Buzzsumo is a cloud-based app so it doesn’t take up any space on the PC since you don’t have to install it. It is user-friendly and has an easy-to-use Chrome extension. It helps you discover and predict viral trends over the internet and keywords. It also helps you discover the hottest and latest blogs, and articles.
Buzzsumo research content helps you to create content that is loved by content marketers & readers. It is one of the go-to platforms for influencer marketing since it helps you to find any influencers over the social network and also monitor them. The content search and content analyzer of Buzzsumo is its winning feature.
We all know that content writing and marketing are one of the hardest jobs. There are a lot of things to be taken into consideration, some of them being, finding the right topic and keyword, predicting what topic will be trending next over the internet, knowing what the audience wants, finding influencers and authors to collaborate with, insight into the competitors content and strategies and the list goes on.
But what if I tell you that there is a sure-shot solution to all of these problems and it is all solved by only one app? Its name is Buzzsumo.
Read further to learn more about Buzzsumo, in our review we will detail its features, pros and cons with our rating, and a conclusion about why you should use it.
Click on “open” if you want to see exactly what we will talk about in the rest of this article.
Buzzsumo is a cloud-based content marketing tool that helps you deliver and discover the best and most engaging content, suggest appropriate keywords through analysis, predict future trends, and help you research content and find influencers. Along with finding influencers you can even monitor them and the social engagement of your content with the help of Buzzsumo.
It is a factory of ideas and it crawls all of the internet to give you insight into the popular trends and contents. It also gives you insight into the content of competitors and the strategies used by them to make it successful.
Buzzsumo specifications
Features
API / Backlink checker / Chrome extension / Content creation / Keyword research
Best suited for
Freelancers, Small businesses, Mid size businesses
There are 4 different plans offered by Buzzsumo namely; Free, Pro, Plus, and Large Plan. It starts free and costs $99, $179, and $299 respectively. It gives you a 20% discount if you choose to pay yearly.
Let us see what Buzzsumo has to offer us in terms of its features below:
Content Delivery
Content Ideas Generator
Buzzsumo features a content ideas generator according to the trend, SEO and questions asked on the forums. It also provides you with distribution tips about where to share your ideas for the most engagement. Therefore, it is really helpful to generate new content ideas which are relevant and has potential.
Keyword Tool
It has a keyword tool that suggests thousands of relevant keywords. It informs about the monthly search volume of the keyword, its Cost Per Click, and search trends and gives you full insight to create comprehensive content. Placing the right keyword is crucial to get attraction from the audience and for the discovery of the content.
Trends
With Buzzsumo, you can access real-time views of viral trends of any topic, domain, or location. It also helps you predict any emerging viral hits. Thus, using Buzzsumo you can create the next viral content which will be very helpful to get new audiences and for the marketing of your business. Knowing which content has received the most social engagement helps you create stronger content that has a better chance of exposure.
Topics
Buzzsumo considers itself a factory of ideas, so you will never run out of ideas. It gives you related topics alongside real content examples, finds high traffic topics and keywords which help you to dig deeper into any topics and make a unique content out of it.
Questions
Buzzsumo can give you search results from millions of forum posts, Amazon, Reddit, Quora, and Q&A sites. It can give you insight into the queries of the customers and you can adapt according to the market’s needs.
Content Research
Data Powered Content
Buzzsumo crawls the web and social media feeds and brings you the most popular content in any niche. You can compare the trends of the content and also filter by content type and niche for your ease. Moreover, to find your competitor’s top content you can search by domain on Buzzsumo. It can not only give you the latest topics and keywords but also engagement insight from Facebook, Twitter, Pinterest, and Reddit.
Backlinks
Knowing what the viewers are sharing on their own or some other website helps you understand the audience preferences. You will get instant alerts whenever new links are created in real-time. Furthermore, you can export the data into Excel for your research and analytics purposes.
Find Influencers
Twitter Influencers Tool
Buzzsumo scans the entire twitter for influencers before you decide and provides you with the content they share. It also analyzes the winning strategies that are being used by the competitors and gives you meaningful metrics. The provides you with the list of top sharers and average retweets. It helps you to find influential people to promote your own content in a quick and easy way.
Author Tool
Buzzsumo provides you with information about the most engaged and popular authors and gives an option to filter them by niche, size, and language. Furthermore, it informs you about the domain where you can discover the most successful authors. You can find relevant influencers in your space with a simple topic search with its tool.
Facebook Pages Tool
It gives you information about the popular Facebook pages and analyzes their strategies. You can also discover new Facebook pages and analyze up to 10 of them at a time. You can find influencers on Facebook by typing your focus keyword into it and it will give you a list of top influencers sorted by relevance.
Monitoring
Keywords
You can monitor if your brand name is mentioned somewhere over the internet so that you can respond at the right moment. Buzzsumo monitors niche, competitors, and customer feedback for you.
Authors & Outlets
Buzzsumo helps you create alerts for influencers, bloggers, and journalists so that you can be the first to engage with their content. It can also get your industry news delivered to your inbox.
Backlinks
It notifies you with every new link so you can update reports, monitor mentions, and build relationships with them to turn them into collaborators. All of it helps you to monitor your growth and optimize your strategy. In fact, backlinks help your site to be visible on the first page of the google search results.
Chrome Extension
You can analyze the metrics of any website with Buzzsumo and examine any content over the internet. Furthermore, you can bookmark those contents and these features help you save a lot of time for content research. It can be installed over the google chrome browser and can be seen in the top right corner of the browser.
API
Buzzsumo can create or delete alerts in your account and fetch that information, e.g. a list of your recent brand mentions. It can also fetch all of the articles saved to a project.
Conclusion
Buzzsumo review: Why you should use it?
Buzzsumo with its data-powered content provides you with popular content in any niche and helps you research content by giving you insight into what the viewers are loving and what will be the next trend over the internet. It provides you with relevant keywords for your content, helps you find the perfect influencer on Facebook, and Twitter, and monitors them as well.
With Buzzsumo you can keep an eye out for the trend in keywords and gives you an alert if anyone shares your content. Moreover, it can give you some insight by analyzing your competitor’s content and strategies, and it is easy to use due to its chrome extension. All of us can agree that it is very helpful for content marketers.
FAQ
Frequently Asked Questions
Buzzsumo Review – The Best Content Marketing Platform
