The main difference between Campaigner and Mailchimp is that Mailchimp is quite more expensive than Campaigner.
In this versus, we compare Campaigner vs Mailchimp in-depth to help you choose one of them. If you want to know more details, we recommend you to read our Campaigner review and Mailchimp review.
However, you can also directly find the Best Email Marketing Software, we list them by ranking (based on our review rating), you can find all the comparisons we made and we explain how you should choose the proper one.
Here is what we will talk about in the rest of this article:
To make your choice quick and efficient, here is a short summary about our comparison of Mailchimp vs Campaigner. Find out their ratings, features, prices and then discover the winner of the versus.
Campaigner offers a range of pricing plans to suit the diverse marketing needs of businesses of varying sizes.
First of all, it has a Starter plan. It serves as an accessible entry point and provides essential features for smaller ventures.
Then there is the Essential plan which maintains a balance and offers advanced tools such as automation and customization.
Then there is the Advanced plan which is designed for growing businesses and offers expanded capabilities for more comprehensive campaigns.
And for those in the e-commerce world, the eCommerce plan delivers specialized solutions, including product recommendations and transactional emails. Although the pricing is according to the depth of features, still you should carefully assess your requirements against each plan.
Campaigner’s plans cover a wide number of needs but some advanced functionalities may need a learning curve or technical proficiency.
So, we can say that Campaigner’s pricing structure accommodates a number of marketing strategies and provides value and options for everyone who is looking forward to optimizing their outreach.
Starter Plan ($59/ month)
It includes:
Up to 5k contacts for sending Emails
Experiments to understand subscribers and draw results
Drag & Drop Editor
Full code editor
Geolocation
Social Integration
Facebook Audience Builder
CDN Media Hosting size up to 50 MB
Conversion Tracking
Essential Plan ($179/ month)
It includes all the features from Starter Plan, plus:
Up to 25k contacts
Dynamic content
CDN Media Hosting limit is increased to 1 GB
Remove Campaigner Branding
Custom Footer for adding your brand in the footer of the email
Exclusion Lists to exclude contacts from the list
eCommerce Integrations for integrating your stores
Localization i.e., creating emails for customers in their local languages
Advanced Plan ($649/ month)
It includes all the features from the Essential Plan, plus:
Up to 100k contacts
Purchase behavior or purchase history-based emails
Automation workflows for winning back lost customers
Sales Engineering team to provide technical advice
API Access for integration with customer data
Static Segment Sampling
eCommerce Plans (Start from $79.95/ month)
It further includes 4 pricing plans, which are:
Starter Plan ($79.95/ month)
It includes:
Shopify Integration
Magento Integration
Unlimited Contacts
Up to 30k Emails
Essential Plan ($99.95/ month)
It includes all the features from the Starter Plan, plus:
The number of emails is increased by up to 45k Emails
Advanced Plan ($149.95/ month)
It includes all the features from the Essential Plan, plus:
The number of emails is increased by up to 75k Emails
Enterprise Plan (Custom Pricing)
It includes everything from the Advanced Plan, plus:
Mailchimp essential plan costs you $11 per month. But if you are an individual or running a small business then you are enough with the free plan.
There are four formulae that may be used. The cost of your membership is also determined by the quantity of contacts in your database. Be cautious, since the price might soon rise. The purpose of this section “prices” is not to transcribe prices, but to interpret, explain, and disseminate the variations between the offerings. The pricing in euros is calculated automatically on the Mailchimp webpage.
$0/month Free package
The free version enables you to send 10,000 emails to 2,000 subscribers every month. For personal reasons, a strategy like this is beneficial to small prospective enterprises and entrepreneurs. This free option provides you with a plethora of tools and templates. The application also includes a built-in marketing CRM, a MailChimp domain, forms, landing pages, a creative assistant and a website builder. 2000 contacts; maximum of 10000 emails; 1 audience; 1 phase automation
The Essentials package costs $11 a month
This package is excellent for those who simply wish to send emails and want ongoing assistance. This subscription includes all of the features of the free plan, as well as all email templates, custom branding, 24/7 email and chat support, multi-step journeys and A/B testing.
2000 contacts
Maximum of 500,000 emails
3 audiences
A/B testing
Ability to remove the Mailchimp label
1-step automation
1 month commitment, with a charge based on the amount of contacts.
Standard plan: $17/month
The basic edition provides data-driven processes and tools to help businesses expand faster. Everything in the Essentials plan is included, as well as behavioral targeting, dynamic content, bespoke templates, send-time optimization, and a client path builder with branching points.
100,000 contacts
1.2 million emails maximum
5 audiences
A/B testing
Ability to remove the Mailchimp footer
Multi-step automation
Dynamic content
Sending time optimization
Advanced CRM functionalities
3 months commitment, with a charge based on the amount of contacts.
$299/month for the premium deal
This option includes extensive capabilities for professionals who are concerned about personalization and brand growth. Everything in the basic package is included, plus phone assistance, multivariate testing, unlimited seats, role-based access, sophisticated segmentation, and comparative reporting.
Unlimited contacts
3 million emails maximum
Unlimited audiences
A/B testing
Ability to remove the Mailchimp footer
Multi-step automation; Dynamic content
Sending time optimization
Advanced CRM capabilities
Phone support
The fee is depending on the number of contacts and is committed for 18 months. It is obvious that different strategies provide varying levels of assistance. The free version is excellent but gaining access to features that will really differentiate your company or profile may be fairly costly. It is necessary to analyze if the cost element will outweigh the advantages.