the number of contacts you’ll be sending emails to and the number of SMS messages you’ll be sending. Please note that the default number of messages (SMS) is 200 but this can be increased but would also lead to an increase in the plan’s price.
Drip’s Pro Pricing Plan
The pro pricing plan was initiated to cater to the business needs of subscribers with a higher email contact volume (5,000+ contacts). The lowest pro plan starts at $99 as it offers the added benefit of being able to chat with Drip’s customer care/support. To be able to utilize both email and SMS marketing automation, however, the most basic pro plan starts at $102 per month with the default 200 SMS messages. With $99 per month, users get to be able to send unlimited emails to as many as 6,000 contacts. If you opt for the $102 per month pricing plan, you’ll get the added advantage of 200 SMS messages.
Enterprise Varies Pricing Plan
This is the most exclusive and expensive of Drip’s pricing plans as it is reserved for only the crème de la crème business enterprises. It is meant for varying business enterprises with numerous email and SMS contacts. Those enterprises with nothing less than 160,000 email contacts and the need to send up to 1,920,000 emails and above fall within this category. The maximum number of email contacts is 10 million, and the maximum number of emails that can be sent under this pricing plan is 120 million emails. When you subscribe to the Enterprise Varies Pricing Plan, you get the perks and benefits that come with both the basic and pro plans plus the option of discussing with an expert, and you are assigned a dedicated customer success manager to help with whatever marketing automation, workflows, and business-related advise you may require.
The pro pricing plan was initiated to cater to the business needs of subscribers with a higher email contact volume (5,000+ contacts). The lowest pro plan starts at $99 as it offers the added benefit of being able to chat with Drip’s customer care/support. To be able to utilize both email and SMS marketing automation, however, the most basic pro plan starts at $102 per month with the default 200 SMS messages. With $99 per month, users get to be able to send unlimited emails to as many as 6,000 contacts. If you opt for the $102 per month pricing plan, you’ll get the added advantage of 200 SMS messages.
