Improvely is a conversion tracking and click fraud monitoring tool. It has been designed to help online businesses reduce costs, increase conversions, and protect their websites from fraudulent clicks.
- Anti-fraud feature
- A/B split test
- 14 days free trial
- White label for large agencies
- The platform has Outdated design
- No documentation and video tutorials
Here is what we will talk about in the rest of this article:
The business was founded in Pennsylvania in 2012. It now has about 50 workers and has made it their mission to assist you in avoiding fraud and increasing conversion. Let’s take a look at Improvely and see what it has to offer in terms of features, integrations, price, and alternatives.
What is Improvely?
Improvely is a powerful tracking tool for keeping track of conversions and identifying click fraud in your online ads and campaigns. It’s an all-in-one tool for detecting click fraud, split testing landing pages, affiliate marketing, and monitoring clicks and conversions.
It is intended for a wide range of users, including freelancers, startups, SMEs, and big agencies. This solution is useful for companies and marketers that want to save money on advertising, improve their marketing tactics, and increase income.
The solution automates your marketing operations and allows you to work more effectively through your own, with your staff, or with your customers. It’s a multi-faceted software with the capabilities and tools you need to track and manage your sales and marketing campaign results.
What can you do with Improvely?
Let’s take a look at all of the features that Improvely has to offer and see how they may help your company in our Improvely review. The tool’s features are simple but to the spot, and as you can see, they have the potential to boost your conversion rate significantly.
This tool will help you organize your approach to conversion and income from your various advertising sources.
Above all, this tool will help you detect issues in your strategy and improve your conversion rate by providing comprehensive data.
Moreover, the Conversion tracking feature improves upon several aspects relating to conversions, such as:
- Traffic Reports
The traffic reports will prove you where your conversions and earnings are coming from, allowing you to see which channel provides the most benefit and which one you should focus on.
- Custom-Built Funnel Reports
The funnel reports may help you discover where you’re losing clients from the beginning of their buying journey to the moment of conversion.
In addition, the report tells you how your visitors move around the website and identifies your most profitable groups. Finally, you must check a few boxes to complete this process:
- Predefine the funnel prior to data collection
- Segment traffic
- Save multiple funnels and view them in parallel over time for an improved overview
- Segment your traffic
- Customer Profiles
Improvely reviews customers’ behavior on your internet sites and creates a fully automated profile for each client with all of their past visits and conversions.
Finally, the software may have the following features:
- Built-in A/B testing tools
- Click fraud monitoring
- Real-time updates for the reports
- Import reports from Google, Bing, and other sources
- Email alerts
- Automatic duplicates detection and IP exclusions
- IP addresses
- Device identifiers
Click Fraud Monitoring
First, the monitoring system inspects the quality of the clicks coming in 24 hours a day, seven days a week. It does this by keeping an eye on questionable behavior, such as a high number of non-converting clicks or rivals clicking on your advertisements frequently.
This Improvely tool allows you to keep track of your commission channels and see them all in one place. The report will include details like the keywords that drove the traffic, the conversion rate, and the cost. Furthermore, the program hides your affiliate connections and protects your advertising from theft and spying. Cloaking your affiliates’ links will be more attractive to your consumers as a consequence.
Agency and White label
Improvely’s software is available as a white label option as well. By buying an agency or white label license for the program, you may use their services under your own brand name and offer your clients access to certain reports.
Improvely provides with a developer API that allows you to interface with the majority of the business apps you use:
Lastly, the API allows you to connect with a variety of affiliate programs and networks, including:
- Commission Junction
Improvely pricing: How much does Improvely cost?
The program has a variety of price options to suit any kind of company, from either a freelance to a big agency. Each bundle has a comparable set of accessible features. Therefore, the difference is determined not just by the number of sessions recorded each month, but also by other factors.
The Freelancer plan will cost you $29/month with 10 000 visits tracked per month and 1 team member.
The Startup plan will cost you $79/month with 50 000 visits tracked per month and 3 team members.
The Small Agency plan will cost you $149/month with 100 000 visits tracked per month, unlimited team members and Sub-accounts.
The Large Agency plan will cost you $299+/month with 250 000+ visits tracked per month, unlimited team members, Sub-accounts and White label reporting.
There is a 14 days free trial so you may try any plan for free.
Why you should use Improvely?
For the conclusion to our Improvely review, we can conclude that the program is simple to use and has a limited amount of functions to offer its customers.
However, its smart features and reasonable pricing plans are worth considering for the simple reason that they have the ability to save you a lot of money by safeguarding your sponsored ad campaigns from rivals and saving you money from fraudulent activity.
Finally, if you operate an agency, you may choose for a white label solution as an added benefit.